--- title: "CaliWoods vs Stanley: Which is searched more in New Zealand?" description: "Is CaliWoods or Stanley more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Metal straw brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/caliwoods-vs-stanley" publisher: "Brandwave" --- # CaliWoods vs Stanley: Which is searched more in New Zealand? Is CaliWoods or Stanley more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Metal straw brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: CaliWoods and Stanley - **Competitive set**: Metal straw brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **CaliWoods Share of Search**: 0.93% - **Stanley Share of Search**: 44.5% ## Is CaliWoods or Stanley more popular in search? - In September 2026, Stanley had more branded searches than CaliWoods among metal straw brands in New Zealand. Stanley had about 8,100 branded searches, while CaliWoods had 170. Stanley made up 44.5% of all metal straw brand searches we track, and CaliWoods accounted for 0.93%. - Stanley was ahead of CaliWoods in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, CaliWoods’ share of searches among metal straw brands in New Zealand moved from 1.6% to 0.93%, and its estimated monthly branded searches moved from 320 to 170. - Across the 12 months ending September 2026, Stanley’s share of searches among metal straw brands in New Zealand moved from 40.5% to 44.5%, and its estimated monthly branded searches held steady at 8.1K. ## Top metal straw brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, CaliWoods was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Stanley did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CaliWoods | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Intentionally Sustainable | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Klean Kanteen | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Hydro Flask | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Stanley | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | YETI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about metal straw brands - Asked ChatGPT "Which metal straw brand should I buy in New Zealand?": 1. CaliWoods, 2. Intentionally Sustainable - Asked ChatGPT "What are the best metal straw brands in New Zealand?": 1. CaliWoods, 2. Intentionally Sustainable, 3. Klean Kanteen - Asked ChatGPT "What's the best metal straw brand in New Zealand for reusable drinks?": 1. CaliWoods, 2. Intentionally Sustainable, 3. Klean Kanteen - Searched Google, AI Overview "best metal straw": 1. Klean Kanteen, 2. CaliWoods - Searched Google, AI Overview "stainless steel straws": named none of the brands we track Not named in any answer: Hydro Flask, Stanley and YETI. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand metal straw brands in September 2026? - In September 2026, Stanley gained share of searches among metal straw brands in New Zealand, from 35.9% to 44.5%. - Estimated monthly branded searches for CaliWoods in New Zealand fell 46.9% over 12 measured months, from 320 to 170 in September 2026. ## Month by month | Month | CaliWoods estimated searches | CaliWoods Share of Search | CaliWoods rank | Stanley estimated searches | Stanley Share of Search | Stanley rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 320 | 1.6% | 4 | 8.1K | 40.5% | 2 | | Nov 2025 | 390 | 1.1% | 5 | 9.9K | 27.8% | 2 | | Dec 2025 | 720 | 2.2% | 4 | 9.9K | 30.8% | 2 | | Jan 2026 | 390 | 1.6% | 4 | 6.6K | 27.2% | 2 | | Feb 2026 | 320 | 1.6% | 5 | 5.4K | 27.1% | 2 | | Mar 2026 | 390 | 2% | 4 | 5.4K | 27.6% | 2 | | Apr 2026 | 320 | 1.8% | 5 | 5.4K | 31% | 2 | | May 2026 | 210 | 1% | 5 | 8.1K | 40.3% | 2 | | Jun 2026 | 170 | 0.71% | 5 | 12.1K | 50.6% | 1 | | Jul 2026 | 210 | 1.1% | 5 | 6.6K | 36% | 2 | | Aug 2026 | 210 | 0.93% | 5 | 8.1K | 35.9% | 2 | | Sep 2026 | 170 | 0.93% | 5 | 8.1K | 44.5% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using CaliWoods’ and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **CaliWoods**: Measured on the search term “caliwoods”. - **Stanley**: Measured on the search term “stanley cup”. - [CaliWoods profile](/demand/nz/brands/caliwoods) - [Stanley profile](/demand/nz/brands/stanley) - [All metal straw brands in New Zealand](/demand/nz/categories/nz-metal-straw-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is CaliWoods or Stanley more popular in search? In September 2026, Stanley had more branded searches than CaliWoods among metal straw brands in New Zealand. Stanley had about 8,100 branded searches, while CaliWoods had 170. Stanley made up 44.5% of all metal straw brand searches we track, and CaliWoods accounted for 0.93%. ## Cite this page Brandwave. "CaliWoods vs Stanley: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/caliwoods-vs-stanley This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/caliwoods-vs-stanley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.