--- title: "Cardrona Distillery vs Jack Daniel's: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Cardrona Distillery or Jack Daniel's? Compare estimated monthly branded-search demand and Share of Search inside the Whisky brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cardrona-distillery-vs-jack-daniels" publisher: "Brandwave" --- # Cardrona Distillery vs Jack Daniel's: Which is more popular by branded search in New Zealand? Which is more popular in search, Cardrona Distillery or Jack Daniel's? Compare estimated monthly branded-search demand and Share of Search inside the Whisky brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cardrona Distillery and Jack Daniel's - **Competitive set**: Whisky brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Cardrona Distillery Share of Search**: 14.9% - **Jack Daniel's Share of Search**: 12.3% ## Which is more popular in search, Cardrona Distillery or Jack Daniel's? - In August 2026, Cardrona Distillery had more branded searches than Jack Daniel's among whisky brands in New Zealand. Cardrona Distillery was estimated to have 4.7K branded searches compared to Jack Daniel's’ 3.8K, and held a 14.9% Share of Search versus Jack Daniel's’ 12.3%. - The lead changed hands 4 times in the 11 months ending August 2026: Jack Daniel's took it in December 2025, Cardrona Distillery took it in January 2026, Jack Daniel's took it in May 2026, Cardrona Distillery took it in August 2026. - Across the 11 months ending August 2026, Cardrona Distillery’s estimated Share of Search among whisky brands in New Zealand moved from 14.1% to 14.9%, and its estimated monthly branded searches moved from 3.8K to 4.7K. - Across the 11 months ending August 2026, Jack Daniel's’ estimated Share of Search among whisky brands in New Zealand moved from 13.9% to 12.3%, and its estimated monthly branded searches held steady at 3.8K. ## How did search popularity change for New Zealand whisky brands in August 2026? - In August 2026, Cardrona Distillery overtook Jack Daniel's to rank 4th among whisky brands in New Zealand, at 14.9%. - In August 2026, Jack Daniel's lost estimated Share of Search among whisky brands in New Zealand, from 13.2% to 12.3%. ## Month by month | Month | Cardrona Distillery estimated searches | Cardrona Distillery Share of Search | Cardrona Distillery rank | Jack Daniel's estimated searches | Jack Daniel's Share of Search | Jack Daniel's rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.8K | 14.1% | 4 | 3.8K | 13.9% | 5 | | Nov 2025 | 4.7K | 16.8% | 3 | 3.7K | 13.4% | 6 | | Dec 2025 | 5.7K | 11.2% | 6 | 7.3K | 14.3% | 4 | | Jan 2026 | 5.6K | 19.6% | 2 | 3.3K | 11.4% | 6 | | Feb 2026 | 4.6K | 18.1% | 3 | 3.1K | 12.2% | 6 | | Mar 2026 | 4.6K | 17% | 4 | 3.4K | 12.8% | 6 | | Apr 2026 | 3.8K | 14% | 5 | 3.3K | 12.2% | 6 | | May 2026 | 3.1K | 11.7% | 6 | 3.5K | 13.2% | 5 | | Jun 2026 | 3K | 11.5% | 6 | 3.8K | 14.1% | 4 | | Jul 2026 | 3.8K | 13% | 6 | 3.8K | 13.2% | 5 | | Aug 2026 | 4.7K | 14.9% | 4 | 3.8K | 12.3% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Cardrona Distillery’s and Jack Daniel's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cardrona Distillery**: Measured on the search terms “cardrona distillery”, “cardrona distillery near me”, “cardrona distillery new zealand”, “cardrona distillery whiskey”, “cardrona distillery whisky”, “cardrona whisky”, “cardronadistillery”, “the cardrona distillery” and “the cardrona whisky”, summed into one figure. - **Jack Daniel's**: Measured on the search terms “jack daniel's”, “jack daniels”, “jack daniels 1l”, “jack daniels bottle”, “jack daniels bourbon”, “jack daniels cost”, “jack daniels gentleman jack”, “jack daniels honey”, “jack daniels honey whiskey”, “jack daniels near me”, “jack daniels nz”, “jack daniels online”, “jack daniels tennessee whiskey”, “jackdaniels”, “jackdaniels com” and “whisky tennessee jack daniels”, summed into one figure. - [Cardrona Distillery profile](/demand/nz/brands/cardrona-distillery) - [Jack Daniel's profile](/demand/nz/brands/jack-daniels) - [All whisky brands in New Zealand](/demand/nz/categories/nz-whisky-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Cardrona Distillery or Jack Daniel's? In August 2026, Cardrona Distillery had more branded searches than Jack Daniel's among whisky brands in New Zealand. Cardrona Distillery was estimated to have 4.7K branded searches compared to Jack Daniel's’ 3.8K, and held a 14.9% Share of Search versus Jack Daniel's’ 12.3%. ## Cite this page Brandwave. "Cardrona Distillery vs Jack Daniel's: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cardrona-distillery-vs-jack-daniels This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cardrona-distillery-vs-jack-daniels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.