---
title: "Casio vs Sharp: Which is searched more in New Zealand?"
description: "Is Casio or Sharp more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Calculator brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/casio-vs-sharp-electronics"
publisher: "Brandwave"
---

# Casio vs Sharp: Which is searched more in New Zealand?

Is Casio or Sharp more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Calculator brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Casio and Sharp
- **Competitive set**: Calculator brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Casio Share of Search**: 82.7%
- **Sharp Share of Search**: 1.5%

## Is Casio or Sharp more popular in search?

- In September 2026, Casio had more branded searches than Sharp among calculator brands in New Zealand. Casio had about 2,730 branded searches, while Sharp had 50. Casio made up 82.7% of all calculator brand searches we track, and Sharp accounted for 1.5%.
- Casio was ahead of Sharp in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Casio’s share of searches among calculator brands in New Zealand moved from 77.8% to 82.7%, and its estimated monthly branded searches moved from 2K to 2.7K.
- Across the 12 months ending September 2026, Sharp’s share of searches among calculator brands in New Zealand moved from 0.77% to 1.5%, and its estimated monthly branded searches moved from 20 to 50.

## Top calculator brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Casio appeared in all five answers. Sharp was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Casio was listed before Sharp in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Casio | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Sharp | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Texas Instruments | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Canon | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| HP | 5th | 1 of 3 | 1 of 2 | 2 of 5 |

## Every AI answer about calculator brands

- Asked ChatGPT "Which calculator brand should I buy in New Zealand?": 1. Casio, 2. Sharp
- Asked ChatGPT "What are the best calculator brands in New Zealand?": 1. Casio, 2. Texas Instruments, 3. Sharp, 4. Canon, 5. HP
- Asked ChatGPT "What's the best calculator brand in New Zealand for school maths?": 1. Casio, 2. Texas Instruments, 3. Sharp
- Searched Google, AI Overview "scientific calculator nz": 1. Casio, 2. Sharp
- Searched Google, AI Overview "graphics calculator nz": 1. Casio, 2. HP

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand calculator brands in September 2026?

- In September 2026, Sharp gained share of searches among calculator brands in New Zealand, from 0.93% to 1.5%.
- In September 2026, Casio lost share of searches among calculator brands in New Zealand, from 84.2% to 82.7%.

## Month by month

| Month | Casio estimated searches | Casio Share of Search | Casio rank | Sharp estimated searches | Sharp Share of Search | Sharp rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2K | 77.8% | 1 | 20 | 0.77% | 5 |
| Nov 2025 | 1.6K | 76.8% | 1 | 30 | 1.4% | 5 |
| Dec 2025 | 800 | 67.8% | 1 | 20 | 1.7% | 5 |
| Jan 2026 | 3.2K | 85% | 1 | 40 | 1.1% | 4 |
| Feb 2026 | 2.8K | 80.6% | 1 | 40 | 1.2% | 4 |
| Mar 2026 | 2.3K | 78.3% | 1 | 50 | 1.7% | 4 |
| Apr 2026 | 1.2K | 70.5% | 1 | 20 | 1.2% | 5 |
| May 2026 | 1.9K | 75% | 1 | 30 | 1.2% | 5 |
| Jun 2026 | 1.9K | 76.8% | 1 | 40 | 1.6% | 4 |
| Jul 2026 | 1.4K | 73.7% | 1 | 20 | 1% | 5 |
| Aug 2026 | 2.7K | 84.2% | 1 | 30 | 0.93% | 4 |
| Sep 2026 | 2.7K | 82.7% | 1 | 50 | 1.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Casio’s and Sharp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Casio**: Measured on the search terms “casio calculator”, “casio classwiz”, “casio fx”, “casio fx 9750giii” and “casio graphics calculator”, summed into one figure.
- **Sharp**: Measured on the search term “sharp calculator”.

- [Casio profile](/demand/nz/brands/casio)
- [Sharp profile](/demand/nz/brands/sharp-electronics)
- [All calculator brands in New Zealand](/demand/nz/categories/nz-calculator-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Casio or Sharp more popular in search?

In September 2026, Casio had more branded searches than Sharp among calculator brands in New Zealand. Casio had about 2,730 branded searches, while Sharp had 50. Casio made up 82.7% of all calculator brand searches we track, and Sharp accounted for 1.5%.

## Cite this page

Brandwave. "Casio vs Sharp: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/casio-vs-sharp-electronics

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/casio-vs-sharp-electronics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
