---
title: "Chroma vs Pinecone: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Chroma or Pinecone? Compare estimated monthly branded-search demand and Share of Search inside the Vector databases set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/chroma-vs-pinecone"
publisher: "Brandwave"
---

# Chroma vs Pinecone: Which is more popular by branded search in New Zealand?

Which is more popular in search, Chroma or Pinecone? Compare estimated monthly branded-search demand and Share of Search inside the Vector databases set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Chroma and Pinecone
- **Competitive set**: Vector databases
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Chroma Share of Search**: 15.2%
- **Pinecone Share of Search**: 50%

## Which is more popular in search, Chroma or Pinecone?

- In August 2026, Pinecone had more branded searches than Chroma among vector databases in New Zealand. Pinecone was estimated to have 230 branded searches compared to Chroma’s 70, and held a 50% Share of Search versus Chroma’s 15.2%.
- The lead changed hands once in the 11 months ending August 2026: Pinecone took it in March 2026.
- Across the 11 months ending August 2026, Chroma’s estimated Share of Search among vector databases in New Zealand moved from 25% to 15.2%, and its estimated monthly branded searches moved from 100 to 70.
- Across the 11 months ending August 2026, Pinecone’s estimated Share of Search among vector databases in New Zealand moved from 15% to 50%, and its estimated monthly branded searches moved from 60 to 230.

## How did search popularity change for New Zealand vector databases in August 2026?

- In August 2026, Pinecone gained estimated Share of Search among vector databases in New Zealand, from 35.7% to 50%.
- In August 2026, Chroma gained estimated Share of Search among vector databases in New Zealand, from 11.9% to 15.2%.

## Month by month

| Month | Chroma estimated searches | Chroma Share of Search | Chroma rank | Pinecone estimated searches | Pinecone Share of Search | Pinecone rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 100 | 25% | 2 | 60 | 15% | 4 |
| Nov 2025 | 80 | 24.2% | 2 | 40 | 12.1% | 5 |
| Dec 2025 | 60 | 22.2% | 2 | 50 | 18.5% | 3 |
| Jan 2026 | 80 | 25.8% | 2 | 40 | 12.9% | 4 |
| Feb 2026 | 90 | 22.5% | 2 | 90 | 22.5% | 3 |
| Mar 2026 | 110 | 22.9% | 3 | 140 | 29.2% | 1 |
| Apr 2026 | 120 | 24% | 3 | 140 | 28% | 1 |
| May 2026 | 110 | 20.8% | 3 | 170 | 32.1% | 1 |
| Jun 2026 | 100 | 19.6% | 3 | 200 | 39.2% | 1 |
| Jul 2026 | 50 | 11.9% | 3 | 150 | 35.7% | 1 |
| Aug 2026 | 70 | 15.2% | 3 | 230 | 50% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Chroma’s and Pinecone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Chroma**: Measured on the search terms “chroma db”, “chroma embeddings”, “chroma rag”, “chroma vector database” and “chromadb”, summed into one figure.
- **Pinecone**: Measured on the search terms “pinecone db”, “pinecone embeddings”, “pinecone rag” and “pinecone vector database”, summed into one figure.

- [Chroma profile](/demand/nz/brands/chroma)
- [Pinecone profile](/demand/nz/brands/pinecone)
- [All vector databases in New Zealand](/demand/nz/categories/nz-vector-databases): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Chroma or Pinecone?

In August 2026, Pinecone had more branded searches than Chroma among vector databases in New Zealand. Pinecone was estimated to have 230 branded searches compared to Chroma’s 70, and held a 50% Share of Search versus Chroma’s 15.2%.

## Cite this page

Brandwave. "Chroma vs Pinecone: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/chroma-vs-pinecone

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/chroma-vs-pinecone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.