---
title: "Cal.com vs Microsoft Bookings: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Cal.com or Microsoft Bookings? Compare estimated monthly branded-search demand and Share of Search inside the Scheduling tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cal-com-vs-microsoft-bookings"
publisher: "Brandwave"
---

# Cal.com vs Microsoft Bookings: Which is more popular by branded search in New Zealand?

Which is more popular in search, Cal.com or Microsoft Bookings? Compare estimated monthly branded-search demand and Share of Search inside the Scheduling tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cal.com and Microsoft Bookings
- **Competitive set**: Scheduling tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Cal.com Share of Search**: 1.2%
- **Microsoft Bookings Share of Search**: 8.3%

## Which is more popular in search, Cal.com or Microsoft Bookings?

- In August 2026, Microsoft Bookings had more branded searches than Cal.com among scheduling tools in New Zealand. Microsoft Bookings was estimated to have 490 branded searches compared to Cal.com’s 70, and held an 8.3% Share of Search versus Cal.com’s 1.2%.
- Microsoft Bookings was ahead of Cal.com in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cal.com’s estimated Share of Search among scheduling tools in New Zealand held steady at 1.2%, and its estimated monthly branded searches moved from 80 to 70.
- Across the 11 months ending August 2026, Microsoft Bookings’ estimated Share of Search among scheduling tools in New Zealand moved from 6.2% to 8.3%, and its estimated monthly branded searches moved from 410 to 490.

## How did search popularity change for New Zealand scheduling tools in August 2026?

- Estimated monthly branded searches for Microsoft Bookings in New Zealand rose 19.5% over 11 measured months, from 410 to 490 in August 2026.
- Estimated monthly branded searches for Cal.com in New Zealand fell 12.5% over 11 measured months, from 80 to 70 in August 2026.

## Month by month

| Month | Cal.com estimated searches | Cal.com Share of Search | Cal.com rank | Microsoft Bookings estimated searches | Microsoft Bookings Share of Search | Microsoft Bookings rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 80 | 1.2% | 5 | 410 | 6.2% | 4 |
| Nov 2025 | 50 | 0.89% | 5 | 400 | 7.1% | 4 |
| Dec 2025 | 40 | 0.97% | 5 | 260 | 6.3% | 4 |
| Jan 2026 | 40 | 0.71% | 5 | 410 | 7.3% | 4 |
| Feb 2026 | 60 | 1.1% | 5 | 420 | 7.5% | 4 |
| Mar 2026 | 60 | 0.87% | 5 | 610 | 8.8% | 4 |
| Apr 2026 | 110 | 1.9% | 5 | 400 | 6.8% | 4 |
| May 2026 | 100 | 1.7% | 5 | 410 | 6.8% | 4 |
| Jun 2026 | 80 | 1.4% | 5 | 400 | 6.8% | 4 |
| Jul 2026 | 70 | 1.3% | 5 | 480 | 8.6% | 4 |
| Aug 2026 | 70 | 1.2% | 5 | 490 | 8.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Cal.com’s and Microsoft Bookings’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cal.com**: Measured on the search terms “cal com”, “cal com booking”, “cal com calendar”, “cal com scheduling” and “calcom”, summed into one figure.
- **Microsoft Bookings**: Measured on the search terms “microsoft bookings”, “microsoft bookings calendar”, “microsoft bookings online”, “microsoft bookings scheduling” and “microsoftbookings”, summed into one figure.

- [Cal.com profile](/demand/nz/brands/cal-com)
- [Microsoft Bookings profile](/demand/nz/brands/microsoft-bookings)
- [All scheduling tools in New Zealand](/demand/nz/categories/nz-scheduling-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Cal.com or Microsoft Bookings?

In August 2026, Microsoft Bookings had more branded searches than Cal.com among scheduling tools in New Zealand. Microsoft Bookings was estimated to have 490 branded searches compared to Cal.com’s 70, and held an 8.3% Share of Search versus Cal.com’s 1.2%.

## Cite this page

Brandwave. "Cal.com vs Microsoft Bookings: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cal-com-vs-microsoft-bookings

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cal-com-vs-microsoft-bookings. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.