--- title: "Casio Calculators vs Texas Instruments: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Casio Calculators or Texas Instruments? Compare estimated monthly branded-search demand and Share of Search inside the Calculator brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/casio-calculators-vs-texas-instruments" publisher: "Brandwave" --- # Casio Calculators vs Texas Instruments: Which is more popular by branded search in New Zealand? Which is more popular in search, Casio Calculators or Texas Instruments? Compare estimated monthly branded-search demand and Share of Search inside the Calculator brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Casio Calculators and Texas Instruments - **Competitive set**: Calculator brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Casio Calculators Share of Search**: 66.7% - **Texas Instruments Share of Search**: 31.9% ## Which is more popular in search, Casio Calculators or Texas Instruments? - In August 2026, Casio Calculators had more branded searches than Texas Instruments among calculator brands in New Zealand. Casio Calculators was estimated to have 4.7K branded searches compared to Texas Instruments’ 2.2K, and held a 66.7% Share of Search versus Texas Instruments’ 31.9%. - Casio Calculators was ahead of Texas Instruments in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Casio Calculators’ estimated Share of Search among calculator brands in New Zealand moved from 80.9% to 66.7%, and its estimated monthly branded searches moved from 3.7K to 4.7K. - Across the 11 months ending August 2026, Texas Instruments’ estimated Share of Search among calculator brands in New Zealand moved from 17.1% to 31.9%, and its estimated monthly branded searches moved from 790 to 2.2K. ## How did search popularity change for New Zealand calculator brands in August 2026? - In August 2026, Casio Calculators gained estimated Share of Search among calculator brands in New Zealand, from 60.6% to 66.7%. - In August 2026, Texas Instruments lost estimated Share of Search among calculator brands in New Zealand, from 37.4% to 31.9%. ## Month by month | Month | Casio Calculators estimated searches | Casio Calculators Share of Search | Casio Calculators rank | Texas Instruments estimated searches | Texas Instruments Share of Search | Texas Instruments rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.7K | 80.9% | 1 | 790 | 17.1% | 2 | | Nov 2025 | 3.1K | 80.9% | 1 | 640 | 16.5% | 2 | | Dec 2025 | 1.5K | 73.9% | 1 | 470 | 22.7% | 2 | | Jan 2026 | 6.4K | 85.9% | 1 | 940 | 12.6% | 2 | | Feb 2026 | 5.4K | 76.1% | 1 | 1.6K | 22.1% | 2 | | Mar 2026 | 4.5K | 68% | 1 | 2K | 30.1% | 2 | | Apr 2026 | 2.3K | 69% | 1 | 930 | 28.3% | 2 | | May 2026 | 3.5K | 56.7% | 1 | 2.6K | 42% | 2 | | Jun 2026 | 3.5K | 62.8% | 1 | 2K | 35.2% | 2 | | Jul 2026 | 2.7K | 60.6% | 1 | 1.6K | 37.4% | 2 | | Aug 2026 | 4.7K | 66.7% | 1 | 2.2K | 31.9% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Casio Calculators’ and Texas Instruments’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Casio Calculators**: Measured on the search terms “casio calculator”, “casio calculator fx 991es”, “casio calculator online”, “casio classwiz”, “casio fx”, “casio fx 82au plus 2”, “casio fx 9750”, “casio fx 9750gii graphing calculator”, “casio fx 9750giii”, “casio fx 9860gii”, “casio fx 991”, “casio fx 991 plus”, “casio fx 991ex”, “casio fx cg50”, “casio graphics calculator” and “casio graphics calculator online”, summed into one figure. - **Texas Instruments**: Measured on the search terms “education ti com”, “texas instruments ba 2 plus”, “texas instruments ba ii plus financial calculator”, “texas instruments graphics calculator”, “texas instruments near me”, “texas instruments new zealand”, “texas instruments nz”, “texas instruments online”, “texasinstruments”, “ti 84”, “ti 84 calculators”, “ti 84 plus c graphing calculator”, “ti 84 plus ce” and “ti calculator”, summed into one figure. - [Casio Calculators profile](/demand/nz/brands/casio-calculators) - [Texas Instruments profile](/demand/nz/brands/texas-instruments) - [All calculator brands in New Zealand](/demand/nz/categories/nz-calculator-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Casio Calculators or Texas Instruments? In August 2026, Casio Calculators had more branded searches than Texas Instruments among calculator brands in New Zealand. Casio Calculators was estimated to have 4.7K branded searches compared to Texas Instruments’ 2.2K, and held a 66.7% Share of Search versus Texas Instruments’ 31.9%. ## Cite this page Brandwave. "Casio Calculators vs Texas Instruments: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/casio-calculators-vs-texas-instruments This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/casio-calculators-vs-texas-instruments. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.