--- title: "CaterStation vs Southern Spit Roast & BBQ Catering: Which is more popular in New Zealand?" description: "Is CaterStation or Southern Spit Roast & BBQ Catering more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland event caterers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/caterstation-vs-southern-spit-roast" publisher: "Brandwave" --- # CaterStation vs Southern Spit Roast & BBQ Catering: Which is more popular in New Zealand? Is CaterStation or Southern Spit Roast & BBQ Catering more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland event caterers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: CaterStation and Southern Spit Roast & BBQ Catering - **Competitive set**: Auckland event caterers - **Market**: New Zealand - **Month measured**: Oct 2026 - **CaterStation Share of Search**: 57.3% - **Southern Spit Roast & BBQ Catering Share of Search**: 1.4% ## Is CaterStation or Southern Spit Roast & BBQ Catering more popular in search? - In October 2026, CaterStation had more branded searches than Southern Spit Roast & BBQ Catering among Auckland event caterers in New Zealand. CaterStation had about 1,600 branded searches, while Southern Spit Roast & BBQ Catering had 40. CaterStation made up 57.3% of all Auckland event caterer searches we track, and Southern Spit Roast & BBQ Catering accounted for 1.4%. - CaterStation was ahead of Southern Spit Roast & BBQ Catering in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, CaterStation’s share of searches among Auckland event caterers in New Zealand moved from 52.2% to 57.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K. - Across the 12 months ending October 2026, Southern Spit Roast & BBQ Catering’s share of searches among Auckland event caterers in New Zealand moved from 1.9% to 1.4%, and its estimated monthly branded searches moved from 70 to 40. ## Top Auckland event caterers in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, CaterStation and Southern Spit Roast & BBQ Catering were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. CaterStation and Southern Spit Roast & BBQ Catering were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | LittleWolf | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Great Catering | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | CaterStation | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Southern Spit Roast & BBQ Catering | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Best Pacific Catering | 5th | 2 of 3 | 1 of 1 | 3 of 4 | | Collective Hospitality | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Urban Gourmet | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Auckland event caterers - Asked ChatGPT "Which event caterer should I hire in Auckland, New Zealand?": 1. LittleWolf, 2. Great Catering, 3. Southern Spit Roast & BBQ Catering, 4. CaterStation, 5. Best Pacific Catering - Asked ChatGPT "What are the best event caterers in Auckland, New Zealand?": 1. Great Catering, 2. LittleWolf, 3. CaterStation, 4. Southern Spit Roast & BBQ Catering, 5. Best Pacific Catering - Asked ChatGPT "What's the best event caterer in Auckland, New Zealand for a corporate event?": 1. LittleWolf, 2. Great Catering, 3. Collective Hospitality - Searched Google, AI Overview "auckland caterers": 1. Best Pacific Catering, 2. LittleWolf Not named in any answer: Urban Gourmet. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Auckland event caterers in October 2026? - In October 2026, CaterStation gained share of searches among Auckland event caterers in New Zealand, from 52.6% to 57.3%. - Estimated monthly branded searches for Southern Spit Roast & BBQ Catering in New Zealand fell 42.9% over 12 measured months, from 70 to 40 in October 2026. ## How has branded search for CaterStation and Southern Spit Roast & BBQ Catering changed in New Zealand over the last 12 months? | Month | CaterStation estimated searches | CaterStation Share of Search | CaterStation rank | Southern Spit Roast & BBQ Catering estimated searches | Southern Spit Roast & BBQ Catering Share of Search | Southern Spit Roast & BBQ Catering rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 1.9K | 52.2% | 1 | 70 | 1.9% | 6 | | Dec 2025 | 1.9K | 59.2% | 1 | 40 | 1.2% | 6 | | Jan 2026 | 880 | 38.3% | 2 | 30 | 1.3% | 7 | | Feb 2026 | 1.3K | 48% | 1 | 20 | 0.74% | 7 | | Mar 2026 | 1.3K | 46.3% | 1 | 30 | 1.1% | 7 | | Apr 2026 | 1K | 49% | 1 | 30 | 1.5% | 7 | | May 2026 | 1K | 40.7% | 1 | 50 | 2% | 6 | | Jun 2026 | 1.3K | 49.4% | 1 | 30 | 1.1% | 7 | | Jul 2026 | 1.3K | 51.8% | 1 | 40 | 1.6% | 7 | | Aug 2026 | 1.3K | 47.1% | 1 | 50 | 1.8% | 7 | | Sep 2026 | 1.6K | 52.6% | 1 | 50 | 1.6% | 7 | | Oct 2026 | 1.6K | 57.3% | 1 | 40 | 1.4% | 7 | ## How are CaterStation’s and Southern Spit Roast & BBQ Catering’s branded searches counted? Brandwave collects information about searches that people make online using CaterStation’s and Southern Spit Roast & BBQ Catering’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **CaterStation**: Measured on the search term “caterstation”. - **Southern Spit Roast & BBQ Catering**: Measured on the search term “southern spit roast”. - [CaterStation profile](/demand/nz/brands/caterstation) - [Southern Spit Roast & BBQ Catering profile](/demand/nz/brands/southern-spit-roast) - [All Auckland event caterers in New Zealand](/demand/nz/locations/auckland/event-caterers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is CaterStation or Southern Spit Roast & BBQ Catering more popular in search? In October 2026, CaterStation had more branded searches than Southern Spit Roast & BBQ Catering among Auckland event caterers in New Zealand. CaterStation had about 1,600 branded searches, while Southern Spit Roast & BBQ Catering had 40. CaterStation made up 57.3% of all Auckland event caterer searches we track, and Southern Spit Roast & BBQ Catering accounted for 1.4%. ## Cite this page Brandwave. "CaterStation vs Southern Spit Roast & BBQ Catering: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/caterstation-vs-southern-spit-roast This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/caterstation-vs-southern-spit-roast. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.