---
title: "Century Batteries vs Hyster: Which is searched more in New Zealand?"
description: "Is Century Batteries or Hyster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Forklift battery brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/century-batteries-vs-hyster"
publisher: "Brandwave"
---

# Century Batteries vs Hyster: Which is searched more in New Zealand?

Is Century Batteries or Hyster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Forklift battery brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Century Batteries and Hyster
- **Competitive set**: Forklift battery brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Century Batteries Share of Search**: 73.4%
- **Hyster Share of Search**: 0.31%

## Is Century Batteries or Hyster more popular in search?

- In September 2026, Century Batteries had more branded searches than Hyster among forklift battery brands in New Zealand. Century Batteries had about 2,400 branded searches, while Hyster had 10. Century Batteries made up 73.4% of all forklift battery brand searches we track, and Hyster accounted for 0.31%.
- Century Batteries was ahead of Hyster in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Century Batteries’ share of searches among forklift battery brands in New Zealand moved from 75.5% to 73.4%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Hyster’s share of searches among forklift battery brands in New Zealand held steady at 0.31%, and its estimated monthly branded searches held steady at 10.

## Top forklift battery brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Century Batteries was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Hyster was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Century Batteries was listed before Hyster in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Hawker | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Century Batteries | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Sunlight | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Crown | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Exide | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Hyster | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Clark | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about forklift battery brands

- Asked ChatGPT "Which forklift battery brand should I buy in New Zealand?": 1. Sunlight, 2. Hawker, 3. Century Batteries, 4. Crown, 5. Hyster
- Asked ChatGPT "What are the best forklift battery brands in New Zealand?": 1. Hawker, 2. Century Batteries, 3. Exide, 4. Sunlight, 5. Crown
- Asked ChatGPT "What's the best forklift battery brand in New Zealand for warehouse shifts?": 1. Hawker, 2. Crown, 3. Sunlight
- Searched Google, AI Overview "best forklift battery": 1. Hawker, 2. Exide, 3. Century Batteries
- Searched Google, AI Overview "electric forklift battery": 1. Crown

Not named in any answer: Clark.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand forklift battery brands in September 2026?

- In September 2026, Century Batteries gained share of searches among forklift battery brands in New Zealand, from 71.4% to 73.4%.

## Month by month

| Month | Century Batteries estimated searches | Century Batteries Share of Search | Century Batteries rank | Hyster estimated searches | Hyster Share of Search | Hyster rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 75.5% | 1 | 10 | 0.31% | 6 |
| Nov 2025 | 2.4K | 75.9% | 1 | 10 | 0.32% | 6 |
| Dec 2025 | 2.4K | 77.9% | 1 | 10 | 0.32% | 6 |
| Jan 2026 | 2.4K | 74.8% | 1 | 10 | 0.31% | 6 |
| Feb 2026 | 2.4K | 72.5% | 1 | 10 | 0.3% | 5 |
| Mar 2026 | 2.4K | 72.1% | 1 | 10 | 0.3% | 6 |
| Apr 2026 | 2.4K | 74.8% | 1 | 10 | 0.31% | 6 |
| May 2026 | 2.4K | 73.4% | 1 | 10 | 0.31% | 6 |
| Jun 2026 | 2.9K | 73.2% | 1 | 20 | 0.51% | 6 |
| Jul 2026 | 2.9K | 75.3% | 1 | 10 | 0.26% | 6 |
| Aug 2026 | 2.4K | 71.4% | 1 | 20 | 0.6% | 6 |
| Sep 2026 | 2.4K | 73.4% | 1 | 10 | 0.31% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Century Batteries’ and Hyster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Century Batteries**: Measured on the search term “century batteries”.
- **Hyster**: Measured on the search term “hyster container handler”.

- [Century Batteries profile](/demand/nz/brands/century-batteries)
- [Hyster profile](/demand/nz/brands/hyster)
- [All forklift battery brands in New Zealand](/demand/nz/categories/nz-forklift-battery-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Century Batteries or Hyster more popular in search?

In September 2026, Century Batteries had more branded searches than Hyster among forklift battery brands in New Zealand. Century Batteries had about 2,400 branded searches, while Hyster had 10. Century Batteries made up 73.4% of all forklift battery brand searches we track, and Hyster accounted for 0.31%.

## Cite this page

Brandwave. "Century Batteries vs Hyster: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/century-batteries-vs-hyster

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/century-batteries-vs-hyster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
