---
title: "Choice Studios vs Lumiere: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Choice Studios or Lumiere? Compare estimated monthly branded-search demand and Share of Search inside the Nelson video production companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/choice-studios-vs-lumiere"
publisher: "Brandwave"
---

# Choice Studios vs Lumiere: Which is more popular by branded search in New Zealand?

Which is more popular in search, Choice Studios or Lumiere? Compare estimated monthly branded-search demand and Share of Search inside the Nelson video production companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Choice Studios and Lumiere
- **Competitive set**: Nelson video production companies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Choice Studios Share of Search**: 0%
- **Lumiere Share of Search**: 45.5%

## Which is more popular in search, Choice Studios or Lumiere?

- In August 2026, Lumiere had more branded searches than Choice Studios among nelson video production companies in New Zealand. Lumiere was estimated to have 50 branded searches compared to Choice Studios’ 0, and held a 45.5% Share of Search versus Choice Studios’ 0%.
- Lumiere was ahead of Choice Studios in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Choice Studios’ estimated Share of Search among nelson video production companies in New Zealand moved from 18.2% to 0%, and its estimated monthly branded searches moved from 20 to 0.
- Across the 11 months ending August 2026, Lumiere’s estimated Share of Search among nelson video production companies in New Zealand held steady at 45.5%, and its estimated monthly branded searches held steady at 50.

## How did search popularity change for New Zealand nelson video production companies in August 2026?

- In August 2026, Lumiere gained estimated Share of Search among nelson video production companies in New Zealand, from 36.4% to 45.5%.
- In August 2026, Choice Studios lost estimated Share of Search among nelson video production companies in New Zealand, from 9.1% to 0%.

## Month by month

| Month | Choice Studios estimated searches | Choice Studios Share of Search | Choice Studios rank | Lumiere estimated searches | Lumiere Share of Search | Lumiere rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 20 | 18.2% | 2 | 50 | 45.5% | 1 |
| Nov 2025 | 10 | 7.7% | 4 | 60 | 46.2% | 1 |
| Dec 2025 | 10 | 11.1% | 3 | 30 | 33.3% | 2 |
| Jan 2026 | 10 | 7.1% | 4 | 50 | 35.7% | 1 |
| Feb 2026 | 10 | 8.3% | 3 | 50 | 41.7% | 1 |
| Mar 2026 | 10 | 9.1% | 4 | 30 | 27.3% | 2 |
| Apr 2026 | 20 | 15.4% | 3 | 50 | 38.5% | 1 |
| May 2026 | 10 | 11.1% | 3 | 30 | 33.3% | 1 |
| Jun 2026 | 10 | 10% | 3 | 30 | 30% | 2 |
| Jul 2026 | 10 | 9.1% | 3 | 40 | 36.4% | 1 |
| Aug 2026 | 0 | 0% | 6 | 50 | 45.5% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Choice Studios’ and Lumiere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Choice Studios**: Measured on the search term “choice studios”.
- **Lumiere**: Measured on the search terms “lumiere nelson”, “lumiere nz”, “lumiere video” and “lumiere.nz”, summed into one figure.

- [Choice Studios profile](/demand/nz/brands/choice-studios)
- [Lumiere profile](/demand/nz/brands/lumiere)
- [All nelson video production companies in New Zealand](/demand/nz/categories/nz-nelson-video-production-companies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Choice Studios or Lumiere?

In August 2026, Lumiere had more branded searches than Choice Studios among nelson video production companies in New Zealand. Lumiere was estimated to have 50 branded searches compared to Choice Studios’ 0, and held a 45.5% Share of Search versus Choice Studios’ 0%.

## Cite this page

Brandwave. "Choice Studios vs Lumiere: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/choice-studios-vs-lumiere

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/choice-studios-vs-lumiere. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
