---
title: "Bugsnag vs Rollbar: Which is searched more in New Zealand?"
description: "Is Bugsnag or Rollbar more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Application error tracking platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bugsnag-vs-rollbar"
publisher: "Brandwave"
---

# Bugsnag vs Rollbar: Which is searched more in New Zealand?

Is Bugsnag or Rollbar more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Application error tracking platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bugsnag and Rollbar
- **Competitive set**: Application error tracking platforms
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bugsnag Share of Search**: 0.28%
- **Rollbar Share of Search**: 0.65%

## Is Bugsnag or Rollbar more popular in search?

- In September 2026, Rollbar had more branded searches than Bugsnag among application error tracking platforms in New Zealand. Rollbar had about 70 branded searches, while Bugsnag had 30. Rollbar made up 0.65% of all application error tracking platform searches we track, and Bugsnag accounted for 0.28%.
- Rollbar was ahead of Bugsnag in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bugsnag’s share of searches among application error tracking platforms in New Zealand moved from 3.5% to 0.28%, and its estimated monthly branded searches moved from 70 to 30.
- Across the 12 months ending September 2026, Rollbar’s share of searches among application error tracking platforms in New Zealand moved from 4.5% to 0.65%, and its estimated monthly branded searches moved from 90 to 70.

## Top application error tracking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Bugsnag was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Rollbar was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Bugsnag was listed before Rollbar in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Sentry | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Datadog | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Raygun | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Bugsnag | 4th | 3 of 3 | 0 of 1 | 3 of 4 |
| Rollbar | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Airbrake | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about application error tracking platforms

- Asked ChatGPT "Which application error tracking platform should I use in New Zealand?": 1. Sentry, 2. Datadog, 3. Bugsnag, 4. Rollbar
- Asked ChatGPT "What are the best application error tracking platforms in New Zealand?": 1. Raygun, 2. Sentry, 3. Bugsnag, 4. Rollbar, 5. Datadog
- Asked ChatGPT "What's the best application error tracking platform in New Zealand for software teams?": 1. Sentry, 2. Raygun, 3. Datadog, 4. Bugsnag
- Searched Google, AI Overview "application monitoring tool": 1. Datadog, 2. Sentry

Not named in any answer: Airbrake.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand application error tracking platforms in September 2026?

- In September 2026, Rollbar lost share of searches among application error tracking platforms in New Zealand, from 3.3% to 0.65%.
- In September 2026, Bugsnag lost share of searches among application error tracking platforms in New Zealand, from 1.2% to 0.28%.

## Month by month

| Month | Bugsnag estimated searches | Bugsnag Share of Search | Bugsnag rank | Rollbar estimated searches | Rollbar Share of Search | Rollbar rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 70 | 3.5% | 4 | 90 | 4.5% | 3 |
| Nov 2025 | 70 | 3.1% | 4 | 90 | 3.9% | 3 |
| Dec 2025 | 50 | 3.2% | 4 | 90 | 5.7% | 3 |
| Jan 2026 | 40 | 2.2% | 5 | 70 | 3.9% | 3 |
| Feb 2026 | 20 | 1.1% | 6 | 90 | 4.7% | 3 |
| Mar 2026 | 30 | 1.5% | 6 | 90 | 4.6% | 3 |
| Apr 2026 | 30 | 1.4% | 6 | 90 | 4.3% | 3 |
| May 2026 | 40 | 1.7% | 6 | 70 | 2.9% | 3 |
| Jun 2026 | 30 | 1.6% | 6 | 70 | 3.7% | 3 |
| Jul 2026 | 40 | 2.1% | 6 | 90 | 4.6% | 3 |
| Aug 2026 | 40 | 1.2% | 6 | 110 | 3.3% | 3 |
| Sep 2026 | 30 | 0.28% | 6 | 70 | 0.65% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bugsnag’s and Rollbar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bugsnag**: Measured on the search term “bugsnag”.
- **Rollbar**: Measured on the search term “rollbar”.

- [Bugsnag profile](/demand/nz/brands/bugsnag)
- [Rollbar profile](/demand/nz/brands/rollbar)
- [All application error tracking platforms in New Zealand](/demand/nz/categories/nz-application-error-tracking-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bugsnag or Rollbar more popular in search?

In September 2026, Rollbar had more branded searches than Bugsnag among application error tracking platforms in New Zealand. Rollbar had about 70 branded searches, while Bugsnag had 30. Rollbar made up 0.65% of all application error tracking platform searches we track, and Bugsnag accounted for 0.28%.

## Cite this page

Brandwave. "Bugsnag vs Rollbar: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bugsnag-vs-rollbar

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bugsnag-vs-rollbar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
