---
title: "Care Park vs ParkMate: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Care Park or ParkMate? Compare estimated monthly branded-search demand and Share of Search inside the Parking operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/care-park-vs-parkmate"
publisher: "Brandwave"
---

# Care Park vs ParkMate: Which is more popular by branded search in New Zealand?

Which is more popular in search, Care Park or ParkMate? Compare estimated monthly branded-search demand and Share of Search inside the Parking operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Care Park and ParkMate
- **Competitive set**: Parking operators
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Care Park Share of Search**: 2.3%
- **ParkMate Share of Search**: 5.3%

## Which is more popular in search, Care Park or ParkMate?

- In August 2026, ParkMate had more branded searches than Care Park among parking operators in New Zealand. ParkMate was estimated to have 3.8K branded searches compared to Care Park’s 1.7K, and held a 5.3% Share of Search versus Care Park’s 2.3%.
- ParkMate was ahead of Care Park in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Care Park’s estimated Share of Search among parking operators in New Zealand moved from 2.1% to 2.3%, and its estimated monthly branded searches held steady at 1.7K.
- Across the 11 months ending August 2026, ParkMate’s estimated Share of Search among parking operators in New Zealand moved from 6% to 5.3%, and its estimated monthly branded searches moved from 4.8K to 3.8K.

## How did search popularity change for New Zealand parking operators in August 2026?

- Care Park’s estimated Share of Search among parking operators in New Zealand has lost ground for 3 months in a row, from 2.9% to 2.3% in August 2026.
- Estimated monthly branded searches for ParkMate in New Zealand fell 19.7% over 11 measured months, from 4.8K to 3.8K in August 2026.

## Month by month

| Month | Care Park estimated searches | Care Park Share of Search | Care Park rank | ParkMate estimated searches | ParkMate Share of Search | ParkMate rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.7K | 2.1% | 4 | 4.8K | 6% | 2 |
| Nov 2025 | 1.6K | 1.9% | 4 | 4.7K | 5.4% | 2 |
| Dec 2025 | 1.6K | 1.8% | 4 | 4.1K | 4.5% | 2 |
| Jan 2026 | 1.9K | 2.4% | 4 | 4.1K | 5.1% | 2 |
| Feb 2026 | 2K | 2.4% | 3 | 3.8K | 4.6% | 2 |
| Mar 2026 | 2.5K | 3% | 3 | 4.4K | 5.3% | 2 |
| Apr 2026 | 2K | 2.8% | 3 | 3.8K | 5.2% | 2 |
| May 2026 | 2K | 2.9% | 3 | 3.9K | 5.7% | 2 |
| Jun 2026 | 1.7K | 2.5% | 3 | 3.9K | 5.9% | 2 |
| Jul 2026 | 1.7K | 2.4% | 4 | 3.9K | 5.6% | 2 |
| Aug 2026 | 1.7K | 2.3% | 4 | 3.8K | 5.3% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Care Park’s and ParkMate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Care Park**: Measured on the search terms “care park”, “care park app”, “care park parking” and “carepark”, summed into one figure.
- **ParkMate**: Measured on the search terms “parkmate”, “parkmate app”, “parkmate co nz”, “parkmate near me”, “parkmate nz”, “parkmate parking” and “parkmate wilson”, summed into one figure.

- [Care Park profile](/demand/nz/brands/care-park)
- [ParkMate profile](/demand/nz/brands/parkmate)
- [All parking operators in New Zealand](/demand/nz/categories/nz-parking-operators): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Care Park or ParkMate?

In August 2026, ParkMate had more branded searches than Care Park among parking operators in New Zealand. ParkMate was estimated to have 3.8K branded searches compared to Care Park’s 1.7K, and held a 5.3% Share of Search versus Care Park’s 2.3%.

## Cite this page

Brandwave. "Care Park vs ParkMate: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/care-park-vs-parkmate

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/care-park-vs-parkmate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
