--- title: "Breville vs Hurom: Which is searched more in New Zealand?" description: "Is Breville or Hurom more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cold press juicer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/breville-vs-hurom" publisher: "Brandwave" --- # Breville vs Hurom: Which is searched more in New Zealand? Is Breville or Hurom more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cold press juicer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Breville and Hurom - **Competitive set**: Cold press juicer brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Breville Share of Search**: 90.9% - **Hurom Share of Search**: 0.21% ## Is Breville or Hurom more popular in search? - In September 2026, Breville had more branded searches than Hurom among cold press juicer brands in New Zealand. Breville had about 13,200 branded searches, while Hurom had 30. Breville made up 90.9% of all cold press juicer brand searches we track, and Hurom accounted for 0.21%. - Breville was ahead of Hurom in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Breville’s share of searches among cold press juicer brands in New Zealand moved from 92.2% to 90.9%, and its estimated monthly branded searches moved from 11.7K to 13.2K. - Across the 12 months ending September 2026, Hurom’s share of searches among cold press juicer brands in New Zealand moved from 0.24% to 0.21%, and its estimated monthly branded searches held steady at 30. ## Top cold press juicer brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Hurom was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Breville was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Hurom was listed before Breville in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Hurom | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Kuvings | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Omega | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Ninja | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Breville | 5th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about cold press juicer brands - Asked ChatGPT "Which cold press juicer brand should I buy in New Zealand?": 1. Hurom, 2. Kuvings, 3. Omega - Asked ChatGPT "What are the best cold press juicer brands in New Zealand?": 1. Kuvings, 2. Hurom, 3. Omega, 4. Ninja, 5. Breville - Asked ChatGPT "What's the best cold press juicer brand in New Zealand for easy juicing?": 1. Hurom, 2. Kuvings - Searched Google, AI Overview "cold press juicer nz": 1. Kuvings, 2. Ninja - Searched Google, AI Overview "cold press juicer brands": 1. Kuvings, 2. Hurom, 3. Ninja, 4. Omega Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand cold press juicer brands in September 2026? - In September 2026, Breville lost share of searches among cold press juicer brands in New Zealand, from 92% to 90.9%. ## Month by month | Month | Breville estimated searches | Breville Share of Search | Breville rank | Hurom estimated searches | Hurom Share of Search | Hurom rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 11.7K | 92.2% | 1 | 30 | 0.24% | 3 | | Nov 2025 | 14.5K | 90.2% | 1 | 40 | 0.25% | 3 | | Dec 2025 | 14.2K | 90.1% | 1 | 50 | 0.32% | 3 | | Jan 2026 | 11.9K | 89.8% | 1 | 30 | 0.23% | 4 | | Feb 2026 | 9.1K | 90% | 1 | 40 | 0.4% | 3 | | Mar 2026 | 10.4K | 92.3% | 1 | 40 | 0.36% | 3 | | Apr 2026 | 12.8K | 91.4% | 1 | 30 | 0.21% | 3 | | May 2026 | 13.2K | 91.6% | 1 | 40 | 0.28% | 3 | | Jun 2026 | 12.4K | 91.2% | 1 | 20 | 0.15% | 3 | | Jul 2026 | 13.9K | 91.4% | 1 | 20 | 0.13% | 3 | | Aug 2026 | 13.8K | 92% | 1 | 30 | 0.2% | 3 | | Sep 2026 | 13.2K | 90.9% | 1 | 30 | 0.21% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Breville’s and Hurom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Breville**: Measured on the search terms “breville”, “breville air fry”, “breville barista express”, “breville barista pro”, “breville barista touch”, “breville bread maker”, “breville descaler”, “breville double boiler”, “breville juicer” and “breville oracle”, summed into one figure. - **Hurom**: Measured on the search term “hurom”. - [Breville profile](/demand/nz/brands/breville) - [Hurom profile](/demand/nz/brands/hurom) - [All cold press juicer brands in New Zealand](/demand/nz/categories/nz-cold-press-juicer-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Breville or Hurom more popular in search? In September 2026, Breville had more branded searches than Hurom among cold press juicer brands in New Zealand. Breville had about 13,200 branded searches, while Hurom had 30. Breville made up 90.9% of all cold press juicer brand searches we track, and Hurom accounted for 0.21%. ## Cite this page Brandwave. "Breville vs Hurom: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/breville-vs-hurom This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/breville-vs-hurom. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.