---
title: "Cal.com vs Timely: Which is searched more in New Zealand?"
description: "Is Cal.com or Timely more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Appointment booking platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cal-com-vs-timely-salon"
publisher: "Brandwave"
---

# Cal.com vs Timely: Which is searched more in New Zealand?

Is Cal.com or Timely more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Appointment booking platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cal.com and Timely
- **Competitive set**: Appointment booking platforms
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Cal.com Share of Search**: 0.55%
- **Timely Share of Search**: 5.4%

## Is Cal.com or Timely more popular in search?

- In September 2026, Timely had more branded searches than Cal.com among appointment booking platforms in New Zealand. Timely had about 590 branded searches, while Cal.com had 60. Timely made up 5.4% of all appointment booking platform searches we track, and Cal.com accounted for 0.55%.
- Timely was ahead of Cal.com in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cal.com’s share of searches among appointment booking platforms in New Zealand moved from 0.7% to 0.55%, and its estimated monthly branded searches moved from 80 to 60.
- Across the 12 months ending September 2026, Timely’s share of searches among appointment booking platforms in New Zealand moved from 6.3% to 5.4%, and its estimated monthly branded searches moved from 720 to 590.

## Top appointment booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Timely appeared in all five answers. Cal.com did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Timely | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Fresha | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Cliniko | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Calendly | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Setmore | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| YouCanBookMe | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| SimplyBook.me | 7th | 3 of 3 | 0 of 2 | 3 of 5 |
| Acuity Scheduling | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Cal.com | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about appointment booking platforms

- Asked ChatGPT "Which appointment booking platform should I use in New Zealand?": 1. Timely, 2. Fresha, 3. Cliniko, 4. Setmore, 5. SimplyBook.me
- Asked ChatGPT "What are the best appointment booking platforms in New Zealand?": 1. Timely, 2. Cliniko, 3. Fresha, 4. Setmore, 5. SimplyBook.me
- Asked ChatGPT "What's the best appointment booking platform in New Zealand for client appointments?": 1. Timely, 2. Fresha, 3. Calendly, 4. Cliniko, 5. SimplyBook.me
- Searched Google, AI Overview "appointment booking software": 1. Calendly, 2. YouCanBookMe, 3. Timely, 4. Fresha, 5. Cliniko
- Searched Google, AI Overview "booking software nz": 1. Timely, 2. Fresha, 3. Setmore

Not named in any answer: Acuity Scheduling and Cal.com.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand appointment booking platforms in September 2026?

- In September 2026, Cal.com rose from 9th to 8th among appointment booking platforms in New Zealand.
- Estimated monthly branded searches for Timely in New Zealand fell 18.1% over 12 measured months, from 720 to 590 in September 2026.

## Month by month

| Month | Cal.com estimated searches | Cal.com Share of Search | Cal.com rank | Timely estimated searches | Timely Share of Search | Timely rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 80 | 0.7% | 9 | 720 | 6.3% | 4 |
| Nov 2025 | 40 | 0.38% | 9 | 590 | 5.6% | 5 |
| Dec 2025 | 40 | 0.47% | 9 | 480 | 5.7% | 5 |
| Jan 2026 | 40 | 0.35% | 9 | 590 | 5.2% | 5 |
| Feb 2026 | 60 | 0.59% | 9 | 480 | 4.7% | 6 |
| Mar 2026 | 60 | 0.5% | 9 | 590 | 4.9% | 5 |
| Apr 2026 | 90 | 0.88% | 9 | 480 | 4.7% | 6 |
| May 2026 | 90 | 0.8% | 8 | 590 | 5.2% | 5 |
| Jun 2026 | 60 | 0.54% | 9 | 590 | 5.3% | 4 |
| Jul 2026 | 60 | 0.57% | 8 | 480 | 4.5% | 5 |
| Aug 2026 | 60 | 0.55% | 9 | 590 | 5.4% | 4 |
| Sep 2026 | 60 | 0.55% | 8 | 590 | 5.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cal.com’s and Timely’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cal.com**: Measured on the search terms “cal com” and “calcom”, summed into one figure.
- **Timely**: Measured on the search term “gettimely”.

- [Cal.com profile](/demand/nz/brands/cal-com)
- [Timely profile](/demand/nz/brands/timely-salon)
- [All appointment booking platforms in New Zealand](/demand/nz/categories/nz-appointment-booking-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cal.com or Timely more popular in search?

In September 2026, Timely had more branded searches than Cal.com among appointment booking platforms in New Zealand. Timely had about 590 branded searches, while Cal.com had 60. Timely made up 5.4% of all appointment booking platform searches we track, and Cal.com accounted for 0.55%.

## Cite this page

Brandwave. "Cal.com vs Timely: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cal-com-vs-timely-salon

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cal-com-vs-timely-salon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
