--- title: "Carrd vs Framer: Which is searched more in New Zealand?" description: "Is Carrd or Framer more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Landing page builders set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/carrd-vs-framer" publisher: "Brandwave" --- # Carrd vs Framer: Which is searched more in New Zealand? Is Carrd or Framer more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Landing page builders set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Carrd and Framer - **Competitive set**: Landing page builders - **Market**: New Zealand - **Month measured**: Sep 2026 - **Carrd Share of Search**: 9% - **Framer Share of Search**: 1.5% ## Is Carrd or Framer more popular in search? - In September 2026, Carrd had more branded searches than Framer among landing page builders in New Zealand. Carrd had about 1,510 branded searches, while Framer had 260. Carrd made up 9% of all landing page builder searches we track, and Framer accounted for 1.5%. - Carrd was ahead of Framer in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Carrd’s share of searches among landing page builders in New Zealand moved from 7.5% to 9%, and its estimated monthly branded searches held steady at 1.5K. - Across the 12 months ending September 2026, Framer’s share of searches among landing page builders in New Zealand moved from 1% to 1.5%, and its estimated monthly branded searches moved from 210 to 260. ## Top landing page builders in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Carrd appeared in all five answers. Framer was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Carrd was listed before Framer in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Unbounce | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Leadpages | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Carrd | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Wix | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Framer | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Instapage | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | ClickFunnels | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about landing page builders - Asked ChatGPT "Which landing page builder should I use in New Zealand?": 1. Framer, 2. Unbounce, 3. Carrd, 4. Leadpages - Asked ChatGPT "What are the best landing page builders in New Zealand?": 1. Leadpages, 2. Unbounce, 3. Wix, 4. Carrd, 5. Instapage - Asked ChatGPT "What's the best landing page builder in New Zealand for a marketing campaign?": 1. Unbounce, 2. Leadpages, 3. Carrd - Searched Google, AI Overview "landing page builders": 1. Unbounce, 2. Instapage, 3. Leadpages, 4. Carrd, 5. Wix - Searched Google, AI Overview "simple landing page builder": 1. Carrd, 2. Leadpages, 3. Wix, 4. Framer Not named in any answer: ClickFunnels. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand landing page builders in September 2026? - In September 2026, Carrd lost share of searches among landing page builders in New Zealand, from 10.7% to 9%. - Estimated monthly branded searches for Framer in New Zealand rose 23.8% over 12 measured months, from 210 to 260 in September 2026. ## Month by month | Month | Carrd estimated searches | Carrd Share of Search | Carrd rank | Framer estimated searches | Framer Share of Search | Framer rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.5K | 7.5% | 2 | 210 | 1% | 3 | | Nov 2025 | 1.6K | 9.2% | 2 | 210 | 1.2% | 3 | | Dec 2025 | 1.6K | 11.2% | 2 | 140 | 0.99% | 3 | | Jan 2026 | 1.9K | 11.1% | 2 | 210 | 1.2% | 3 | | Feb 2026 | 1.6K | 9.3% | 2 | 170 | 1% | 3 | | Mar 2026 | 1.9K | 9% | 2 | 170 | 0.82% | 3 | | Apr 2026 | 1.8K | 10.5% | 2 | 210 | 1.2% | 3 | | May 2026 | 1.8K | 10.4% | 2 | 210 | 1.2% | 3 | | Jun 2026 | 1.8K | 10.4% | 2 | 210 | 1.2% | 3 | | Jul 2026 | 1.6K | 9.1% | 2 | 210 | 1.2% | 3 | | Aug 2026 | 1.9K | 10.7% | 2 | 210 | 1.2% | 3 | | Sep 2026 | 1.5K | 9% | 2 | 260 | 1.5% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Carrd’s and Framer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Carrd**: Measured on the search terms “carrd”, “carrd builder”, “carrd co”, “carrd landing page” and “carrd templates”, summed into one figure. - **Framer**: Measured on the search term “framer templates”. - [Carrd profile](/demand/nz/brands/carrd) - [Framer profile](/demand/nz/brands/framer) - [All landing page builders in New Zealand](/demand/nz/categories/nz-landing-page-builders): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Carrd or Framer more popular in search? In September 2026, Carrd had more branded searches than Framer among landing page builders in New Zealand. Carrd had about 1,510 branded searches, while Framer had 260. Carrd made up 9% of all landing page builder searches we track, and Framer accounted for 1.5%. ## Cite this page Brandwave. "Carrd vs Framer: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/carrd-vs-framer This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/carrd-vs-framer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.