--- title: "Care Park vs Wilson Parking: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Care Park or Wilson Parking? Compare estimated monthly branded-search demand and Share of Search inside the Parking operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/care-park-vs-wilson-parking" publisher: "Brandwave" --- # Care Park vs Wilson Parking: Which is more popular by branded search in New Zealand? Which is more popular in search, Care Park or Wilson Parking? Compare estimated monthly branded-search demand and Share of Search inside the Parking operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Care Park and Wilson Parking - **Competitive set**: Parking operators - **Market**: New Zealand - **Month measured**: Aug 2026 - **Care Park Share of Search**: 2.3% - **Wilson Parking Share of Search**: 89.9% ## Which is more popular in search, Care Park or Wilson Parking? - In August 2026, Wilson Parking had more branded searches than Care Park among parking operators in New Zealand. Wilson Parking was estimated to have 64.7K branded searches compared to Care Park’s 1.7K, and held an 89.9% Share of Search versus Care Park’s 2.3%. - Wilson Parking was ahead of Care Park in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Care Park’s estimated Share of Search among parking operators in New Zealand moved from 2.1% to 2.3%, and its estimated monthly branded searches held steady at 1.7K. - Across the 11 months ending August 2026, Wilson Parking’s estimated Share of Search among parking operators in New Zealand moved from 89.3% to 89.9%, and its estimated monthly branded searches moved from 71K to 64.7K. ## How did search popularity change for New Zealand parking operators in August 2026? - In August 2026, Wilson Parking gained estimated Share of Search among parking operators in New Zealand, from 89.1% to 89.9%. - Care Park’s estimated Share of Search among parking operators in New Zealand has lost ground for 3 months in a row, from 2.9% to 2.3% in August 2026. ## Month by month | Month | Care Park estimated searches | Care Park Share of Search | Care Park rank | Wilson Parking estimated searches | Wilson Parking Share of Search | Wilson Parking rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.7K | 2.1% | 4 | 71K | 89.3% | 1 | | Nov 2025 | 1.6K | 1.9% | 4 | 78.7K | 90.1% | 1 | | Dec 2025 | 1.6K | 1.8% | 4 | 83.7K | 91.8% | 1 | | Jan 2026 | 1.9K | 2.4% | 4 | 73.1K | 90% | 1 | | Feb 2026 | 2K | 2.4% | 3 | 74.3K | 90.8% | 1 | | Mar 2026 | 2.5K | 3% | 3 | 74.3K | 89.6% | 1 | | Apr 2026 | 2K | 2.8% | 3 | 64.8K | 89.7% | 1 | | May 2026 | 2K | 2.9% | 3 | 60.8K | 89.1% | 1 | | Jun 2026 | 1.7K | 2.5% | 3 | 58.9K | 89.1% | 1 | | Jul 2026 | 1.7K | 2.4% | 4 | 61.9K | 89.1% | 1 | | Aug 2026 | 1.7K | 2.3% | 4 | 64.7K | 89.9% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Care Park’s and Wilson Parking’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Care Park**: Measured on the search terms “care park”, “care park app”, “care park parking” and “carepark”, summed into one figure. - **Wilson Parking**: Measured on the search terms “wellington wilson parking”, “wilson parking”, “wilson parking 100 symonds street”, “wilson parking 27 fort st”, “wilson parking 49 symonds street car park”, “wilson parking 5 durham lane”, “wilson parking 89 greys ave”, “wilson parking anzac ave”, “wilson parking app”, “wilson parking car park”, “wilson parking city road”, “wilson parking elliott street”, “wilson parking federal street anz centre”, “wilson parking finance centre”, “wilson parking hereford street”, “wilson parking k road”, “wilson parking kitchener st”, “wilson parking near me”, “wilson parking nz”, “wilson parking online”, “wilson parking princes wharf”, “wilson parking queen street sap tower”, “wilson parking queens wharf”, “wilson parking victoria st”, “wilson parking wakefield street”, “wilsonparking”, “wilsonparking co nz” and “wilsonparking nz”, summed into one figure. - [Care Park profile](/demand/nz/brands/care-park) - [Wilson Parking profile](/demand/nz/brands/wilson-parking) - [All parking operators in New Zealand](/demand/nz/categories/nz-parking-operators): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Care Park or Wilson Parking? In August 2026, Wilson Parking had more branded searches than Care Park among parking operators in New Zealand. Wilson Parking was estimated to have 64.7K branded searches compared to Care Park’s 1.7K, and held an 89.9% Share of Search versus Care Park’s 2.3%. ## Cite this page Brandwave. "Care Park vs Wilson Parking: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/care-park-vs-wilson-parking This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/care-park-vs-wilson-parking. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.