---
title: "Cheeky Kiwi Travel vs G Adventures: Which is searched more in New Zealand?"
description: "Is Cheeky Kiwi Travel or G Adventures more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tour operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cheeky-kiwi-travel-vs-g-adventures"
publisher: "Brandwave"
---

# Cheeky Kiwi Travel vs G Adventures: Which is searched more in New Zealand?

Is Cheeky Kiwi Travel or G Adventures more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tour operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cheeky Kiwi Travel and G Adventures
- **Competitive set**: Tour operators
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Cheeky Kiwi Travel Share of Search**: 1.8%
- **G Adventures Share of Search**: 9.4%

## Is Cheeky Kiwi Travel or G Adventures more popular in search?

- In September 2026, G Adventures had more branded searches than Cheeky Kiwi Travel among tour operators in New Zealand. G Adventures had about 3,130 branded searches, while Cheeky Kiwi Travel had 590. G Adventures made up 9.4% of all tour operator searches we track, and Cheeky Kiwi Travel accounted for 1.8%.
- G Adventures was ahead of Cheeky Kiwi Travel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cheeky Kiwi Travel’s share of searches among tour operators in New Zealand moved from 2.8% to 1.8%, and its estimated monthly branded searches moved from 880 to 590.
- Across the 12 months ending September 2026, G Adventures’ share of searches among tour operators in New Zealand moved from 10% to 9.4%, and its estimated monthly branded searches moved from 3.2K to 3.1K.

## Top tour operators in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cheeky Kiwi Travel and G Adventures were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. G Adventures was listed before Cheeky Kiwi Travel in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| MoaTrek New Zealand Tours | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Intrepid Travel | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Grand Pacific Tours | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| AAT Kings | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| G Adventures | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Cheeky Kiwi Travel | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Wild Kiwi Adventure Tours | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Kiwi Experience | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Contiki | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Flying Kiwi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| RealNZ | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Topdeck | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Stray | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Haka Tours | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about tour operators

- Asked ChatGPT "Which tour operator should I book in New Zealand?": 1. Intrepid Travel, 2. G Adventures, 3. Grand Pacific Tours, 4. MoaTrek New Zealand Tours, 5. Cheeky Kiwi Travel
- Asked ChatGPT "What are the best tour operators in New Zealand?": 1. Intrepid Travel, 2. Grand Pacific Tours, 3. AAT Kings, 4. MoaTrek New Zealand Tours, 5. G Adventures
- Asked ChatGPT "What's the best tour operator in New Zealand for guided trips?": 1. MoaTrek New Zealand Tours, 2. Intrepid Travel, 3. Grand Pacific Tours, 4. AAT Kings, 5. Cheeky Kiwi Travel
- Searched Google, AI Overview "new zealand tours": 1. MoaTrek New Zealand Tours, 2. Cheeky Kiwi Travel, 3. AAT Kings, 4. Wild Kiwi Adventure Tours, 5. Contiki
- Searched Google, AI Overview "group tours nz": 1. MoaTrek New Zealand Tours, 2. Wild Kiwi Adventure Tours, 3. Kiwi Experience, 4. G Adventures, 5. Intrepid Travel

Not named in any answer: Flying Kiwi, RealNZ, Topdeck, Stray and Haka Tours.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand tour operators in September 2026?

- In September 2026, G Adventures gained share of searches among tour operators in New Zealand, from 7.6% to 9.4%.
- Estimated monthly branded searches for Cheeky Kiwi Travel in New Zealand fell 33% over 12 measured months, from 880 to 590 in September 2026.

## Month by month

| Month | Cheeky Kiwi Travel estimated searches | Cheeky Kiwi Travel Share of Search | Cheeky Kiwi Travel rank | G Adventures estimated searches | G Adventures Share of Search | G Adventures rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 2.8% | 8 | 3.2K | 10% | 4 |
| Nov 2025 | 1K | 2.7% | 8 | 3.7K | 10.1% | 5 |
| Dec 2025 | 1K | 2.7% | 7 | 3.2K | 8.9% | 5 |
| Jan 2026 | 1K | 2.3% | 7 | 4.8K | 11.2% | 4 |
| Feb 2026 | 1K | 2.8% | 8 | 3.9K | 10.9% | 4 |
| Mar 2026 | 1K | 2.9% | 7 | 3.3K | 9.5% | 5 |
| Apr 2026 | 720 | 2.3% | 9 | 3.1K | 9.9% | 4 |
| May 2026 | 590 | 1.7% | 8 | 3.3K | 9.5% | 5 |
| Jun 2026 | 590 | 1.8% | 8 | 3.3K | 10.2% | 5 |
| Jul 2026 | 590 | 2% | 8 | 3.2K | 10.9% | 4 |
| Aug 2026 | 590 | 1.7% | 8 | 2.6K | 7.6% | 5 |
| Sep 2026 | 590 | 1.8% | 8 | 3.1K | 9.4% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cheeky Kiwi Travel’s and G Adventures’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cheeky Kiwi Travel**: Measured on the search term “cheeky kiwi travel”.
- **G Adventures**: Measured on the search terms “g adventures”, “g adventures ca”, “g adventures tour”, “g adventures trip”, “gadventures” and “gadventures tour”, summed into one figure.

- [Cheeky Kiwi Travel profile](/demand/nz/brands/cheeky-kiwi-travel)
- [G Adventures profile](/demand/nz/brands/g-adventures)
- [All tour operators in New Zealand](/demand/nz/categories/nz-tour-operators): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cheeky Kiwi Travel or G Adventures more popular in search?

In September 2026, G Adventures had more branded searches than Cheeky Kiwi Travel among tour operators in New Zealand. G Adventures had about 3,130 branded searches, while Cheeky Kiwi Travel had 590. G Adventures made up 9.4% of all tour operator searches we track, and Cheeky Kiwi Travel accounted for 1.8%.

## Cite this page

Brandwave. "Cheeky Kiwi Travel vs G Adventures: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cheeky-kiwi-travel-vs-g-adventures

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cheeky-kiwi-travel-vs-g-adventures. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
