---
title: "Brooks Auto Painters vs Rapid Refinishers: Which is more popular in New Zealand?"
description: "Is Brooks Auto Painters or Rapid Refinishers more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Nelson collision repair companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/brooks-auto-painters-vs-rapid-refinishers"
publisher: "Brandwave"
---

# Brooks Auto Painters vs Rapid Refinishers: Which is more popular in New Zealand?

Is Brooks Auto Painters or Rapid Refinishers more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Nelson collision repair companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Brooks Auto Painters and Rapid Refinishers
- **Competitive set**: Nelson collision repair companies
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Brooks Auto Painters Share of Search**: 7.4%
- **Rapid Refinishers Share of Search**: 3.7%

## Is Brooks Auto Painters or Rapid Refinishers more popular in search?

- In October 2026, Brooks Auto Painters had more branded searches than Rapid Refinishers among Nelson collision repair companies in New Zealand. Brooks Auto Painters had about 20 branded searches, while Rapid Refinishers had 10. Brooks Auto Painters made up 7.4% of all Nelson collision repair company searches we track, and Rapid Refinishers accounted for 3.7%.
- The lead changed hands 3 times in the 12 months ending October 2026: Brooks Auto Painters took it in June 2026, Rapid Refinishers took it in August 2026, Brooks Auto Painters took it in October 2026.
- Across the 12 months ending October 2026, Brooks Auto Painters’ share of searches among Nelson collision repair companies in New Zealand moved from 7.1% to 7.4%, and its estimated monthly branded searches moved from 30 to 20.
- Across the 12 months ending October 2026, Rapid Refinishers’ share of searches among Nelson collision repair companies in New Zealand moved from 26.2% to 3.7%, and its estimated monthly branded searches moved from 110 to 10.

## Top Nelson collision repair companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Rapid Refinishers was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Brooks Auto Painters was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Rapid Refinishers was listed before Brooks Auto Painters in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Guthrie's Collision Repair Specialists | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Rapid Refinishers | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| Sun City Panel & Paint | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Brooks Auto Painters | 4th | 1 of 3 | 0 of 1 | 1 of 4 |
| Quality Paint and Panel | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about Nelson collision repair companies

- Asked ChatGPT "Which collision repair company should I hire in Nelson, New Zealand?": 1. Guthrie's Collision Repair Specialists, 2. Sun City Panel & Paint, 3. Rapid Refinishers
- Asked ChatGPT "What are the best collision repair companies in Nelson, New Zealand?": 1. Guthrie's Collision Repair Specialists, 2. Rapid Refinishers, 3. Sun City Panel & Paint, 4. Brooks Auto Painters
- Asked ChatGPT "What's the best collision repair company in Nelson, New Zealand for car body damage?": 1. Guthrie's Collision Repair Specialists, 2. Rapid Refinishers, 3. Sun City Panel & Paint
- Searched Google, AI Overview "collision repair nelson": 1. Guthrie's Collision Repair Specialists

Not named in any answer: Quality Paint and Panel.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Nelson collision repair companies in October 2026?

- In October 2026, Brooks Auto Painters gained share of searches among Nelson collision repair companies in New Zealand, from 3.1% to 7.4%.
- In October 2026, Rapid Refinishers gained share of searches among Nelson collision repair companies in New Zealand, from 3.1% to 3.7%.

## How has branded search for Brooks Auto Painters and Rapid Refinishers changed in New Zealand over the last 12 months?

| Month | Brooks Auto Painters estimated searches | Brooks Auto Painters Share of Search | Brooks Auto Painters rank | Rapid Refinishers estimated searches | Rapid Refinishers Share of Search | Rapid Refinishers rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 30 | 7.1% | 5 | 110 | 26.2% | 2 |
| Dec 2025 | 30 | 10.7% | 4 | 70 | 25% | 2 |
| Jan 2026 | 30 | 7.7% | 5 | 90 | 23.1% | 2 |
| Feb 2026 | 20 | 4.2% | 5 | 140 | 29.2% | 2 |
| Mar 2026 | 30 | 7.1% | 5 | 50 | 11.9% | 4 |
| Apr 2026 | 30 | 7.9% | 4 | 30 | 7.9% | 5 |
| May 2026 | 30 | 8.8% | 4 | 40 | 11.8% | 3 |
| Jun 2026 | 40 | 12.9% | 3 | 30 | 9.7% | 4 |
| Jul 2026 | 20 | 6.3% | 4 | 20 | 6.3% | 5 |
| Aug 2026 | 10 | 2.9% | 5 | 20 | 5.7% | 4 |
| Sep 2026 | 10 | 3.1% | 4 | 10 | 3.1% | 5 |
| Oct 2026 | 20 | 7.4% | 4 | 10 | 3.7% | 5 |

## How are Brooks Auto Painters’ and Rapid Refinishers’ branded searches counted?

Brandwave collects information about searches that people make online using Brooks Auto Painters’ and Rapid Refinishers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Brooks Auto Painters**: Measured on the search term “brooks auto painters”.
- **Rapid Refinishers**: Measured on the search term “rapid refinishers”.

- [Brooks Auto Painters profile](/demand/nz/brands/brooks-auto-painters)
- [Rapid Refinishers profile](/demand/nz/brands/rapid-refinishers)
- [All Nelson collision repair companies in New Zealand](/demand/nz/locations/nelson/collision-repair-companies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Brooks Auto Painters or Rapid Refinishers more popular in search?

In October 2026, Brooks Auto Painters had more branded searches than Rapid Refinishers among Nelson collision repair companies in New Zealand. Brooks Auto Painters had about 20 branded searches, while Rapid Refinishers had 10. Brooks Auto Painters made up 7.4% of all Nelson collision repair company searches we track, and Rapid Refinishers accounted for 3.7%.

## Cite this page

Brandwave. "Brooks Auto Painters vs Rapid Refinishers: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/brooks-auto-painters-vs-rapid-refinishers

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/brooks-auto-painters-vs-rapid-refinishers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
