--- title: "City Botanics vs Shafer Design: Which is more popular in New Zealand?" description: "Is City Botanics or Shafer Design more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland landscape design studios set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/city-botanics-vs-shafer-design" publisher: "Brandwave" --- # City Botanics vs Shafer Design: Which is more popular in New Zealand? Is City Botanics or Shafer Design more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland landscape design studios set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: City Botanics and Shafer Design - **Competitive set**: Auckland landscape design studios - **Market**: New Zealand - **Month measured**: Oct 2026 - **City Botanics Share of Search**: 41.9% - **Shafer Design Share of Search**: 1.1% ## Is City Botanics or Shafer Design more popular in search? - In October 2026, City Botanics had more branded searches than Shafer Design among Auckland landscape design studios in New Zealand. City Botanics had about 390 branded searches, while Shafer Design had 10. City Botanics made up 41.9% of all Auckland landscape design studio searches we track, and Shafer Design accounted for 1.1%. - City Botanics was ahead of Shafer Design in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, City Botanics’ share of searches among Auckland landscape design studios in New Zealand moved from 31.7% to 41.9%, and its estimated monthly branded searches moved from 260 to 390. - Across the 12 months ending October 2026, Shafer Design’s share of searches among Auckland landscape design studios in New Zealand moved from 2.4% to 1.1%, and its estimated monthly branded searches moved from 20 to 10. ## Top Auckland landscape design studios in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, City Botanics was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Shafer Design did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Seed Landscapes | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Sculpt Garden Design | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Kirsten Sach Landscape Design | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Neville Design Studio | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | City Botanics | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Xanthe White Design | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Natural Habitats | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Shafer Design | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Auckland landscape design studios - Asked ChatGPT "Which landscape design studio should I hire in Auckland, New Zealand?": 1. Seed Landscapes, 2. Sculpt Garden Design, 3. Neville Design Studio - Asked ChatGPT "What are the best landscape design studios in Auckland, New Zealand?": 1. Kirsten Sach Landscape Design, 2. Neville Design Studio, 3. Seed Landscapes, 4. Sculpt Garden Design, 5. City Botanics - Asked ChatGPT "What's the best landscape design studio in Auckland, New Zealand for a garden makeover?": 1. Sculpt Garden Design, 2. Kirsten Sach Landscape Design, 3. Seed Landscapes, 4. City Botanics - Searched Google, AI Overview "landscape design auckland": named none of the brands we track Not named in any answer: Xanthe White Design, Natural Habitats and Shafer Design. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Auckland landscape design studios in October 2026? - In October 2026, City Botanics gained share of searches among Auckland landscape design studios in New Zealand, from 27.7% to 41.9%. - In October 2026, Shafer Design lost share of searches among Auckland landscape design studios in New Zealand, from 2.1% to 1.1%. ## How has branded search for City Botanics and Shafer Design changed in New Zealand over the last 12 months? | Month | City Botanics estimated searches | City Botanics Share of Search | City Botanics rank | Shafer Design estimated searches | Shafer Design Share of Search | Shafer Design rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 260 | 31.7% | 1 | 20 | 2.4% | 7 | | Dec 2025 | 170 | 26.2% | 1 | 10 | 1.5% | 8 | | Jan 2026 | 210 | 29.6% | 1 | 10 | 1.4% | 8 | | Feb 2026 | 260 | 29.2% | 1 | 20 | 2.2% | 7 | | Mar 2026 | 260 | 29.9% | 1 | 10 | 1.1% | 8 | | Apr 2026 | 210 | 24.4% | 2 | 10 | 1.2% | 8 | | May 2026 | 210 | 26.3% | 1 | 10 | 1.3% | 8 | | Jun 2026 | 260 | 31.3% | 1 | 10 | 1.2% | 8 | | Jul 2026 | 170 | 23.9% | 1 | 20 | 2.8% | 8 | | Aug 2026 | 720 | 51.1% | 1 | 30 | 2.1% | 8 | | Sep 2026 | 260 | 27.7% | 1 | 20 | 2.1% | 8 | | Oct 2026 | 390 | 41.9% | 1 | 10 | 1.1% | 8 | ## How are City Botanics’ and Shafer Design’s branded searches counted? Brandwave collects information about searches that people make online using City Botanics’ and Shafer Design’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **City Botanics**: Measured on the search term “city botanics”. - **Shafer Design**: Measured on the search term “shafer design”. - [City Botanics profile](/demand/nz/brands/city-botanics) - [Shafer Design profile](/demand/nz/brands/shafer-design) - [All Auckland landscape design studios in New Zealand](/demand/nz/locations/auckland/landscape-design-studios): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is City Botanics or Shafer Design more popular in search? In October 2026, City Botanics had more branded searches than Shafer Design among Auckland landscape design studios in New Zealand. City Botanics had about 390 branded searches, while Shafer Design had 10. City Botanics made up 41.9% of all Auckland landscape design studio searches we track, and Shafer Design accounted for 1.1%. ## Cite this page Brandwave. "City Botanics vs Shafer Design: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/city-botanics-vs-shafer-design This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/city-botanics-vs-shafer-design. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.