--- title: "Calibre Partners vs Dentons: Which is searched more in New Zealand?" description: "Is Calibre Partners or Dentons more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Insolvency and restructuring firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/calibre-partners-vs-dentons" publisher: "Brandwave" --- # Calibre Partners vs Dentons: Which is searched more in New Zealand? Is Calibre Partners or Dentons more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Insolvency and restructuring firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Calibre Partners and Dentons - **Competitive set**: Insolvency and restructuring firms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Calibre Partners Share of Search**: 10.4% - **Dentons Share of Search**: 6.8% ## Is Calibre Partners or Dentons more popular in search? - In September 2026, Calibre Partners had more branded searches than Dentons among insolvency and restructuring firms in New Zealand. Calibre Partners had about 260 branded searches, while Dentons had 170. Calibre Partners made up 10.4% of all insolvency and restructuring firm searches we track, and Dentons accounted for 6.8%. - Calibre Partners was ahead of Dentons in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Calibre Partners’ share of searches among insolvency and restructuring firms in New Zealand moved from 24.5% to 10.4%, and its estimated monthly branded searches moved from 590 to 260. - Across the 12 months ending September 2026, Dentons’ share of searches among insolvency and restructuring firms in New Zealand moved from 7.1% to 6.8%, and its estimated monthly branded searches held steady at 170. ## Top insolvency and restructuring firms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Calibre Partners was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Dentons was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Calibre Partners and Dentons were each listed first in two of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Calibre Partners | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Dentons | 2nd | 1 of 3 | 1 of 1 | 2 of 4 | | Deloitte | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | McDonald Vague | 4th | 2 of 3 | 1 of 1 | 3 of 4 | | BDO | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | McGrathNicol | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | KordaMentha | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about insolvency and restructuring firms - Asked ChatGPT "Which insolvency and restructuring firm should I hire in New Zealand?": 1. Calibre Partners, 2. BDO, 3. Deloitte, 4. McDonald Vague - Asked ChatGPT "What are the best insolvency and restructuring firms in New Zealand?": 1. Dentons, 2. Calibre Partners, 3. McGrathNicol, 4. McDonald Vague - Asked ChatGPT "What's the best insolvency and restructuring firm in New Zealand for a distressed company?": 1. Calibre Partners, 2. Deloitte, 3. BDO, 4. McGrathNicol - Searched Google, AI Overview "business restructuring firm": 1. McDonald Vague, 2. Dentons, 3. Deloitte Not named in any answer: KordaMentha. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand insolvency and restructuring firms in September 2026? - In September 2026, Dentons overtook McDonald Vague to rank 6th among insolvency and restructuring firms in New Zealand, with 6.8% of the searches. - In September 2026, McGrathNicol overtook BDO and Calibre Partners to rank 3rd among insolvency and restructuring firms in New Zealand, with 15.7% of the searches. - Estimated monthly branded searches for Calibre Partners in New Zealand fell 55.9% over 12 measured months, from 590 to 260 in September 2026. ## Month by month | Month | Calibre Partners estimated searches | Calibre Partners Share of Search | Calibre Partners rank | Dentons estimated searches | Dentons Share of Search | Dentons rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 590 | 24.5% | 2 | 170 | 7.1% | 6 | | Nov 2025 | 320 | 14.3% | 3 | 210 | 9.4% | 4 | | Dec 2025 | 320 | 17.2% | 3 | 140 | 7.5% | 5 | | Jan 2026 | 260 | 16% | 3 | 110 | 6.7% | 5 | | Feb 2026 | 320 | 14.2% | 4 | 210 | 9.3% | 5 | | Mar 2026 | 720 | 20.1% | 3 | 260 | 7.2% | 5 | | Apr 2026 | 390 | 19.4% | 2 | 170 | 8.5% | 6 | | May 2026 | 320 | 15.5% | 3 | 170 | 8.3% | 6 | | Jun 2026 | 320 | 15.4% | 3 | 210 | 10.1% | 4 | | Jul 2026 | 390 | 19.6% | 2 | 170 | 8.5% | 4 | | Aug 2026 | 260 | 10.5% | 4 | 140 | 5.7% | 7 | | Sep 2026 | 260 | 10.4% | 5 | 170 | 6.8% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Calibre Partners’ and Dentons’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Calibre Partners**: Measured on the search term “calibre partners”. - **Dentons**: Measured on the search term “dentons nz”. - [Calibre Partners profile](/demand/nz/brands/calibre-partners) - [Dentons profile](/demand/nz/brands/dentons) - [All insolvency and restructuring firms in New Zealand](/demand/nz/categories/nz-insolvency-and-restructuring-firms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Calibre Partners or Dentons more popular in search? In September 2026, Calibre Partners had more branded searches than Dentons among insolvency and restructuring firms in New Zealand. Calibre Partners had about 260 branded searches, while Dentons had 170. Calibre Partners made up 10.4% of all insolvency and restructuring firm searches we track, and Dentons accounted for 6.8%. ## Cite this page Brandwave. "Calibre Partners vs Dentons: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/calibre-partners-vs-dentons This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/calibre-partners-vs-dentons. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.