---
title: "CamelBak vs Hydro Flask: Which is searched more in New Zealand?"
description: "Is CamelBak or Hydro Flask more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Drink bottle brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/camelbak-vs-hydro-flask"
publisher: "Brandwave"
---

# CamelBak vs Hydro Flask: Which is searched more in New Zealand?

Is CamelBak or Hydro Flask more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Drink bottle brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CamelBak and Hydro Flask
- **Competitive set**: Drink bottle brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **CamelBak Share of Search**: 1.6%
- **Hydro Flask Share of Search**: 11.2%

## Is CamelBak or Hydro Flask more popular in search?

- In September 2026, Hydro Flask had more branded searches than CamelBak among drink bottle brands in New Zealand. Hydro Flask had about 8,900 branded searches, while CamelBak had 1,300. Hydro Flask made up 11.2% of all drink bottle brand searches we track, and CamelBak accounted for 1.6%.
- Hydro Flask was ahead of CamelBak in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CamelBak’s share of searches among drink bottle brands in New Zealand moved from 2.3% to 1.6%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Hydro Flask’s share of searches among drink bottle brands in New Zealand moved from 15.3% to 11.2%, and its estimated monthly branded searches moved from 10.7K to 8.9K.

## Top drink bottle brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hydro Flask was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. CamelBak was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Hydro Flask was listed before CamelBak in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Hydro Flask | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| YETI | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Owala | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Frank Green | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| CamelBak | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Stanley | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Sistema | 7th | 3 of 3 | 2 of 2 | 5 of 5 |
| Chilly's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about drink bottle brands

- Asked ChatGPT "Which drink bottle brand should I buy in New Zealand?": 1. Hydro Flask, 2. YETI, 3. Owala, 4. Frank Green, 5. CamelBak, 6. Sistema
- Asked ChatGPT "What are the best drink bottle brands in New Zealand?": 1. Frank Green, 2. Hydro Flask, 3. YETI, 4. Stanley, 5. CamelBak, 6. Sistema, 7. Owala
- Asked ChatGPT "What's the best drink bottle brand in New Zealand for daily hydration?": 1. Hydro Flask, 2. Owala, 3. YETI, 4. CamelBak, 5. Sistema
- Searched Google, AI Overview "drink bottle nz": 1. Owala, 2. Frank Green, 3. YETI, 4. Hydro Flask, 5. Stanley, 6. Sistema
- Searched Google, AI Overview "stainless steel bottle": 1. YETI, 2. Sistema

Not named in any answer: Chilly's.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026.

## How did search popularity change for New Zealand drink bottle brands in September 2026?

- In September 2026, Stanley overtook Hydro Flask to rank 4th among drink bottle brands in New Zealand, with 14% of the searches.
- In September 2026, Hydro Flask lost share of searches among drink bottle brands in New Zealand, from 13.6% to 11.2%.
- Estimated monthly branded searches for CamelBak in New Zealand fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

## Month by month

| Month | CamelBak estimated searches | CamelBak Share of Search | CamelBak rank | Hydro Flask estimated searches | Hydro Flask Share of Search | Hydro Flask rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 2.3% | 7 | 10.7K | 15.3% | 3 |
| Nov 2025 | 2.4K | 1.9% | 7 | 23.8K | 19.1% | 3 |
| Dec 2025 | 2.4K | 1.9% | 7 | 19.8K | 15.9% | 4 |
| Jan 2026 | 1.9K | 2.1% | 7 | 15.8K | 17.2% | 3 |
| Feb 2026 | 1.6K | 2% | 7 | 12.9K | 16% | 3 |
| Mar 2026 | 1.3K | 1.6% | 7 | 12.8K | 15.9% | 3 |
| Apr 2026 | 1.3K | 1.9% | 7 | 10.6K | 15.9% | 4 |
| May 2026 | 1.3K | 1.7% | 7 | 10.8K | 13.7% | 4 |
| Jun 2026 | 1.3K | 1.7% | 7 | 10.7K | 13.9% | 5 |
| Jul 2026 | 1.3K | 1.8% | 7 | 10.7K | 14.4% | 4 |
| Aug 2026 | 1.3K | 1.3% | 7 | 13.1K | 13.6% | 4 |
| Sep 2026 | 1.3K | 1.6% | 7 | 8.9K | 11.2% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using CamelBak’s and Hydro Flask’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CamelBak**: Measured on the search term “camelbak”.
- **Hydro Flask**: Measured on the search terms “hydro flask”, “hydro flask coffee”, “hydro flask cup”, “hydro flask sale”, “hydro flask tumbler”, “hydroflask”, “hydroflask cup”, “hydroflask lunchbox”, “hydroflask tumbler” and “hydroflask with straw”, summed into one figure.

- [CamelBak profile](/demand/nz/brands/camelbak)
- [Hydro Flask profile](/demand/nz/brands/hydro-flask)
- [All drink bottle brands in New Zealand](/demand/nz/categories/nz-drink-bottle-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is CamelBak or Hydro Flask more popular in search?

In September 2026, Hydro Flask had more branded searches than CamelBak among drink bottle brands in New Zealand. Hydro Flask had about 8,900 branded searches, while CamelBak had 1,300. Hydro Flask made up 11.2% of all drink bottle brand searches we track, and CamelBak accounted for 1.6%.

## Cite this page

Brandwave. "CamelBak vs Hydro Flask: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/camelbak-vs-hydro-flask

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/camelbak-vs-hydro-flask. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
