---
title: "Bosch vs Kreg: Which is searched more in New Zealand?"
description: "Is Bosch or Kreg more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Router table brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bosch-vs-kreg"
publisher: "Brandwave"
---

# Bosch vs Kreg: Which is searched more in New Zealand?

Is Bosch or Kreg more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Router table brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bosch and Kreg
- **Competitive set**: Router table brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bosch Share of Search**: 0.1%
- **Kreg Share of Search**: 0.46%

## Is Bosch or Kreg more popular in search?

- In September 2026, Kreg had more branded searches than Bosch among router table brands in New Zealand. Kreg had about 90 branded searches, while Bosch had 20. Kreg made up 0.46% of all router table brand searches we track, and Bosch accounted for 0.1%.
- Kreg was ahead of Bosch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among router table brands in New Zealand moved from 0.12% to 0.1%, and its estimated monthly branded searches held steady at 20.
- Across the 12 months ending September 2026, Kreg’s share of searches among router table brands in New Zealand moved from 0.43% to 0.46%, and its estimated monthly branded searches moved from 70 to 90.

## Top router table brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kreg was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bosch was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Kreg was listed before Bosch in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kreg | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Triton | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Bosch | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Carbatec | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| DeWalt | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Festool | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about router table brands

- Asked ChatGPT "Which router table brand should I buy in New Zealand?": 1. Triton, 2. Kreg, 3. Bosch
- Asked ChatGPT "What are the best router table brands in New Zealand?": 1. Kreg, 2. Triton, 3. Carbatec
- Asked ChatGPT "What's the best router table brand in New Zealand for a workshop setup?": 1. Kreg, 2. Triton, 3. Carbatec
- Searched Google, AI Overview "router table nz": 1. Kreg, 2. Carbatec
- Searched Google, AI Overview "compact router table": 1. Bosch, 2. DeWalt

Not named in any answer: Festool.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand router table brands in September 2026?

- Estimated monthly branded searches for Kreg in New Zealand rose 28.6% over 12 measured months, from 70 to 90 in September 2026.

## Month by month

| Month | Bosch estimated searches | Bosch Share of Search | Bosch rank | Kreg estimated searches | Kreg Share of Search | Kreg rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 20 | 0.12% | 6 | 70 | 0.43% | 5 |
| Nov 2025 | 20 | 0.11% | 6 | 90 | 0.48% | 5 |
| Dec 2025 | 30 | 0.21% | 6 | 50 | 0.35% | 5 |
| Jan 2026 | 30 | 0.2% | 6 | 70 | 0.48% | 5 |
| Feb 2026 | 30 | 0.19% | 6 | 70 | 0.45% | 5 |
| Mar 2026 | 20 | 0.12% | 6 | 90 | 0.54% | 5 |
| Apr 2026 | 10 | 0.06% | 6 | 90 | 0.57% | 5 |
| May 2026 | 30 | 0.17% | 6 | 110 | 0.62% | 5 |
| Jun 2026 | 20 | 0.1% | 6 | 70 | 0.36% | 5 |
| Jul 2026 | 20 | 0.11% | 6 | 110 | 0.61% | 5 |
| Aug 2026 | 20 | 0.1% | 6 | 70 | 0.35% | 5 |
| Sep 2026 | 20 | 0.1% | 6 | 90 | 0.46% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and Kreg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bosch**: Measured on the search term “bosch router table”.
- **Kreg**: Measured on the search term “kreg”.

- [Bosch profile](/demand/nz/brands/bosch)
- [Kreg profile](/demand/nz/brands/kreg)
- [All router table brands in New Zealand](/demand/nz/categories/nz-router-table-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bosch or Kreg more popular in search?

In September 2026, Kreg had more branded searches than Bosch among router table brands in New Zealand. Kreg had about 90 branded searches, while Bosch had 20. Kreg made up 0.46% of all router table brand searches we track, and Bosch accounted for 0.1%.

## Cite this page

Brandwave. "Bosch vs Kreg: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bosch-vs-kreg

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bosch-vs-kreg. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
