---
title: "Cigweld vs Lincoln Electric: Which is searched more in New Zealand?"
description: "Is Cigweld or Lincoln Electric more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Welding equipment brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cigweld-vs-lincoln-electric"
publisher: "Brandwave"
---

# Cigweld vs Lincoln Electric: Which is searched more in New Zealand?

Is Cigweld or Lincoln Electric more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Welding equipment brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cigweld and Lincoln Electric
- **Competitive set**: Welding equipment brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Cigweld Share of Search**: 31.3%
- **Lincoln Electric Share of Search**: 18.8%

## Is Cigweld or Lincoln Electric more popular in search?

- In September 2026, Cigweld had more branded searches than Lincoln Electric among welding equipment brands in New Zealand. Cigweld had about 650 branded searches, while Lincoln Electric had 390. Cigweld made up 31.3% of all welding equipment brand searches we track, and Lincoln Electric accounted for 18.8%.
- Cigweld was ahead of Lincoln Electric in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cigweld’s share of searches among welding equipment brands in New Zealand moved from 27.3% to 31.3%, and its estimated monthly branded searches moved from 480 to 650.
- Across the 12 months ending September 2026, Lincoln Electric’s share of searches among welding equipment brands in New Zealand moved from 23.3% to 18.8%, and its estimated monthly branded searches moved from 410 to 390.

## Top welding equipment brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lincoln Electric was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Cigweld was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lincoln Electric was listed before Cigweld in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Fronius | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Kemppi | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Lincoln Electric | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Miller | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| WIA | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Cigweld | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| ESAB | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| UNIMIG | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about welding equipment brands

- Asked ChatGPT "Which welding equipment brand should I buy in New Zealand?": 1. Lincoln Electric, 2. Kemppi, 3. Fronius, 4. Cigweld
- Asked ChatGPT "What are the best welding equipment brands in New Zealand?": 1. Kemppi, 2. Fronius, 3. Miller, 4. Lincoln Electric, 5. WIA, 6. Cigweld, 7. ESAB
- Asked ChatGPT "What's the best welding equipment brand in New Zealand for metal fabrication?": 1. Lincoln Electric, 2. Fronius, 3. Kemppi, 4. Miller, 5. ESAB, 6. WIA
- Searched Google, AI Overview "welding equipment nz": 1. Fronius, 2. Kemppi, 3. Lincoln Electric
- Searched Google, AI Overview "welding machine nz": 1. WIA

Not named in any answer: UNIMIG.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand welding equipment brands in September 2026?

- In September 2026, Fronius overtook Lincoln Electric to rank 2nd among welding equipment brands in New Zealand, with 18.8% of the searches.
- In September 2026, Cigweld gained share of searches among welding equipment brands in New Zealand, from 27.9% to 31.3%.
- In September 2026, Lincoln Electric lost share of searches among welding equipment brands in New Zealand, from 19.8% to 18.8%.

## Month by month

| Month | Cigweld estimated searches | Cigweld Share of Search | Cigweld rank | Lincoln Electric estimated searches | Lincoln Electric Share of Search | Lincoln Electric rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 480 | 27.3% | 1 | 410 | 23.3% | 2 |
| Nov 2025 | 430 | 26.5% | 1 | 370 | 22.8% | 2 |
| Dec 2025 | 430 | 29.3% | 1 | 250 | 17% | 3 |
| Jan 2026 | 430 | 25.6% | 1 | 330 | 19.6% | 2 |
| Feb 2026 | 410 | 21.2% | 2 | 350 | 18.1% | 3 |
| Mar 2026 | 390 | 18% | 3 | 390 | 18% | 4 |
| Apr 2026 | 500 | 24.5% | 1 | 460 | 22.5% | 2 |
| May 2026 | 480 | 20.3% | 2 | 430 | 18.2% | 3 |
| Jun 2026 | 590 | 22.9% | 2 | 380 | 14.7% | 4 |
| Jul 2026 | 620 | 27.2% | 1 | 400 | 17.5% | 3 |
| Aug 2026 | 620 | 27.9% | 1 | 440 | 19.8% | 2 |
| Sep 2026 | 650 | 31.3% | 1 | 390 | 18.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cigweld’s and Lincoln Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cigweld**: Measured on the search terms “cigweld” and “cigweld mig welder”, summed into one figure.
- **Lincoln Electric**: Measured on the search terms “210 lincoln welder”, “lincoln electric”, “lincoln mig welder”, “lincoln tig welder”, “lincoln welder” and “lincoln welding machine”, summed into one figure.

- [Cigweld profile](/demand/nz/brands/cigweld)
- [Lincoln Electric profile](/demand/nz/brands/lincoln-electric)
- [All welding equipment brands in New Zealand](/demand/nz/categories/nz-welding-equipment-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cigweld or Lincoln Electric more popular in search?

In September 2026, Cigweld had more branded searches than Lincoln Electric among welding equipment brands in New Zealand. Cigweld had about 650 branded searches, while Lincoln Electric had 390. Cigweld made up 31.3% of all welding equipment brand searches we track, and Lincoln Electric accounted for 18.8%.

## Cite this page

Brandwave. "Cigweld vs Lincoln Electric: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cigweld-vs-lincoln-electric

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cigweld-vs-lincoln-electric. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
