--- title: "Carnival Cruise Line vs Princess Cruises: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Carnival Cruise Line or Princess Cruises? Compare estimated monthly branded-search demand and Share of Search inside the Cruise lines set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/carnival-cruise-line-vs-princess-cruises" publisher: "Brandwave" --- # Carnival Cruise Line vs Princess Cruises: Which is more popular by branded search in New Zealand? Which is more popular in search, Carnival Cruise Line or Princess Cruises? Compare estimated monthly branded-search demand and Share of Search inside the Cruise lines set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Carnival Cruise Line and Princess Cruises - **Competitive set**: Cruise lines - **Market**: New Zealand - **Month measured**: Aug 2026 - **Carnival Cruise Line Share of Search**: 20.6% - **Princess Cruises Share of Search**: 21.9% ## Which is more popular in search, Carnival Cruise Line or Princess Cruises? - In August 2026, Princess Cruises had more branded searches than Carnival Cruise Line among cruise lines in New Zealand. Princess Cruises was estimated to have 12.3K branded searches compared to Carnival Cruise Line’s 11.5K, and held a 21.9% Share of Search versus Carnival Cruise Line’s 20.6%. - The lead changed hands 6 times in the 11 months ending August 2026: Carnival Cruise Line took it in November 2025, Princess Cruises took it in December 2025, Carnival Cruise Line took it in March 2026, Princess Cruises took it in April 2026, Carnival Cruise Line took it in June 2026, Princess Cruises took it in August 2026. - Across the 11 months ending August 2026, Carnival Cruise Line’s estimated Share of Search among cruise lines in New Zealand moved from 16.5% to 20.6%, and its estimated monthly branded searches moved from 9.5K to 11.5K. - Across the 11 months ending August 2026, Princess Cruises’ estimated Share of Search among cruise lines in New Zealand moved from 19.9% to 21.9%, and its estimated monthly branded searches moved from 11.4K to 12.3K. ## How did search popularity change for New Zealand cruise lines in August 2026? - In August 2026, Princess Cruises overtook Carnival Cruise Line to take the highest estimated Share of Search among cruise lines in New Zealand, at 21.9%. - In August 2026, Carnival Cruise Line lost estimated Share of Search among cruise lines in New Zealand, from 21.5% to 20.6%. ## Month by month | Month | Carnival Cruise Line estimated searches | Carnival Cruise Line Share of Search | Carnival Cruise Line rank | Princess Cruises estimated searches | Princess Cruises Share of Search | Princess Cruises rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 9.5K | 16.5% | 2 | 11.4K | 19.9% | 1 | | Nov 2025 | 11.6K | 18.7% | 1 | 11.3K | 18.2% | 2 | | Dec 2025 | 9.5K | 15.4% | 4 | 14.2K | 23% | 1 | | Jan 2026 | 15.9K | 18.5% | 2 | 17.4K | 20.3% | 1 | | Feb 2026 | 18.5K | 21.6% | 2 | 23.8K | 27.8% | 1 | | Mar 2026 | 13.9K | 20.7% | 1 | 11.4K | 16.9% | 3 | | Apr 2026 | 12.3K | 22.6% | 2 | 12.8K | 23.5% | 1 | | May 2026 | 10.8K | 20.2% | 2 | 12.2K | 22.9% | 1 | | Jun 2026 | 13.3K | 24.8% | 1 | 9.8K | 18.2% | 3 | | Jul 2026 | 12.5K | 21.5% | 1 | 12.4K | 21.3% | 2 | | Aug 2026 | 11.5K | 20.6% | 2 | 12.3K | 21.9% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Carnival Cruise Line’s and Princess Cruises’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Carnival Cruise Line**: Measured on the search terms “book carnival cruise”, “carnival com au”, “carnival cruise”, “carnival cruise boat”, “carnival cruise company”, “carnival cruise deals”, “carnival cruise jubilee”, “carnival cruise legend”, “carnival cruise line near me”, “carnival cruise line nz”, “carnival cruise nz”, “carnival cruise sunrise”, “carnival cruise website” and “carnivalcruiseline”, summed into one figure. - **Princess Cruises**: Measured on the search terms “coral princess cruise ship”, “coral princess cruises”, “crown princess cruise”, “crown princess cruise ship”, “diamond princess cruise ship”, “discovery princess cruise ship”, “grand princess cruise ship”, “princess com”, “princess cruise”, “princess cruise lines”, “princess cruise nz”, “princess cruise ships”, “princess cruises crown princess”, “princess cruises diamond princess”, “princess cruises island princess”, “princess cruises near me”, “princess cruises new zealand”, “princess cruises online”, “princess cruises regal princess”, “princess cruises sun princess”, “royal princess cruise ship” and “sun princess cruise ship”, summed into one figure. - [Carnival Cruise Line profile](/demand/nz/brands/carnival-cruise-line) - [Princess Cruises profile](/demand/nz/brands/princess-cruises) - [All cruise lines in New Zealand](/demand/nz/categories/nz-cruise-lines): The set both shares are measured inside, 10 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Carnival Cruise Line or Princess Cruises? In August 2026, Princess Cruises had more branded searches than Carnival Cruise Line among cruise lines in New Zealand. Princess Cruises was estimated to have 12.3K branded searches compared to Carnival Cruise Line’s 11.5K, and held a 21.9% Share of Search versus Carnival Cruise Line’s 20.6%. ## Cite this page Brandwave. "Carnival Cruise Line vs Princess Cruises: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/carnival-cruise-line-vs-princess-cruises This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/carnival-cruise-line-vs-princess-cruises. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.