--- title: "bp charge vs Tesla Supercharger: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, bp charge or Tesla Supercharger? Compare estimated monthly branded-search demand and Share of Search inside the EV charging networks set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bp-charge-vs-tesla-supercharger" publisher: "Brandwave" --- # bp charge vs Tesla Supercharger: Which is more popular by branded search in New Zealand? Which is more popular in search, bp charge or Tesla Supercharger? Compare estimated monthly branded-search demand and Share of Search inside the EV charging networks set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: bp charge and Tesla Supercharger - **Competitive set**: EV charging networks - **Market**: New Zealand - **Month measured**: Aug 2026 - **bp charge Share of Search**: 25.9% - **Tesla Supercharger Share of Search**: 9% ## Which is more popular in search, bp charge or Tesla Supercharger? - In August 2026, bp charge had more branded searches than Tesla Supercharger among EV charging networks in New Zealand. bp charge was estimated to have 16.2K branded searches compared to Tesla Supercharger’s 5.6K, and held a 25.9% Share of Search versus Tesla Supercharger’s 9%. - The lead changed hands 3 times in the 11 months ending August 2026: bp charge took it in November 2025, Tesla Supercharger took it in January 2026, bp charge took it in February 2026. - Across the 11 months ending August 2026, bp charge’s estimated Share of Search among EV charging networks in New Zealand moved from 17.6% to 25.9%, and its estimated monthly branded searches moved from 5.4K to 16.2K. - Across the 11 months ending August 2026, Tesla Supercharger’s estimated Share of Search among EV charging networks in New Zealand moved from 17.6% to 9%, and its estimated monthly branded searches moved from 5.4K to 5.6K. ## How did search popularity change for New Zealand EV charging networks in August 2026? - In August 2026, bp charge lost estimated Share of Search among EV charging networks in New Zealand, from 29% to 25.9%. ## Month by month | Month | bp charge estimated searches | bp charge Share of Search | bp charge rank | Tesla Supercharger estimated searches | Tesla Supercharger Share of Search | Tesla Supercharger rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 17.6% | 3 | 5.4K | 17.6% | 2 | | Nov 2025 | 5K | 16% | 2 | 4.5K | 14.4% | 3 | | Dec 2025 | 7.4K | 14.5% | 2 | 6.6K | 12.9% | 3 | | Jan 2026 | 7.3K | 12.6% | 3 | 7.9K | 13.6% | 2 | | Feb 2026 | 12.9K | 24.1% | 2 | 5.6K | 10.5% | 3 | | Mar 2026 | 16.1K | 24.1% | 2 | 6.8K | 10.2% | 3 | | Apr 2026 | 19.7K | 24.5% | 2 | 8K | 9.9% | 3 | | May 2026 | 19.9K | 29.2% | 2 | 5.4K | 7.9% | 3 | | Jun 2026 | 19.7K | 32.9% | 2 | 4.5K | 7.6% | 3 | | Jul 2026 | 19.9K | 29% | 2 | 6.5K | 9.5% | 3 | | Aug 2026 | 16.2K | 25.9% | 2 | 5.6K | 9% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using bp charge’s and Tesla Supercharger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **bp charge**: Measured on the search terms “bp charge”, “bp charge charging station”, “bp charge near me”, “bp charge nz”, “bp com”, “bp pulse”, “bp pulse charging station” and “bpcharge”, summed into one figure. - **Tesla Supercharger**: Measured on the search terms “tesla com”, “tesla supercharger”, “tesla supercharger charger”, “tesla supercharger charging station”, “tesla supercharger ev charging”, “tesla supercharger near me”, “tesla supercharger new zealand”, “tesla supercharger nz” and “teslasupercharger”, summed into one figure. - [bp charge profile](/demand/nz/brands/bp-charge) - [Tesla Supercharger profile](/demand/nz/brands/tesla-supercharger) - [All EV charging networks in New Zealand](/demand/nz/categories/nz-ev-charging-networks): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, bp charge or Tesla Supercharger? In August 2026, bp charge had more branded searches than Tesla Supercharger among EV charging networks in New Zealand. bp charge was estimated to have 16.2K branded searches compared to Tesla Supercharger’s 5.6K, and held a 25.9% Share of Search versus Tesla Supercharger’s 9%. ## Cite this page Brandwave. "bp charge vs Tesla Supercharger: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bp-charge-vs-tesla-supercharger This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bp-charge-vs-tesla-supercharger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.