---
title: "Cape Kidnappers vs Matakauri Lodge: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Cape Kidnappers or Matakauri Lodge? Compare estimated monthly branded-search demand and Share of Search inside the Luxury lodges set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cape-kidnappers-vs-matakauri-lodge"
publisher: "Brandwave"
---

# Cape Kidnappers vs Matakauri Lodge: Which is more popular by branded search in New Zealand?

Which is more popular in search, Cape Kidnappers or Matakauri Lodge? Compare estimated monthly branded-search demand and Share of Search inside the Luxury lodges set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cape Kidnappers and Matakauri Lodge
- **Competitive set**: Luxury lodges
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Cape Kidnappers Share of Search**: 27.8%
- **Matakauri Lodge Share of Search**: 4.7%

## Which is more popular in search, Cape Kidnappers or Matakauri Lodge?

- In August 2026, Cape Kidnappers had more branded searches than Matakauri Lodge among luxury lodges in New Zealand. Cape Kidnappers was estimated to have 3.5K branded searches compared to Matakauri Lodge’s 590, and held a 27.8% Share of Search versus Matakauri Lodge’s 4.7%.
- Cape Kidnappers was ahead of Matakauri Lodge in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cape Kidnappers’ estimated Share of Search among luxury lodges in New Zealand moved from 24% to 27.8%, and its estimated monthly branded searches moved from 4.3K to 3.5K.
- Across the 11 months ending August 2026, Matakauri Lodge’s estimated Share of Search among luxury lodges in New Zealand moved from 4.1% to 4.7%, and its estimated monthly branded searches moved from 730 to 590.

## How did search popularity change for New Zealand luxury lodges in August 2026?

- In August 2026, Cape Kidnappers lost estimated Share of Search among luxury lodges in New Zealand, from 29.7% to 27.8%.
- Estimated monthly branded searches for Matakauri Lodge in New Zealand fell 19.2% over 11 measured months, from 730 to 590 in August 2026.

## Month by month

| Month | Cape Kidnappers estimated searches | Cape Kidnappers Share of Search | Cape Kidnappers rank | Matakauri Lodge estimated searches | Matakauri Lodge Share of Search | Matakauri Lodge rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.3K | 24% | 3 | 730 | 4.1% | 5 |
| Nov 2025 | 5.1K | 28.3% | 1 | 880 | 4.9% | 5 |
| Dec 2025 | 5.2K | 26.6% | 2 | 720 | 3.7% | 5 |
| Jan 2026 | 6.4K | 28.6% | 2 | 720 | 3.2% | 5 |
| Feb 2026 | 5.1K | 28.7% | 1 | 590 | 3.3% | 5 |
| Mar 2026 | 5.1K | 29.8% | 1 | 720 | 4.2% | 5 |
| Apr 2026 | 4.2K | 29.8% | 1 | 720 | 5.1% | 5 |
| May 2026 | 3.5K | 27.3% | 2 | 480 | 3.8% | 5 |
| Jun 2026 | 2.9K | 25.7% | 2 | 590 | 5.2% | 5 |
| Jul 2026 | 4.1K | 29.7% | 1 | 590 | 4.3% | 5 |
| Aug 2026 | 3.5K | 27.8% | 1 | 590 | 4.7% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Cape Kidnappers’ and Matakauri Lodge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cape Kidnappers**: Measured on the search terms “cape kidnappers accommodation”, “cape kidnappers golf”, “cape kidnappers golf club”, “cape kidnappers golf green fees”, “cape kidnappers green fees”, “cape kidnappers lodge”, “cape kidnappers luxury lodge” and “the farm at cape kidnappers”, summed into one figure.
- **Matakauri Lodge**: Measured on the search terms “matakauri” and “matakauri co nz”, summed into one figure.

- [Cape Kidnappers profile](/demand/nz/brands/cape-kidnappers)
- [Matakauri Lodge profile](/demand/nz/brands/matakauri-lodge)
- [All luxury lodges in New Zealand](/demand/nz/categories/nz-luxury-lodges): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Cape Kidnappers or Matakauri Lodge?

In August 2026, Cape Kidnappers had more branded searches than Matakauri Lodge among luxury lodges in New Zealand. Cape Kidnappers was estimated to have 3.5K branded searches compared to Matakauri Lodge’s 590, and held a 27.8% Share of Search versus Matakauri Lodge’s 4.7%.

## Cite this page

Brandwave. "Cape Kidnappers vs Matakauri Lodge: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cape-kidnappers-vs-matakauri-lodge

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cape-kidnappers-vs-matakauri-lodge. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
