---
title: "Claratyne vs Zyrtec: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Claratyne or Zyrtec? Compare estimated monthly branded-search demand and Share of Search inside the Hayfever and allergy brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/claratyne-vs-zyrtec"
publisher: "Brandwave"
---

# Claratyne vs Zyrtec: Which is more popular by branded search in New Zealand?

Which is more popular in search, Claratyne or Zyrtec? Compare estimated monthly branded-search demand and Share of Search inside the Hayfever and allergy brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Claratyne and Zyrtec
- **Competitive set**: Hayfever and allergy brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Claratyne Share of Search**: 10%
- **Zyrtec Share of Search**: 18.6%

## Which is more popular in search, Claratyne or Zyrtec?

- In August 2026, Zyrtec had more branded searches than Claratyne among hayfever and allergy brands in New Zealand. Zyrtec was estimated to have 2.5K branded searches compared to Claratyne’s 1.3K, and held an 18.6% Share of Search versus Claratyne’s 10%.
- The lead changed hands once in the 11 months ending August 2026: Zyrtec took it in February 2026.
- Across the 11 months ending August 2026, Claratyne’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 13.4% to 10%, and its estimated monthly branded searches moved from 2K to 1.3K.
- Across the 11 months ending August 2026, Zyrtec’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 10.1% to 18.6%, and its estimated monthly branded searches moved from 1.5K to 2.5K.

## How did search popularity change for New Zealand hayfever and allergy brands in August 2026?

- In August 2026, Claratyne gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 9% to 10%.
- In August 2026, Zyrtec lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 19.9% to 18.6%.

## Month by month

| Month | Claratyne estimated searches | Claratyne Share of Search | Claratyne rank | Zyrtec estimated searches | Zyrtec Share of Search | Zyrtec rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2K | 13.4% | 4 | 1.5K | 10.1% | 5 |
| Nov 2025 | 2.4K | 12.8% | 4 | 1.8K | 9.6% | 5 |
| Dec 2025 | 2.6K | 12.7% | 4 | 2K | 9.7% | 5 |
| Jan 2026 | 1.7K | 14.6% | 3 | 1.6K | 13.4% | 5 |
| Feb 2026 | 1.3K | 12% | 5 | 2K | 18.4% | 3 |
| Mar 2026 | 1.3K | 11.4% | 5 | 1.6K | 14.1% | 3 |
| Apr 2026 | 1.3K | 12.5% | 5 | 1.9K | 18.3% | 3 |
| May 2026 | 1.3K | 11.4% | 5 | 2.4K | 20.7% | 2 |
| Jun 2026 | 1.3K | 11.9% | 4 | 2.1K | 19.7% | 2 |
| Jul 2026 | 1.1K | 9% | 5 | 2.4K | 19.9% | 3 |
| Aug 2026 | 1.3K | 10% | 5 | 2.5K | 18.6% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Claratyne’s and Zyrtec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Claratyne**: Measured on the search terms “claratyne”, “claratyne allergy”, “claratyne antihistamine”, “claratyne hayfever”, “claratyne nasal spray”, “claratyne near me”, “claratyne nz” and “claratyne tablets”, summed into one figure.
- **Zyrtec**: Measured on the search terms “dog zyrtec”, “zyrtec”, “zyrtec allergy”, “zyrtec allergy medicine”, “zyrtec antihistamine”, “zyrtec cetirizin”, “zyrtec for hives”, “zyrtec for kids”, “zyrtec hayfever”, “zyrtec nasal spray” and “zyrtec pill”, summed into one figure.

- [Claratyne profile](/demand/nz/brands/claratyne)
- [Zyrtec profile](/demand/nz/brands/zyrtec)
- [All hayfever and allergy brands in New Zealand](/demand/nz/categories/nz-hayfever-and-allergy-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Claratyne or Zyrtec?

In August 2026, Zyrtec had more branded searches than Claratyne among hayfever and allergy brands in New Zealand. Zyrtec was estimated to have 2.5K branded searches compared to Claratyne’s 1.3K, and held an 18.6% Share of Search versus Claratyne’s 10%.

## Cite this page

Brandwave. "Claratyne vs Zyrtec: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/claratyne-vs-zyrtec

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/claratyne-vs-zyrtec. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
