---
title: "Cancer Society NZ vs Skinnies: Which is searched more in New Zealand?"
description: "Is Cancer Society NZ or Skinnies more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cancer-society-nz-vs-skinnies"
publisher: "Brandwave"
---

# Cancer Society NZ vs Skinnies: Which is searched more in New Zealand?

Is Cancer Society NZ or Skinnies more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cancer Society NZ and Skinnies
- **Competitive set**: Sun cream brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Cancer Society NZ Share of Search**: 2.7%
- **Skinnies Share of Search**: 47.2%

## Is Cancer Society NZ or Skinnies more popular in search?

- In September 2026, Skinnies had more branded searches than Cancer Society NZ among sun cream brands in New Zealand. Skinnies had about 33,200 branded searches, while Cancer Society NZ had 1,900. Skinnies made up 47.2% of all sun cream brand searches we track, and Cancer Society NZ accounted for 2.7%.
- Skinnies was ahead of Cancer Society NZ in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cancer Society NZ’s share of searches among sun cream brands in New Zealand moved from 3.1% to 2.7%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 12 months ending September 2026, Skinnies’ share of searches among sun cream brands in New Zealand moved from 53.4% to 47.2%, and its estimated monthly branded searches held steady at 33.2K.

## Top sun cream brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cancer Society NZ appeared in all five answers. Skinnies was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Cancer Society NZ was listed before Skinnies in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Cancer Society NZ | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| La Roche-Posay | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Skinnies | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Nivea | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| COSRX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Eucerin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about sun cream brands

- Asked ChatGPT "Which sun cream brand should I buy in New Zealand?": 1. Cancer Society NZ, 2. La Roche-Posay, 3. Skinnies
- Asked ChatGPT "What are the best sun cream brands in New Zealand?": 1. La Roche-Posay, 2. Cancer Society NZ, 3. Skinnies, 4. Nivea
- Asked ChatGPT "What's the best sun cream brand in New Zealand for daily sun protection?": 1. Cancer Society NZ, 2. La Roche-Posay
- Searched Google, AI Overview "spf 50 sun cream": 1. Cancer Society NZ
- Searched Google, AI Overview "sun cream nz": 1. Cancer Society NZ, 2. Nivea, 3. Skinnies

Not named in any answer: COSRX and Eucerin.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand sun cream brands in September 2026?

- In September 2026, Skinnies gained share of searches among sun cream brands in New Zealand, from 44.8% to 47.2%.
- In September 2026, Cancer Society NZ lost share of searches among sun cream brands in New Zealand, from 4.8% to 2.7%.

## Month by month

| Month | Cancer Society NZ estimated searches | Cancer Society NZ Share of Search | Cancer Society NZ rank | Skinnies estimated searches | Skinnies Share of Search | Skinnies rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 3.1% | 5 | 33.2K | 53.4% | 1 |
| Nov 2025 | 1.9K | 2.9% | 5 | 33.4K | 50.9% | 1 |
| Dec 2025 | 1.3K | 2.3% | 5 | 27.4K | 48.5% | 1 |
| Jan 2026 | 1.6K | 2.8% | 5 | 27.3K | 48.6% | 1 |
| Feb 2026 | 1.9K | 3.7% | 5 | 27.2K | 52.3% | 1 |
| Mar 2026 | 2.4K | 4.4% | 5 | 27.2K | 49.7% | 1 |
| Apr 2026 | 1.6K | 2.8% | 5 | 27.1K | 48.3% | 1 |
| May 2026 | 1.9K | 3.3% | 5 | 27.2K | 46.9% | 1 |
| Jun 2026 | 1.6K | 2.8% | 5 | 27.1K | 47.4% | 1 |
| Jul 2026 | 1.6K | 2.8% | 5 | 27.1K | 47.4% | 1 |
| Aug 2026 | 2.9K | 4.8% | 5 | 27.2K | 44.8% | 1 |
| Sep 2026 | 1.9K | 2.7% | 5 | 33.2K | 47.2% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cancer Society NZ’s and Skinnies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cancer Society NZ**: Measured on the search term “cancer society”.
- **Skinnies**: Measured on the search terms “skinnies”, “skinnies conquer” and “skinnies sungel”, summed into one figure.

- [Cancer Society NZ profile](/demand/nz/brands/cancer-society-nz)
- [Skinnies profile](/demand/nz/brands/skinnies)
- [All sun cream brands in New Zealand](/demand/nz/categories/nz-sun-cream-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cancer Society NZ or Skinnies more popular in search?

In September 2026, Skinnies had more branded searches than Cancer Society NZ among sun cream brands in New Zealand. Skinnies had about 33,200 branded searches, while Cancer Society NZ had 1,900. Skinnies made up 47.2% of all sun cream brand searches we track, and Cancer Society NZ accounted for 2.7%.

## Cite this page

Brandwave. "Cancer Society NZ vs Skinnies: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cancer-society-nz-vs-skinnies

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cancer-society-nz-vs-skinnies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
