--- title: "Central Roofing Company vs DK Roofing: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Central Roofing Company or DK Roofing? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth roofing companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/central-roofing-company-vs-dk-roofing" publisher: "Brandwave" --- # Central Roofing Company vs DK Roofing: Which is more popular by branded search in New Zealand? Which is more popular in search, Central Roofing Company or DK Roofing? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth roofing companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Central Roofing Company and DK Roofing - **Competitive set**: New Plymouth roofing companies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Central Roofing Company Share of Search**: 37.5% - **DK Roofing Share of Search**: 12.5% ## Which is more popular in search, Central Roofing Company or DK Roofing? - In August 2026, Central Roofing Company had more branded searches than DK Roofing among new plymouth roofing companies in New Zealand. Central Roofing Company was estimated to have 30 branded searches compared to DK Roofing’s 10, and held a 37.5% Share of Search versus DK Roofing’s 12.5%. - Central Roofing Company was ahead of DK Roofing in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Central Roofing Company’s estimated Share of Search among new plymouth roofing companies in New Zealand moved from 50% to 37.5%, and its estimated monthly branded searches moved from 60 to 30. - Across the 11 months ending August 2026, DK Roofing’s estimated Share of Search among new plymouth roofing companies in New Zealand moved from 8.3% to 12.5%, and its estimated monthly branded searches held steady at 10. ## How did search popularity change for New Zealand new plymouth roofing companies in August 2026? - In August 2026, Freestyle Roofing overtook Central Roofing Company to take the highest estimated Share of Search among new plymouth roofing companies in New Zealand, at 50%. - In August 2026, DK Roofing gained estimated Share of Search among new plymouth roofing companies in New Zealand, from 9.1% to 12.5%. - In August 2026, Central Roofing Company lost estimated Share of Search among new plymouth roofing companies in New Zealand, from 45.5% to 37.5%. ## Month by month | Month | Central Roofing Company estimated searches | Central Roofing Company Share of Search | Central Roofing Company rank | DK Roofing estimated searches | DK Roofing Share of Search | DK Roofing rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60 | 50% | 1 | 10 | 8.3% | 3 | | Nov 2025 | 100 | 58.8% | 1 | 20 | 11.8% | 3 | | Dec 2025 | 60 | 54.5% | 1 | 10 | 9.1% | 3 | | Jan 2026 | 70 | 50% | 1 | 10 | 7.1% | 3 | | Feb 2026 | 40 | 36.4% | 2 | 10 | 9.1% | 3 | | Mar 2026 | 50 | 45.5% | 1 | 10 | 9.1% | 3 | | Apr 2026 | 30 | 37.5% | 2 | 10 | 12.5% | 3 | | May 2026 | 40 | 50% | 1 | 10 | 12.5% | 3 | | Jun 2026 | 40 | 40% | 2 | 10 | 10% | 3 | | Jul 2026 | 50 | 45.5% | 1 | 10 | 9.1% | 3 | | Aug 2026 | 30 | 37.5% | 2 | 10 | 12.5% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Central Roofing Company’s and DK Roofing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Central Roofing Company**: Measured on the search terms “central roofing new plymouth” and “central roofing taranaki”, summed into one figure. - **DK Roofing**: Measured on the search term “dk roofing new plymouth”. - [Central Roofing Company profile](/demand/nz/brands/central-roofing-company) - [DK Roofing profile](/demand/nz/brands/dk-roofing) - [All new plymouth roofing companies in New Zealand](/demand/nz/locations/new-plymouth/roofing-companies): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Central Roofing Company or DK Roofing? In August 2026, Central Roofing Company had more branded searches than DK Roofing among new plymouth roofing companies in New Zealand. Central Roofing Company was estimated to have 30 branded searches compared to DK Roofing’s 10, and held a 37.5% Share of Search versus DK Roofing’s 12.5%. ## Cite this page Brandwave. "Central Roofing Company vs DK Roofing: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/central-roofing-company-vs-dk-roofing This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/central-roofing-company-vs-dk-roofing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.