--- title: "Cartwrights Insurance Advisers vs Rothbury: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Cartwrights Insurance Advisers or Rothbury? Compare estimated monthly branded-search demand and Share of Search inside the Ashburton insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cartwrights-insurance-advisers-vs-rothbury" publisher: "Brandwave" --- # Cartwrights Insurance Advisers vs Rothbury: Which is more popular by branded search in New Zealand? Which is more popular in search, Cartwrights Insurance Advisers or Rothbury? Compare estimated monthly branded-search demand and Share of Search inside the Ashburton insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cartwrights Insurance Advisers and Rothbury - **Competitive set**: Ashburton insurance brokers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Cartwrights Insurance Advisers Share of Search**: 0.43% - **Rothbury Share of Search**: 11.4% ## Which is more popular in search, Cartwrights Insurance Advisers or Rothbury? - In August 2026, Rothbury had more branded searches than Cartwrights Insurance Advisers among ashburton insurance brokers in New Zealand. Rothbury was estimated to have 1.9K branded searches compared to Cartwrights Insurance Advisers’ 70, and held an 11.4% Share of Search versus Cartwrights Insurance Advisers’ 0.43%. - Rothbury was ahead of Cartwrights Insurance Advisers in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Cartwrights Insurance Advisers’ estimated Share of Search among ashburton insurance brokers in New Zealand moved from 0.53% to 0.43%, and its estimated monthly branded searches moved from 100 to 70. - Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among ashburton insurance brokers in New Zealand moved from 12.1% to 11.4%, and its estimated monthly branded searches moved from 2.3K to 1.9K. ## How did search popularity change for New Zealand ashburton insurance brokers in August 2026? - In August 2026, Rothbury lost estimated Share of Search among ashburton insurance brokers in New Zealand, from 12% to 11.4%. - Estimated monthly branded searches for Cartwrights Insurance Advisers in New Zealand fell 30% over 11 measured months, from 100 to 70 in August 2026. ## Month by month | Month | Cartwrights Insurance Advisers estimated searches | Cartwrights Insurance Advisers Share of Search | Cartwrights Insurance Advisers rank | Rothbury estimated searches | Rothbury Share of Search | Rothbury rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 100 | 0.53% | 3 | 2.3K | 12.1% | 2 | | Nov 2025 | 80 | 0.49% | 3 | 2K | 12.1% | 2 | | Dec 2025 | 70 | 0.54% | 4 | 1.6K | 12.5% | 2 | | Jan 2026 | 50 | 0.31% | 4 | 1.9K | 11.8% | 2 | | Feb 2026 | 50 | 0.31% | 4 | 1.9K | 11.8% | 2 | | Mar 2026 | 70 | 0.42% | 4 | 2.2K | 13.2% | 2 | | Apr 2026 | 60 | 0.44% | 4 | 1.9K | 14.4% | 2 | | May 2026 | 80 | 0.49% | 3 | 1.9K | 12.1% | 2 | | Jun 2026 | 90 | 0.55% | 3 | 1.9K | 11.9% | 2 | | Jul 2026 | 80 | 0.49% | 3 | 1.9K | 12% | 2 | | Aug 2026 | 70 | 0.43% | 3 | 1.9K | 11.4% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Cartwrights Insurance Advisers’ and Rothbury’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cartwrights Insurance Advisers**: Measured on the search terms “cartwrights ashburton” and “cartwrights insurance”, summed into one figure. - **Rothbury**: Measured on the search terms “rothbury ashburton”, “rothbury co nz”, “rothbury insurance”, “rothbury insurance ashburton”, “rothbury insurance nz”, “rothbury nz”, “rothbury queenstown”, “rothbury rotorua”, “rothbury timaru”, “rothbury whangarei” and “rothbury.co.nz”, summed into one figure. - [Cartwrights Insurance Advisers profile](/demand/nz/brands/cartwrights-insurance-advisers) - [Rothbury profile](/demand/nz/brands/rothbury) - [All ashburton insurance brokers in New Zealand](/demand/nz/categories/nz-ashburton-insurance-brokers): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Cartwrights Insurance Advisers or Rothbury? In August 2026, Rothbury had more branded searches than Cartwrights Insurance Advisers among ashburton insurance brokers in New Zealand. Rothbury was estimated to have 1.9K branded searches compared to Cartwrights Insurance Advisers’ 70, and held an 11.4% Share of Search versus Cartwrights Insurance Advisers’ 0.43%. ## Cite this page Brandwave. "Cartwrights Insurance Advisers vs Rothbury: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cartwrights-insurance-advisers-vs-rothbury This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cartwrights-insurance-advisers-vs-rothbury. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.