---
title: "Chilly's vs Huskee: Which is searched more in New Zealand?"
description: "Is Chilly's or Huskee more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Keep cup brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/chillys-vs-huskee"
publisher: "Brandwave"
---

# Chilly's vs Huskee: Which is searched more in New Zealand?

Is Chilly's or Huskee more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Keep cup brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Chilly's and Huskee
- **Competitive set**: Keep cup brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Chilly's Share of Search**: 1.7%
- **Huskee Share of Search**: 0.66%

## Is Chilly's or Huskee more popular in search?

- In September 2026, Chilly's had more branded searches than Huskee among keep cup brands in New Zealand. Chilly's had about 260 branded searches, while Huskee had 100. Chilly's made up 1.7% of all keep cup brand searches we track, and Huskee accounted for 0.66%.
- Chilly's was ahead of Huskee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Chilly's’ share of searches among keep cup brands in New Zealand moved from 1.3% to 1.7%, and its estimated monthly branded searches held steady at 260.
- Across the 12 months ending September 2026, Huskee’s share of searches among keep cup brands in New Zealand moved from 0.59% to 0.66%, and its estimated monthly branded searches moved from 120 to 100.

## Top keep cup brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Huskee was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Chilly's did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| KeepCup | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Frank Green | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Huskee | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Bodum | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Chilly's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Avanti Homewares | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about keep cup brands

- Asked ChatGPT "Which keep cup brand should I buy in New Zealand?": 1. KeepCup, 2. Frank Green
- Asked ChatGPT "What are the best keep cup brands in New Zealand?": 1. KeepCup, 2. Frank Green, 3. Huskee
- Asked ChatGPT "What's the best keep cup brand in New Zealand for commuting?": 1. KeepCup, 2. Frank Green
- Searched Google, AI Overview "keep cup nz": 1. KeepCup
- Searched Google, AI Overview "reusable coffee cup nz": 1. KeepCup, 2. Frank Green

Not named in any answer: Bodum, Chilly's and Avanti Homewares.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand keep cup brands in September 2026?

- Estimated monthly branded searches for Huskee in New Zealand fell 16.7% over 12 measured months, from 120 to 100 in September 2026.

## Month by month

| Month | Chilly's estimated searches | Chilly's Share of Search | Chilly's rank | Huskee estimated searches | Huskee Share of Search | Huskee rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 1.3% | 4 | 120 | 0.59% | 5 |
| Nov 2025 | 260 | 0.84% | 4 | 190 | 0.62% | 5 |
| Dec 2025 | 320 | 1% | 4 | 160 | 0.51% | 5 |
| Jan 2026 | 260 | 1.3% | 4 | 100 | 0.48% | 5 |
| Feb 2026 | 260 | 1.5% | 4 | 100 | 0.59% | 5 |
| Mar 2026 | 320 | 1.9% | 4 | 110 | 0.64% | 5 |
| Apr 2026 | 260 | 1.8% | 4 | 70 | 0.48% | 5 |
| May 2026 | 320 | 1.8% | 4 | 130 | 0.74% | 5 |
| Jun 2026 | 320 | 2.2% | 4 | 70 | 0.47% | 5 |
| Jul 2026 | 260 | 1.8% | 4 | 100 | 0.68% | 5 |
| Aug 2026 | 320 | 1.5% | 4 | 80 | 0.38% | 5 |
| Sep 2026 | 260 | 1.7% | 4 | 100 | 0.66% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Chilly's’ and Huskee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Chilly's**: Measured on the search term “chillys”.
- **Huskee**: Measured on the search terms “huskee” and “huskee cup”, summed into one figure.

- [Chilly's profile](/demand/nz/brands/chillys)
- [Huskee profile](/demand/nz/brands/huskee)
- [All keep cup brands in New Zealand](/demand/nz/categories/nz-keep-cup-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Chilly's or Huskee more popular in search?

In September 2026, Chilly's had more branded searches than Huskee among keep cup brands in New Zealand. Chilly's had about 260 branded searches, while Huskee had 100. Chilly's made up 1.7% of all keep cup brand searches we track, and Huskee accounted for 0.66%.

## Cite this page

Brandwave. "Chilly's vs Huskee: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/chillys-vs-huskee

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/chillys-vs-huskee. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
