---
title: "Buildkite vs CircleCI: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Buildkite or CircleCI? Compare estimated monthly branded-search demand and Share of Search inside the CI/CD tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/buildkite-vs-circleci"
publisher: "Brandwave"
---

# Buildkite vs CircleCI: Which is more popular by branded search in New Zealand?

Which is more popular in search, Buildkite or CircleCI? Compare estimated monthly branded-search demand and Share of Search inside the CI/CD tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Buildkite and CircleCI
- **Competitive set**: CI/CD tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Buildkite Share of Search**: 17.2%
- **CircleCI Share of Search**: 11.1%

## Which is more popular in search, Buildkite or CircleCI?

- In August 2026, Buildkite had more branded searches than CircleCI among CI/CD tools in New Zealand. Buildkite was estimated to have 170 branded searches compared to CircleCI’s 110, and held a 17.2% Share of Search versus CircleCI’s 11.1%.
- The lead changed hands 3 times in the 11 months ending August 2026: Buildkite took it in December 2025, CircleCI took it in January 2026, Buildkite took it in February 2026.
- Across the 11 months ending August 2026, Buildkite’s estimated Share of Search among CI/CD tools in New Zealand moved from 12.7% to 17.2%, and its estimated monthly branded searches moved from 70 to 170.
- Across the 11 months ending August 2026, CircleCI’s estimated Share of Search among CI/CD tools in New Zealand moved from 12.7% to 11.1%, and its estimated monthly branded searches moved from 70 to 110.

## How did search popularity change for New Zealand CI/CD tools in August 2026?

- In August 2026, CircleCI overtook Jenkins to rank 3rd among CI/CD tools in New Zealand, at 11.1%.
- In August 2026, Buildkite gained estimated Share of Search among CI/CD tools in New Zealand, from 13.3% to 17.2%.

## Month by month

| Month | Buildkite estimated searches | Buildkite Share of Search | Buildkite rank | CircleCI estimated searches | CircleCI Share of Search | CircleCI rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 70 | 12.7% | 2 | 70 | 12.7% | 3 |
| Nov 2025 | 80 | 13.8% | 3 | 90 | 15.5% | 2 |
| Dec 2025 | 90 | 16.1% | 2 | 50 | 8.9% | 3 |
| Jan 2026 | 50 | 10% | 4 | 60 | 12% | 2 |
| Feb 2026 | 140 | 17.3% | 2 | 80 | 9.9% | 4 |
| Mar 2026 | 130 | 14.3% | 3 | 90 | 9.9% | 4 |
| Apr 2026 | 110 | 15.5% | 3 | 60 | 8.5% | 4 |
| May 2026 | 140 | 18.4% | 2 | 70 | 9.2% | 4 |
| Jun 2026 | 90 | 11.1% | 2 | 80 | 9.9% | 3 |
| Jul 2026 | 110 | 13.3% | 2 | 70 | 8.4% | 4 |
| Aug 2026 | 170 | 17.2% | 2 | 110 | 11.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Buildkite’s and CircleCI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Buildkite**: Measured on the search terms “buildkite”, “buildkite ci cd” and “buildkite com”, summed into one figure.
- **CircleCI**: Measured on the search terms “circleci”, “circleci ci cd”, “circleci com” and “circleci continuous integration”, summed into one figure.

- [Buildkite profile](/demand/nz/brands/buildkite)
- [CircleCI profile](/demand/nz/brands/circleci)
- [All CI/CD tools in New Zealand](/demand/nz/categories/nz-ci-cd-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Buildkite or CircleCI?

In August 2026, Buildkite had more branded searches than CircleCI among CI/CD tools in New Zealand. Buildkite was estimated to have 170 branded searches compared to CircleCI’s 110, and held a 17.2% Share of Search versus CircleCI’s 11.1%.

## Cite this page

Brandwave. "Buildkite vs CircleCI: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/buildkite-vs-circleci

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/buildkite-vs-circleci. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
