---
title: "Cameron Partners vs PwC: Which is searched more in New Zealand?"
description: "Is Cameron Partners or PwC more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Corporate finance and M&A advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cameron-partners-vs-pwc-new-zealand"
publisher: "Brandwave"
---

# Cameron Partners vs PwC: Which is searched more in New Zealand?

Is Cameron Partners or PwC more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Corporate finance and M&A advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cameron Partners and PwC
- **Competitive set**: Corporate finance and M&A advisers
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Cameron Partners Share of Search**: 7.3%
- **PwC Share of Search**: 58.6%

## Is Cameron Partners or PwC more popular in search?

- In September 2026, PwC had more branded searches than Cameron Partners among corporate finance and M&A advisers in New Zealand. PwC had about 2,580 branded searches, while Cameron Partners had 320. PwC made up 58.6% of all corporate finance and M&A adviser searches we track, and Cameron Partners accounted for 7.3%.
- PwC was ahead of Cameron Partners in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cameron Partners’ share of searches among corporate finance and M&A advisers in New Zealand moved from 11% to 7.3%, and its estimated monthly branded searches moved from 390 to 320.
- Across the 12 months ending September 2026, PwC’s share of searches among corporate finance and M&A advisers in New Zealand moved from 42.5% to 58.6%, and its estimated monthly branded searches moved from 1.5K to 2.6K.

## Top corporate finance and M&A advisers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Cameron Partners and PwC showed up in all five answers. Cameron Partners was listed before PwC in four of them.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Cameron Partners | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| PwC | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Simmons Corporate Finance | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Calibre Partners | 4th | 0 of 3 | 2 of 2 | 2 of 5 |
| KPMG | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Deloitte | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Northington Partners | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Clarien Partners | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about corporate finance and M&A advisers

- Asked ChatGPT "Which corporate finance adviser should I hire in New Zealand?": 1. Cameron Partners, 2. PwC, 3. KPMG, 4. Simmons Corporate Finance
- Asked ChatGPT "What are the best corporate finance advisers in New Zealand?": 1. PwC, 2. Cameron Partners, 3. Deloitte, 4. KPMG, 5. Simmons Corporate Finance
- Asked ChatGPT "What's the best corporate finance adviser in New Zealand for a business sale?": 1. Cameron Partners, 2. PwC, 3. Northington Partners, 4. Simmons Corporate Finance, 5. Deloitte
- Searched Google, AI Overview "corporate finance advisers nz": 1. Cameron Partners, 2. Simmons Corporate Finance, 3. Calibre Partners, 4. PwC, 5. KPMG
- Searched Google, AI Overview "mergers and acquisitions adviser nz": 1. Cameron Partners, 2. Calibre Partners, 3. PwC, 4. Deloitte

Not named in any answer: Clarien Partners.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand corporate finance and M&A advisers in September 2026?

- In September 2026, PwC gained share of searches among corporate finance and M&A advisers in New Zealand, from 52% to 58.6%.
- In September 2026, Cameron Partners lost share of searches among corporate finance and M&A advisers in New Zealand, from 7.8% to 7.3%.

## Month by month

| Month | Cameron Partners estimated searches | Cameron Partners Share of Search | Cameron Partners rank | PwC estimated searches | PwC Share of Search | PwC rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 390 | 11% | 4 | 1.5K | 42.5% | 1 |
| Nov 2025 | 390 | 11.6% | 3 | 1.5K | 45.1% | 1 |
| Dec 2025 | 260 | 9.9% | 4 | 1.1K | 43.7% | 1 |
| Jan 2026 | 260 | 10.2% | 4 | 1.2K | 47.1% | 1 |
| Feb 2026 | 390 | 11.5% | 3 | 1.6K | 47.8% | 1 |
| Mar 2026 | 390 | 8.2% | 4 | 2.1K | 45.5% | 1 |
| Apr 2026 | 320 | 11.1% | 4 | 1.3K | 44.1% | 1 |
| May 2026 | 390 | 13.3% | 3 | 1.3K | 42.7% | 1 |
| Jun 2026 | 390 | 13.1% | 3 | 1.3K | 41.9% | 1 |
| Jul 2026 | 260 | 8.7% | 4 | 1.3K | 42.6% | 1 |
| Aug 2026 | 320 | 7.8% | 3 | 2.1K | 52% | 1 |
| Sep 2026 | 320 | 7.3% | 3 | 2.6K | 58.6% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cameron Partners’ and PwC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cameron Partners**: Measured on the search term “cameron partners”.
- **PwC**: Measured on the search terms “PwC Canterbury”, “PwC Hamilton”, “PwC New Zealand”, “PwC Tauranga” and “PwC Waikato”, summed into one figure.

- [Cameron Partners profile](/demand/nz/brands/cameron-partners)
- [PwC profile](/demand/nz/brands/pwc-new-zealand)
- [All corporate finance and M&A advisers in New Zealand](/demand/nz/categories/nz-corporate-finance-advisers): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cameron Partners or PwC more popular in search?

In September 2026, PwC had more branded searches than Cameron Partners among corporate finance and M&A advisers in New Zealand. PwC had about 2,580 branded searches, while Cameron Partners had 320. PwC made up 58.6% of all corporate finance and M&A adviser searches we track, and Cameron Partners accounted for 7.3%.

## Cite this page

Brandwave. "Cameron Partners vs PwC: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cameron-partners-vs-pwc-new-zealand

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cameron-partners-vs-pwc-new-zealand. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
