---
title: "Bullpadel vs Head: Which is searched more in New Zealand?"
description: "Is Bullpadel or Head more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Padel racket brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bullpadel-vs-head"
publisher: "Brandwave"
---

# Bullpadel vs Head: Which is searched more in New Zealand?

Is Bullpadel or Head more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Padel racket brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bullpadel and Head
- **Competitive set**: Padel racket brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bullpadel Share of Search**: 0.65%
- **Head Share of Search**: 0%

## Is Bullpadel or Head more popular in search?

- In September 2026, Bullpadel had more branded searches than Head among padel racket brands in New Zealand. Bullpadel had about 30 branded searches, while Head had 0. Bullpadel made up 0.65% of all padel racket brand searches we track, and Head accounted for 0%.
- Bullpadel was ahead of Head in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bullpadel’s share of searches among padel racket brands in New Zealand moved from 0.22% to 0.65%, and its estimated monthly branded searches moved from 10 to 30.
- Across the 12 months ending September 2026, Head’s share of searches among padel racket brands in New Zealand moved from 0.22% to 0%, and its estimated monthly branded searches moved from 10 to 0.

## Top padel racket brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Head appeared in all five answers. Bullpadel was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Head was listed before Bullpadel in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Head | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Nox | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Bullpadel | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Adidas | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Babolat | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Wilson | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Yonex | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about padel racket brands

- Asked ChatGPT "Which padel racket brand should I buy in New Zealand?": 1. Bullpadel, 2. Head, 3. Nox, 4. Adidas
- Asked ChatGPT "What are the best padel racket brands in New Zealand?": 1. Bullpadel, 2. Nox, 3. Head, 4. Adidas, 5. Babolat, 6. Wilson
- Asked ChatGPT "What's the best padel racket brand in New Zealand for intermediate players?": 1. Head, 2. Nox, 3. Babolat, 4. Bullpadel
- Searched Google, AI Overview "best padel racket": 1. Nox, 2. Head, 3. Bullpadel, 4. Babolat, 5. Wilson
- Searched Google, AI Overview "padel racket for beginners": 1. Head, 2. Adidas, 3. Wilson

Not named in any answer: Yonex.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand padel racket brands in September 2026?

- Estimated monthly branded searches for Bullpadel in New Zealand rose 200% over 12 measured months, from 10 to 30 in September 2026.
- Estimated monthly branded searches for Head in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

## Month by month

| Month | Bullpadel estimated searches | Bullpadel Share of Search | Bullpadel rank | Head estimated searches | Head Share of Search | Head rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 0.22% | 6 | 10 | 0.22% | 7 |
| Nov 2025 | 20 | 0.42% | 5 | 0 | 0% | 7 |
| Dec 2025 | 20 | 0.53% | 5 | 10 | 0.26% | 7 |
| Jan 2026 | 20 | 0.33% | 5 | 10 | 0.16% | 7 |
| Feb 2026 | 20 | 0.32% | 6 | 10 | 0.16% | 7 |
| Mar 2026 | 20 | 0.31% | 6 | 10 | 0.15% | 7 |
| Apr 2026 | 30 | 0.55% | 5 | 10 | 0.18% | 7 |
| May 2026 | 20 | 0.4% | 5 | 0 | 0% | 7 |
| Jun 2026 | 20 | 0.43% | 5 | 0 | 0% | 7 |
| Jul 2026 | 30 | 0.63% | 5 | 10 | 0.21% | 7 |
| Aug 2026 | 40 | 0.89% | 5 | 10 | 0.22% | 7 |
| Sep 2026 | 30 | 0.65% | 5 | 0 | 0% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bullpadel’s and Head’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bullpadel**: Measured on the search term “bullpadel”.
- **Head**: Measured on the search term “head badminton”.

- [Bullpadel profile](/demand/nz/brands/bullpadel)
- [Head profile](/demand/nz/brands/head)
- [All padel racket brands in New Zealand](/demand/nz/categories/nz-padel-racket-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bullpadel or Head more popular in search?

In September 2026, Bullpadel had more branded searches than Head among padel racket brands in New Zealand. Bullpadel had about 30 branded searches, while Head had 0. Bullpadel made up 0.65% of all padel racket brand searches we track, and Head accounted for 0%.

## Cite this page

Brandwave. "Bullpadel vs Head: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bullpadel-vs-head

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bullpadel-vs-head. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
