---
title: "Bundaberg vs Pepsi: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bundaberg or Pepsi? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bundaberg-vs-pepsi"
publisher: "Brandwave"
---

# Bundaberg vs Pepsi: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bundaberg or Pepsi? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bundaberg and Pepsi
- **Competitive set**: Soft drink brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bundaberg Share of Search**: 8.5%
- **Pepsi Share of Search**: 14.6%

## Which is more popular in search, Bundaberg or Pepsi?

- In August 2026, Pepsi had more branded searches than Bundaberg among soft drink brands in New Zealand. Pepsi was estimated to have 7.5K branded searches compared to Bundaberg’s 4.4K, and held a 14.6% Share of Search versus Bundaberg’s 8.5%.
- The lead changed hands 2 times in the 11 months ending August 2026: Bundaberg took it in December 2025, Pepsi took it in January 2026.
- Across the 11 months ending August 2026, Bundaberg’s estimated Share of Search among soft drink brands in New Zealand moved from 9.7% to 8.5%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 11 months ending August 2026, Pepsi’s estimated Share of Search among soft drink brands in New Zealand moved from 11.8% to 14.6%, and its estimated monthly branded searches moved from 5.3K to 7.5K.

## How did search popularity change for New Zealand soft drink brands in August 2026?

- In August 2026, Bundaberg lost estimated Share of Search among soft drink brands in New Zealand, from 9.2% to 8.5%.
- Estimated monthly branded searches for Pepsi in New Zealand rose 41.3% over 11 measured months, from 5.3K to 7.5K in August 2026.

## Month by month

| Month | Bundaberg estimated searches | Bundaberg Share of Search | Bundaberg rank | Pepsi estimated searches | Pepsi Share of Search | Pepsi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 9.7% | 4 | 5.3K | 11.8% | 3 |
| Nov 2025 | 4.4K | 7.7% | 4 | 5.2K | 9.1% | 3 |
| Dec 2025 | 5.4K | 10% | 3 | 5K | 9.1% | 4 |
| Jan 2026 | 4.7K | 9.9% | 4 | 5.1K | 10.8% | 3 |
| Feb 2026 | 3.7K | 8.4% | 4 | 5.5K | 12.3% | 3 |
| Mar 2026 | 5.4K | 10.5% | 4 | 5.9K | 11.5% | 3 |
| Apr 2026 | 3.6K | 8.4% | 4 | 5.6K | 13% | 3 |
| May 2026 | 4.4K | 9.4% | 4 | 5.7K | 12.1% | 3 |
| Jun 2026 | 4.3K | 9.1% | 4 | 6.4K | 13.8% | 2 |
| Jul 2026 | 4.2K | 9.2% | 4 | 6.9K | 15% | 2 |
| Aug 2026 | 4.4K | 8.5% | 4 | 7.5K | 14.6% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bundaberg’s and Pepsi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bundaberg**: Measured on the search terms “brisbane to bundaberg”, “bundaberg”, “bundaberg airport”, “bundaberg australia”, “bundaberg brisbane”, “bundaberg cans”, “bundaberg central”, “bundaberg city”, “bundaberg com”, “bundaberg drink”, “bundaberg mixer”, “bundaberg near me”, “bundaberg nz”, “bundaberg online”, “bundaberg qld 4670”, “bundaberg soft drink” and “bundaberg tonic water”, summed into one figure.
- **Pepsi**: Measured on the search terms “diet pepsi”, “pepsi”, “pepsi 0”, “pepsi 1 5 l”, “pepsi blue”, “pepsi cans”, “pepsi com”, “pepsi drink”, “pepsi man”, “pepsi max”, “pepsi max can”, “pepsi max vanilla”, “pepsi near me”, “pepsi new zealand”, “pepsi nitrogen”, “pepsi nz”, “pepsi online”, “pepsi soft drink”, “sodastream pepsi”, “sodastream pepsi max”, “vanilla pepsi” and “woolies pepsi max”, summed into one figure.

- [Bundaberg profile](/demand/nz/brands/bundaberg)
- [Pepsi profile](/demand/nz/brands/pepsi)
- [All soft drink brands in New Zealand](/demand/nz/categories/nz-soft-drink-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bundaberg or Pepsi?

In August 2026, Pepsi had more branded searches than Bundaberg among soft drink brands in New Zealand. Pepsi was estimated to have 7.5K branded searches compared to Bundaberg’s 4.4K, and held a 14.6% Share of Search versus Bundaberg’s 8.5%.

## Cite this page

Brandwave. "Bundaberg vs Pepsi: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bundaberg-vs-pepsi

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bundaberg-vs-pepsi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
