--- title: "Braemar Lodge & Spa vs Oakview Boutique Accommodation: Which is more popular in New Zealand?" description: "Is Braemar Lodge & Spa or Oakview Boutique Accommodation more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hanmer Springs hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/braemar-lodge-and-spa-vs-oakview-boutique" publisher: "Brandwave" --- # Braemar Lodge & Spa vs Oakview Boutique Accommodation: Which is more popular in New Zealand? Is Braemar Lodge & Spa or Oakview Boutique Accommodation more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hanmer Springs hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Braemar Lodge & Spa and Oakview Boutique Accommodation - **Competitive set**: Hanmer Springs hotels and accommodation - **Market**: New Zealand - **Month measured**: Oct 2026 - **Braemar Lodge & Spa Share of Search**: 66.5% - **Oakview Boutique Accommodation Share of Search**: 0.57% ## Is Braemar Lodge & Spa or Oakview Boutique Accommodation more popular in search? - In October 2026, Braemar Lodge & Spa had more branded searches than Oakview Boutique Accommodation among Hanmer Springs hotels and accommodation in New Zealand. Braemar Lodge & Spa had about 2,320 branded searches, while Oakview Boutique Accommodation had 20. Braemar Lodge & Spa made up 66.5% of all Hanmer Springs hotels and accommodation searches we track, and Oakview Boutique Accommodation accounted for 0.57%. - Braemar Lodge & Spa was ahead of Oakview Boutique Accommodation in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Braemar Lodge & Spa’s share of searches among Hanmer Springs hotels and accommodation in New Zealand moved from 68.5% to 66.5%, and its estimated monthly branded searches moved from 2K to 2.3K. - Across the 12 months ending October 2026, Oakview Boutique Accommodation’s share of searches among Hanmer Springs hotels and accommodation in New Zealand moved from 1% to 0.57%, and its estimated monthly branded searches moved from 30 to 20. ## Top Hanmer Springs hotels and accommodation in ChatGPT and Google AI Overviews In three ChatGPT questions, Braemar Lodge & Spa and Oakview Boutique Accommodation were each mentioned in two out of three: in two of the three ChatGPT answers. Braemar Lodge & Spa was listed before Oakview Boutique Accommodation in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | The St James Hanmer Springs | 1st | 3 of 3 | 3 of 3 | | Settlers Boutique Motel | 2nd | 3 of 3 | 3 of 3 | | Braemar Lodge & Spa | 3rd | 2 of 3 | 2 of 3 | | Oakview Boutique Accommodation | 4th | 2 of 3 | 2 of 3 | ## Every AI answer about Hanmer Springs hotels and accommodation - Asked ChatGPT "Which hotel should I book in Hanmer Springs, New Zealand?": 1. The St James Hanmer Springs, 2. Settlers Boutique Motel, 3. Braemar Lodge & Spa - Asked ChatGPT "What are the best hotels in Hanmer Springs, New Zealand?": 1. The St James Hanmer Springs, 2. Settlers Boutique Motel, 3. Braemar Lodge & Spa, 4. Oakview Boutique Accommodation - Asked ChatGPT "What's the best hotel in Hanmer Springs, New Zealand for a weekend stay?": 1. The St James Hanmer Springs, 2. Settlers Boutique Motel, 3. Oakview Boutique Accommodation Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Hanmer Springs hotels and accommodation in October 2026? - In October 2026, Braemar Lodge & Spa gained share of searches among Hanmer Springs hotels and accommodation in New Zealand, from 62% to 66.5%. - Estimated monthly branded searches for Oakview Boutique Accommodation in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in October 2026. ## How has branded search for Braemar Lodge & Spa and Oakview Boutique Accommodation changed in New Zealand over the last 12 months? | Month | Braemar Lodge & Spa estimated searches | Braemar Lodge & Spa Share of Search | Braemar Lodge & Spa rank | Oakview Boutique Accommodation estimated searches | Oakview Boutique Accommodation Share of Search | Oakview Boutique Accommodation rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 2K | 68.5% | 1 | 30 | 1% | 4 | | Dec 2025 | 2.5K | 76.9% | 1 | 10 | 0.31% | 4 | | Jan 2026 | 3.1K | 69.5% | 1 | 20 | 0.45% | 4 | | Feb 2026 | 2.5K | 66.4% | 1 | 10 | 0.27% | 4 | | Mar 2026 | 2.6K | 68.6% | 1 | 10 | 0.26% | 4 | | Apr 2026 | 2.5K | 66.8% | 1 | 70 | 1.9% | 4 | | May 2026 | 2.5K | 65.4% | 1 | 30 | 0.79% | 4 | | Jun 2026 | 3.3K | 74.7% | 1 | 20 | 0.46% | 4 | | Jul 2026 | 2.9K | 69.5% | 1 | 20 | 0.48% | 4 | | Aug 2026 | 2.8K | 67.1% | 1 | 20 | 0.48% | 4 | | Sep 2026 | 2.5K | 62% | 1 | 30 | 0.75% | 4 | | Oct 2026 | 2.3K | 66.5% | 1 | 20 | 0.57% | 4 | ## How are Braemar Lodge & Spa’s and Oakview Boutique Accommodation’s branded searches counted? Brandwave collects information about searches that people make online using Braemar Lodge & Spa’s and Oakview Boutique Accommodation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Braemar Lodge & Spa**: Measured on the search terms “braemar hanmer” and “braemar lodge”, summed into one figure. - **Oakview Boutique Accommodation**: Measured on the search term “oakview hanmer”. - [Braemar Lodge & Spa profile](/demand/nz/brands/braemar-lodge-and-spa) - [Oakview Boutique Accommodation profile](/demand/nz/brands/oakview-boutique) - [All Hanmer Springs hotels and accommodation in New Zealand](/demand/nz/locations/hanmer-springs/hotels): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Braemar Lodge & Spa or Oakview Boutique Accommodation more popular in search? In October 2026, Braemar Lodge & Spa had more branded searches than Oakview Boutique Accommodation among Hanmer Springs hotels and accommodation in New Zealand. Braemar Lodge & Spa had about 2,320 branded searches, while Oakview Boutique Accommodation had 20. Braemar Lodge & Spa made up 66.5% of all Hanmer Springs hotels and accommodation searches we track, and Oakview Boutique Accommodation accounted for 0.57%. ## Cite this page Brandwave. "Braemar Lodge & Spa vs Oakview Boutique Accommodation: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/braemar-lodge-and-spa-vs-oakview-boutique This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/braemar-lodge-and-spa-vs-oakview-boutique. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.