---
title: "Bullhorn vs Teamtailor: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bullhorn or Teamtailor? Compare estimated monthly branded-search demand and Share of Search inside the Applicant tracking systems set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bullhorn-vs-teamtailor"
publisher: "Brandwave"
---

# Bullhorn vs Teamtailor: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bullhorn or Teamtailor? Compare estimated monthly branded-search demand and Share of Search inside the Applicant tracking systems set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bullhorn and Teamtailor
- **Competitive set**: Applicant tracking systems
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bullhorn Share of Search**: 14.9%
- **Teamtailor Share of Search**: 22.1%

## Which is more popular in search, Bullhorn or Teamtailor?

- In August 2026, Teamtailor had more branded searches than Bullhorn among applicant tracking systems in New Zealand. Teamtailor was estimated to have 490 branded searches compared to Bullhorn’s 330, and held a 22.1% Share of Search versus Bullhorn’s 14.9%.
- The lead changed hands 2 times in the 11 months ending August 2026: Bullhorn took it in March 2026, Teamtailor took it in April 2026.
- Across the 11 months ending August 2026, Bullhorn’s estimated Share of Search among applicant tracking systems in New Zealand moved from 13.1% to 14.9%, and its estimated monthly branded searches moved from 270 to 330.
- Across the 11 months ending August 2026, Teamtailor’s estimated Share of Search among applicant tracking systems in New Zealand moved from 19.4% to 22.1%, and its estimated monthly branded searches moved from 400 to 490.

## How did search popularity change for New Zealand applicant tracking systems in August 2026?

- In August 2026, Teamtailor gained estimated Share of Search among applicant tracking systems in New Zealand, from 18.3% to 22.1%.
- Estimated monthly branded searches for Bullhorn in New Zealand rose 22.2% over 11 measured months, from 270 to 330 in August 2026.

## Month by month

| Month | Bullhorn estimated searches | Bullhorn Share of Search | Bullhorn rank | Teamtailor estimated searches | Teamtailor Share of Search | Teamtailor rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 270 | 13.1% | 4 | 400 | 19.4% | 3 |
| Nov 2025 | 220 | 9.9% | 4 | 400 | 18% | 3 |
| Dec 2025 | 180 | 11.5% | 4 | 270 | 17.3% | 3 |
| Jan 2026 | 280 | 15.3% | 4 | 330 | 18% | 3 |
| Feb 2026 | 220 | 10.8% | 4 | 400 | 19.6% | 3 |
| Mar 2026 | 740 | 25.8% | 2 | 490 | 17.1% | 4 |
| Apr 2026 | 180 | 9% | 4 | 400 | 20.1% | 3 |
| May 2026 | 270 | 13% | 4 | 400 | 19.2% | 3 |
| Jun 2026 | 230 | 11.1% | 4 | 330 | 15.9% | 3 |
| Jul 2026 | 330 | 15.1% | 4 | 400 | 18.3% | 2 |
| Aug 2026 | 330 | 14.9% | 4 | 490 | 22.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bullhorn’s and Teamtailor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bullhorn**: Measured on the search terms “bullhorn”, “bullhorn ats”, “bullhorn com” and “bullhorn near me”, summed into one figure.
- **Teamtailor**: Measured on the search terms “teamtailor”, “teamtailor ats” and “teamtailor near me”, summed into one figure.

- [Bullhorn profile](/demand/nz/brands/bullhorn)
- [Teamtailor profile](/demand/nz/brands/teamtailor)
- [All applicant tracking systems in New Zealand](/demand/nz/categories/nz-applicant-tracking-systems): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bullhorn or Teamtailor?

In August 2026, Teamtailor had more branded searches than Bullhorn among applicant tracking systems in New Zealand. Teamtailor was estimated to have 490 branded searches compared to Bullhorn’s 330, and held a 22.1% Share of Search versus Bullhorn’s 14.9%.

## Cite this page

Brandwave. "Bullhorn vs Teamtailor: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bullhorn-vs-teamtailor

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bullhorn-vs-teamtailor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.