--- title: "Canstar vs PriceSpy: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Canstar or PriceSpy? Compare estimated monthly branded-search demand and Share of Search inside the Price comparison sites set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/canstar-vs-pricespy" publisher: "Brandwave" --- # Canstar vs PriceSpy: Which is more popular by branded search in New Zealand? Which is more popular in search, Canstar or PriceSpy? Compare estimated monthly branded-search demand and Share of Search inside the Price comparison sites set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Canstar and PriceSpy - **Competitive set**: Price comparison sites - **Market**: New Zealand - **Month measured**: Aug 2026 - **Canstar Share of Search**: 7.2% - **PriceSpy Share of Search**: 73.5% ## Which is more popular in search, Canstar or PriceSpy? - In August 2026, PriceSpy had more branded searches than Canstar among price comparison sites in New Zealand. PriceSpy was estimated to have 26.7K branded searches compared to Canstar’s 2.6K, and held a 73.5% Share of Search versus Canstar’s 7.2%. - PriceSpy was ahead of Canstar in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Canstar’s estimated Share of Search among price comparison sites in New Zealand moved from 2.3% to 7.2%, and its estimated monthly branded searches moved from 990 to 2.6K. - Across the 11 months ending August 2026, PriceSpy’s estimated Share of Search among price comparison sites in New Zealand moved from 76.7% to 73.5%, and its estimated monthly branded searches moved from 32.8K to 26.7K. ## How did search popularity change for New Zealand price comparison sites in August 2026? - In August 2026, PriceMe overtook Canstar to rank 2nd among price comparison sites in New Zealand, at 10.8%. - In August 2026, Grocer overtook Canstar to rank 3rd among price comparison sites in New Zealand, at 7.2%. - In August 2026, PriceSpy gained estimated Share of Search among price comparison sites in New Zealand, from 72.3% to 73.5%. - In August 2026, Canstar lost estimated Share of Search among price comparison sites in New Zealand, from 12.2% to 7.2%. ## Month by month | Month | Canstar estimated searches | Canstar Share of Search | Canstar rank | PriceSpy estimated searches | PriceSpy Share of Search | PriceSpy rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 990 | 2.3% | 5 | 32.8K | 76.7% | 1 | | Nov 2025 | 790 | 1.1% | 5 | 59.8K | 80.4% | 1 | | Dec 2025 | 580 | 0.97% | 5 | 49K | 81.7% | 1 | | Jan 2026 | 750 | 1.7% | 5 | 32.9K | 76.3% | 1 | | Feb 2026 | 650 | 1.9% | 5 | 26.7K | 78.4% | 1 | | Mar 2026 | 710 | 1.7% | 5 | 32.6K | 79.1% | 1 | | Apr 2026 | 770 | 2% | 4 | 30.8K | 80.1% | 1 | | May 2026 | 760 | 2% | 4 | 30.8K | 80.4% | 1 | | Jun 2026 | 790 | 2.1% | 4 | 30.9K | 80.7% | 1 | | Jul 2026 | 5.2K | 12.2% | 2 | 30.7K | 72.3% | 1 | | Aug 2026 | 2.6K | 7.2% | 4 | 26.7K | 73.5% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Canstar’s and PriceSpy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Canstar**: Measured on the search terms “canstar”, “canstar blue”, “canstar blue nz”, “canstar co nz”, “canstar compare”, “canstar kiwisaver”, “canstar mortgage rates”, “canstar new zealand”, “canstar nz”, “canstar term deposit”, “canstar term deposit rates”, “canstarblue” and “canstarblue nz”, summed into one figure. - **PriceSpy**: Measured on the search terms “laptop pricespy”, “pricespy”, “pricespy co nz”, “pricespy near me”, “pricespy nz”, “pricespy ps5”, “ps5 controller pricespy”, “ps5 pricespy”, “sony wh 1000xm4 pricespy” and “sony wh 1000xm5 pricespy”, summed into one figure. - [Canstar profile](/demand/nz/brands/canstar) - [PriceSpy profile](/demand/nz/brands/pricespy) - [All price comparison sites in New Zealand](/demand/nz/categories/nz-price-comparison-sites): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Canstar or PriceSpy? In August 2026, PriceSpy had more branded searches than Canstar among price comparison sites in New Zealand. PriceSpy was estimated to have 26.7K branded searches compared to Canstar’s 2.6K, and held a 73.5% Share of Search versus Canstar’s 7.2%. ## Cite this page Brandwave. "Canstar vs PriceSpy: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/canstar-vs-pricespy This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/canstar-vs-pricespy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.