---
title: "Canon vs Casio: Which is searched more in New Zealand?"
description: "Is Canon or Casio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Calculator brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/canon-vs-casio"
publisher: "Brandwave"
---

# Canon vs Casio: Which is searched more in New Zealand?

Is Canon or Casio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Calculator brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Canon and Casio
- **Competitive set**: Calculator brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Canon Share of Search**: 0.91%
- **Casio Share of Search**: 82.7%

## Is Canon or Casio more popular in search?

- In September 2026, Casio had more branded searches than Canon among calculator brands in New Zealand. Casio had about 2,730 branded searches, while Canon had 30. Casio made up 82.7% of all calculator brand searches we track, and Canon accounted for 0.91%.
- Casio was ahead of Canon in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Canon’s share of searches among calculator brands in New Zealand moved from 1.1% to 0.91%, and its estimated monthly branded searches held steady at 30.
- Across the 12 months ending September 2026, Casio’s share of searches among calculator brands in New Zealand moved from 77.8% to 82.7%, and its estimated monthly branded searches moved from 2K to 2.7K.

## Top calculator brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Casio appeared in all five answers. Canon was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Casio was listed before Canon in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Casio | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Sharp | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Texas Instruments | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Canon | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| HP | 5th | 1 of 3 | 1 of 2 | 2 of 5 |

## Every AI answer about calculator brands

- Asked ChatGPT "Which calculator brand should I buy in New Zealand?": 1. Casio, 2. Sharp
- Asked ChatGPT "What are the best calculator brands in New Zealand?": 1. Casio, 2. Texas Instruments, 3. Sharp, 4. Canon, 5. HP
- Asked ChatGPT "What's the best calculator brand in New Zealand for school maths?": 1. Casio, 2. Texas Instruments, 3. Sharp
- Searched Google, AI Overview "scientific calculator nz": 1. Casio, 2. Sharp
- Searched Google, AI Overview "graphics calculator nz": 1. Casio, 2. HP

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand calculator brands in September 2026?

- In September 2026, Canon gained share of searches among calculator brands in New Zealand, from 0.31% to 0.91%.
- In September 2026, Casio lost share of searches among calculator brands in New Zealand, from 84.2% to 82.7%.

## Month by month

| Month | Canon estimated searches | Canon Share of Search | Canon rank | Casio estimated searches | Casio Share of Search | Casio rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 30 | 1.1% | 4 | 2K | 77.8% | 1 |
| Nov 2025 | 30 | 1.4% | 4 | 1.6K | 76.8% | 1 |
| Dec 2025 | 20 | 1.7% | 4 | 800 | 67.8% | 1 |
| Jan 2026 | 20 | 0.54% | 5 | 3.2K | 85% | 1 |
| Feb 2026 | 30 | 0.88% | 5 | 2.8K | 80.6% | 1 |
| Mar 2026 | 30 | 1% | 5 | 2.3K | 78.3% | 1 |
| Apr 2026 | 20 | 1.2% | 4 | 1.2K | 70.5% | 1 |
| May 2026 | 30 | 1.2% | 4 | 1.9K | 75% | 1 |
| Jun 2026 | 10 | 0.4% | 5 | 1.9K | 76.8% | 1 |
| Jul 2026 | 40 | 2.1% | 4 | 1.4K | 73.7% | 1 |
| Aug 2026 | 10 | 0.31% | 5 | 2.7K | 84.2% | 1 |
| Sep 2026 | 30 | 0.91% | 5 | 2.7K | 82.7% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Canon’s and Casio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Canon**: Measured on the search term “canon calculator”.
- **Casio**: Measured on the search terms “casio calculator”, “casio classwiz”, “casio fx”, “casio fx 9750giii” and “casio graphics calculator”, summed into one figure.

- [Canon profile](/demand/nz/brands/canon)
- [Casio profile](/demand/nz/brands/casio)
- [All calculator brands in New Zealand](/demand/nz/categories/nz-calculator-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Canon or Casio more popular in search?

In September 2026, Casio had more branded searches than Canon among calculator brands in New Zealand. Casio had about 2,730 branded searches, while Canon had 30. Casio made up 82.7% of all calculator brand searches we track, and Canon accounted for 0.91%.

## Cite this page

Brandwave. "Canon vs Casio: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/canon-vs-casio

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/canon-vs-casio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
