---
title: "Campaign Monitor vs Omnisend: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Campaign Monitor or Omnisend? Compare estimated monthly branded-search demand and Share of Search inside the Email marketing platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/campaign-monitor-vs-omnisend"
publisher: "Brandwave"
---

# Campaign Monitor vs Omnisend: Which is more popular by branded search in New Zealand?

Which is more popular in search, Campaign Monitor or Omnisend? Compare estimated monthly branded-search demand and Share of Search inside the Email marketing platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Campaign Monitor and Omnisend
- **Competitive set**: Email marketing platforms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Campaign Monitor Share of Search**: 5.2%
- **Omnisend Share of Search**: 1.4%

## Which is more popular in search, Campaign Monitor or Omnisend?

- In August 2026, Campaign Monitor had more branded searches than Omnisend among email marketing platforms in New Zealand. Campaign Monitor was estimated to have 1K branded searches compared to Omnisend’s 270, and held a 5.2% Share of Search versus Omnisend’s 1.4%.
- Campaign Monitor was ahead of Omnisend in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Campaign Monitor’s estimated Share of Search among email marketing platforms in New Zealand moved from 5.4% to 5.2%, and its estimated monthly branded searches moved from 1.3K to 1K.
- Across the 11 months ending August 2026, Omnisend’s estimated Share of Search among email marketing platforms in New Zealand moved from 1.1% to 1.4%, and its estimated monthly branded searches moved from 280 to 270.

## How did search popularity change for New Zealand email marketing platforms in August 2026?

- In August 2026, Omnisend fell from 8th to 9th among email marketing platforms in New Zealand.
- Estimated monthly branded searches for Campaign Monitor in New Zealand fell 22% over 11 measured months, from 1.3K to 1K in August 2026.

## Month by month

| Month | Campaign Monitor estimated searches | Campaign Monitor Share of Search | Campaign Monitor rank | Omnisend estimated searches | Omnisend Share of Search | Omnisend rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.3K | 5.4% | 4 | 280 | 1.1% | 9 |
| Nov 2025 | 1.3K | 5.4% | 4 | 240 | 0.99% | 9 |
| Dec 2025 | 910 | 5.4% | 4 | 210 | 1.2% | 9 |
| Jan 2026 | 890 | 5% | 5 | 180 | 1% | 9 |
| Feb 2026 | 1K | 5% | 4 | 230 | 1.1% | 8 |
| Mar 2026 | 1.4K | 5.3% | 5 | 290 | 1.1% | 9 |
| Apr 2026 | 1K | 4.7% | 5 | 230 | 1.1% | 9 |
| May 2026 | 1K | 4.6% | 5 | 280 | 1.3% | 9 |
| Jun 2026 | 1K | 4.7% | 5 | 290 | 1.3% | 9 |
| Jul 2026 | 1K | 4.7% | 5 | 340 | 1.6% | 8 |
| Aug 2026 | 1K | 5.2% | 5 | 270 | 1.4% | 9 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Campaign Monitor’s and Omnisend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Campaign Monitor**: Measured on the search terms “campaign monitor”, “campaign monitor email marketing”, “campaign monitor near me”, “campaign monitor newsletter”, “campaign monitor pricing”, “campaignmonitor”, “campaignmonitor com” and “campaignmonitor pricing”, summed into one figure.
- **Omnisend**: Measured on the search terms “omnisend”, “omnisend com”, “omnisend email marketing”, “omnisend newsletter” and “omnisend pricing”, summed into one figure.

- [Campaign Monitor profile](/demand/nz/brands/campaign-monitor)
- [Omnisend profile](/demand/nz/brands/omnisend)
- [All email marketing platforms in New Zealand](/demand/nz/categories/nz-email-marketing-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Campaign Monitor or Omnisend?

In August 2026, Campaign Monitor had more branded searches than Omnisend among email marketing platforms in New Zealand. Campaign Monitor was estimated to have 1K branded searches compared to Omnisend’s 270, and held a 5.2% Share of Search versus Omnisend’s 1.4%.

## Cite this page

Brandwave. "Campaign Monitor vs Omnisend: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/campaign-monitor-vs-omnisend

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/campaign-monitor-vs-omnisend. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.