--- title: "Celtic Insurance Brokers vs The Insurance Collective: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Celtic Insurance Brokers or The Insurance Collective? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/celtic-insurance-brokers-vs-the-insurance-collective" publisher: "Brandwave" --- # Celtic Insurance Brokers vs The Insurance Collective: Which is more popular by branded search in New Zealand? Which is more popular in search, Celtic Insurance Brokers or The Insurance Collective? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Celtic Insurance Brokers and The Insurance Collective - **Competitive set**: Palmerston North insurance brokers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Celtic Insurance Brokers Share of Search**: 0.27% - **The Insurance Collective Share of Search**: 0.27% ## Which is more popular in search, Celtic Insurance Brokers or The Insurance Collective? - In August 2026, Celtic Insurance Brokers and The Insurance Collective were level on Share of Search among palmerston north insurance brokers in New Zealand, with an estimated 40 branded searches each, at 0.27% estimated Share of Search each. - The lead changed hands 3 times in the 11 months ending August 2026: The Insurance Collective took it in December 2025, Celtic Insurance Brokers took it in April 2026, The Insurance Collective took it in July 2026. - Across the 11 months ending August 2026, Celtic Insurance Brokers’ estimated Share of Search among palmerston north insurance brokers in New Zealand moved from 0.24% to 0.27%, and its estimated monthly branded searches held steady at 40. - Across the 11 months ending August 2026, The Insurance Collective’s estimated Share of Search among palmerston north insurance brokers in New Zealand moved from 0.06% to 0.27%, and its estimated monthly branded searches moved from 10 to 40. ## How did search popularity change for New Zealand palmerston north insurance brokers in August 2026? - In August 2026, Celtic Insurance Brokers rose from 4th to 3rd among palmerston north insurance brokers in New Zealand. - In August 2026, The Insurance Collective fell from 3rd to 4th among palmerston north insurance brokers in New Zealand. ## Month by month | Month | Celtic Insurance Brokers estimated searches | Celtic Insurance Brokers Share of Search | Celtic Insurance Brokers rank | The Insurance Collective estimated searches | The Insurance Collective Share of Search | The Insurance Collective rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 40 | 0.24% | 3 | 10 | 0.06% | 5 | | Nov 2025 | 40 | 0.28% | 3 | 10 | 0.07% | 5 | | Dec 2025 | 30 | 0.26% | 4 | 40 | 0.35% | 3 | | Jan 2026 | 30 | 0.21% | 4 | 70 | 0.49% | 3 | | Feb 2026 | 50 | 0.35% | 3 | 50 | 0.35% | 4 | | Mar 2026 | 40 | 0.27% | 3 | 40 | 0.27% | 4 | | Apr 2026 | 40 | 0.34% | 3 | 10 | 0.09% | 5 | | May 2026 | 30 | 0.21% | 3 | 30 | 0.21% | 4 | | Jun 2026 | 50 | 0.34% | 3 | 30 | 0.21% | 4 | | Jul 2026 | 40 | 0.28% | 4 | 50 | 0.35% | 3 | | Aug 2026 | 40 | 0.27% | 3 | 40 | 0.27% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Celtic Insurance Brokers’ and The Insurance Collective’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Celtic Insurance Brokers**: Measured on the search terms “celtic insurance brokers”, “celtic insurance brokers palmerston north” and “celticinsurance”, summed into one figure. - **The Insurance Collective**: Measured on the search term “the insurance collective”. - [Celtic Insurance Brokers profile](/demand/nz/brands/celtic-insurance-brokers) - [The Insurance Collective profile](/demand/nz/brands/the-insurance-collective) - [All palmerston north insurance brokers in New Zealand](/demand/nz/categories/nz-palmerston-north-insurance-brokers): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Celtic Insurance Brokers or The Insurance Collective? In August 2026, Celtic Insurance Brokers and The Insurance Collective were level on Share of Search among palmerston north insurance brokers in New Zealand, with an estimated 40 branded searches each, at 0.27% estimated Share of Search each. ## Cite this page Brandwave. "Celtic Insurance Brokers vs The Insurance Collective: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/celtic-insurance-brokers-vs-the-insurance-collective This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/celtic-insurance-brokers-vs-the-insurance-collective. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.