--- title: "Capital Advice vs Lendal Mortgages: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Capital Advice or Lendal Mortgages? Compare estimated monthly branded-search demand and Share of Search inside the Wellington mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/capital-advice-vs-lendal-mortgages" publisher: "Brandwave" --- # Capital Advice vs Lendal Mortgages: Which is more popular by branded search in New Zealand? Which is more popular in search, Capital Advice or Lendal Mortgages? Compare estimated monthly branded-search demand and Share of Search inside the Wellington mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Capital Advice and Lendal Mortgages - **Competitive set**: Wellington mortgage advisers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Capital Advice Share of Search**: 0.38% - **Lendal Mortgages Share of Search**: 16.4% ## Which is more popular in search, Capital Advice or Lendal Mortgages? - In August 2026, Lendal Mortgages had more branded searches than Capital Advice among wellington mortgage advisers in New Zealand. Lendal Mortgages was estimated to have 1.3K branded searches compared to Capital Advice’s 30, and held a 16.4% Share of Search versus Capital Advice’s 0.38%. - Lendal Mortgages was ahead of Capital Advice in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Capital Advice’s estimated Share of Search among wellington mortgage advisers in New Zealand moved from 0.87% to 0.38%, and its estimated monthly branded searches moved from 70 to 30. - Across the 11 months ending August 2026, Lendal Mortgages’ estimated Share of Search among wellington mortgage advisers in New Zealand moved from 8.9% to 16.4%, and its estimated monthly branded searches moved from 720 to 1.3K. ## How did search popularity change for New Zealand wellington mortgage advisers in August 2026? - Lendal Mortgages’ estimated Share of Search among wellington mortgage advisers in New Zealand has gained ground for 3 months in a row, from 12.9% to 16.4% in August 2026. - Estimated monthly branded searches for Capital Advice in New Zealand fell 57.1% over 11 measured months, from 70 to 30 in August 2026. ## Month by month | Month | Capital Advice estimated searches | Capital Advice Share of Search | Capital Advice rank | Lendal Mortgages estimated searches | Lendal Mortgages Share of Search | Lendal Mortgages rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 70 | 0.87% | 4 | 720 | 8.9% | 2 | | Nov 2025 | 50 | 0.63% | 4 | 590 | 7.4% | 2 | | Dec 2025 | 20 | 0.33% | 4 | 590 | 9.8% | 2 | | Jan 2026 | 40 | 0.54% | 4 | 720 | 9.7% | 2 | | Feb 2026 | 40 | 0.51% | 4 | 590 | 7.5% | 2 | | Mar 2026 | 90 | 1.1% | 4 | 720 | 8.9% | 2 | | Apr 2026 | 50 | 0.76% | 4 | 590 | 9% | 2 | | May 2026 | 50 | 0.64% | 4 | 1K | 12.9% | 2 | | Jun 2026 | 50 | 0.74% | 4 | 880 | 13% | 2 | | Jul 2026 | 40 | 0.5% | 4 | 1.3K | 16.1% | 2 | | Aug 2026 | 30 | 0.38% | 4 | 1.3K | 16.4% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Capital Advice’s and Lendal Mortgages’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Capital Advice**: Measured on the search term “capital advice”. - **Lendal Mortgages**: Measured on the search term “lendal mortgages”. - [Capital Advice profile](/demand/nz/brands/capital-advice) - [Lendal Mortgages profile](/demand/nz/brands/lendal-mortgages) - [All wellington mortgage advisers in New Zealand](/demand/nz/categories/nz-wellington-mortgage-advisers): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Capital Advice or Lendal Mortgages? In August 2026, Lendal Mortgages had more branded searches than Capital Advice among wellington mortgage advisers in New Zealand. Lendal Mortgages was estimated to have 1.3K branded searches compared to Capital Advice’s 30, and held a 16.4% Share of Search versus Capital Advice’s 0.38%. ## Cite this page Brandwave. "Capital Advice vs Lendal Mortgages: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/capital-advice-vs-lendal-mortgages This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/capital-advice-vs-lendal-mortgages. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.