---
title: "Bulldog vs Jack Black: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bulldog or Jack Black? Compare estimated monthly branded-search demand and Share of Search inside the Men's grooming brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bulldog-vs-jack-black"
publisher: "Brandwave"
---

# Bulldog vs Jack Black: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bulldog or Jack Black? Compare estimated monthly branded-search demand and Share of Search inside the Men's grooming brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bulldog and Jack Black
- **Competitive set**: Men's grooming brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bulldog Share of Search**: 6.3%
- **Jack Black Share of Search**: 0.66%

## Which is more popular in search, Bulldog or Jack Black?

- In August 2026, Bulldog had more branded searches than Jack Black among men's grooming brands in New Zealand. Bulldog was estimated to have 570 branded searches compared to Jack Black’s 60, and held a 6.3% Share of Search versus Jack Black’s 0.66%.
- Bulldog was ahead of Jack Black in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bulldog’s estimated Share of Search among men's grooming brands in New Zealand moved from 3.2% to 6.3%, and its estimated monthly branded searches moved from 270 to 570.
- Across the 11 months ending August 2026, Jack Black’s estimated Share of Search among men's grooming brands in New Zealand moved from 0.6% to 0.66%, and its estimated monthly branded searches moved from 50 to 60.

## How did search popularity change for New Zealand men's grooming brands in August 2026?

- In August 2026, Bulldog gained estimated Share of Search among men's grooming brands in New Zealand, from 5.6% to 6.3%.
- In August 2026, Jack Black lost estimated Share of Search among men's grooming brands in New Zealand, from 1.7% to 0.66%.

## Month by month

| Month | Bulldog estimated searches | Bulldog Share of Search | Bulldog rank | Jack Black estimated searches | Jack Black Share of Search | Jack Black rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 270 | 3.2% | 3 | 50 | 0.6% | 4 |
| Nov 2025 | 330 | 2.7% | 3 | 60 | 0.5% | 4 |
| Dec 2025 | 410 | 3.3% | 3 | 80 | 0.65% | 4 |
| Jan 2026 | 370 | 5.1% | 3 | 60 | 0.82% | 4 |
| Feb 2026 | 280 | 4.5% | 3 | 40 | 0.64% | 4 |
| Mar 2026 | 250 | 4.1% | 3 | 30 | 0.5% | 4 |
| Apr 2026 | 270 | 4.1% | 3 | 40 | 0.61% | 4 |
| May 2026 | 350 | 4.7% | 3 | 220 | 3% | 4 |
| Jun 2026 | 370 | 4.7% | 3 | 260 | 3.3% | 4 |
| Jul 2026 | 460 | 5.6% | 3 | 140 | 1.7% | 4 |
| Aug 2026 | 570 | 6.3% | 3 | 60 | 0.66% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bulldog’s and Jack Black’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bulldog**: Measured on the search terms “bulldog beard oil”, “bulldog face wash”, “bulldog grooming”, “bulldog moisturiser” and “bulldog skincare”, summed into one figure.
- **Jack Black**: Measured on the search terms “jack black beard oil”, “jack black face wash”, “jack black grooming”, “jack black lip balm”, “jack black mens skincare” and “jack black skincare”, summed into one figure.

- [Bulldog profile](/demand/nz/brands/bulldog)
- [Jack Black profile](/demand/nz/brands/jack-black)
- [All men's grooming brands in New Zealand](/demand/nz/categories/nz-mens-grooming-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bulldog or Jack Black?

In August 2026, Bulldog had more branded searches than Jack Black among men's grooming brands in New Zealand. Bulldog was estimated to have 570 branded searches compared to Jack Black’s 60, and held a 6.3% Share of Search versus Jack Black’s 0.66%.

## Cite this page

Brandwave. "Bulldog vs Jack Black: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bulldog-vs-jack-black

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bulldog-vs-jack-black. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.