--- title: "Boneface Brewing vs Curry Workz: Which is searched more in New Zealand?" description: "Is Boneface Brewing or Curry Workz more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Upper Hutt restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/boneface-brewing-vs-curry-workz" publisher: "Brandwave" --- # Boneface Brewing vs Curry Workz: Which is searched more in New Zealand? Is Boneface Brewing or Curry Workz more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Upper Hutt restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Boneface Brewing and Curry Workz - **Competitive set**: Upper Hutt restaurants - **Market**: New Zealand - **Month measured**: Sep 2026 - **Boneface Brewing Share of Search**: 16.1% - **Curry Workz Share of Search**: 9.2% ## Is Boneface Brewing or Curry Workz more popular in search? - In September 2026, Boneface Brewing had more branded searches than Curry Workz among Upper Hutt restaurants in New Zealand. Boneface Brewing had about 1,450 branded searches, while Curry Workz had 830. Boneface Brewing made up 16.1% of all Upper Hutt restaurant searches we track, and Curry Workz accounted for 9.2%. - Boneface Brewing was ahead of Curry Workz in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Boneface Brewing’s share of searches among Upper Hutt restaurants in New Zealand moved from 16% to 16.1%, and its estimated monthly branded searches moved from 1.5K to 1.4K. - Across the 12 months ending September 2026, Curry Workz’s share of searches among Upper Hutt restaurants in New Zealand moved from 6.3% to 9.2%, and its estimated monthly branded searches moved from 590 to 830. ## Top Upper Hutt restaurants in ChatGPT and Google AI Overviews In three ChatGPT questions, both Boneface Brewing and Curry Workz showed up in all three answers. Curry Workz was listed before Boneface Brewing in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Curry Workz | 1st | 3 of 3 | 3 of 3 | | Boneface Brewing | 2nd | 3 of 3 | 3 of 3 | | Punjabi Rasoi Upper Hutt | 3rd | 2 of 3 | 2 of 3 | | Fig Tree Cafe | 4th | 2 of 3 | 2 of 3 | | Panhead | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Upper Hutt restaurants - Asked ChatGPT "Which restaurant should I go to in Upper Hutt, New Zealand?": 1. Curry Workz, 2. Boneface Brewing, 3. Fig Tree Cafe - Asked ChatGPT "What are the best restaurants in Upper Hutt, New Zealand?": 1. Curry Workz, 2. Boneface Brewing, 3. Punjabi Rasoi Upper Hutt, 4. Fig Tree Cafe - Asked ChatGPT "What's the best restaurant in Upper Hutt, New Zealand for a meal out?": 1. Punjabi Rasoi Upper Hutt, 2. Curry Workz, 3. Boneface Brewing Not named in any answer: Panhead. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Upper Hutt restaurants in September 2026? - In September 2026, Curry Workz gained share of searches among Upper Hutt restaurants in New Zealand, from 8.4% to 9.2%. - In September 2026, Boneface Brewing lost share of searches among Upper Hutt restaurants in New Zealand, from 20.5% to 16.1%. ## Month by month | Month | Boneface Brewing estimated searches | Boneface Brewing Share of Search | Boneface Brewing rank | Curry Workz estimated searches | Curry Workz Share of Search | Curry Workz rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.5K | 16% | 3 | 590 | 6.3% | 5 | | Nov 2025 | 1.5K | 17.8% | 3 | 530 | 6.2% | 5 | | Dec 2025 | 1.8K | 16.7% | 3 | 660 | 6.2% | 5 | | Jan 2026 | 1.5K | 14.8% | 3 | 660 | 6.6% | 5 | | Feb 2026 | 1.3K | 14.5% | 3 | 570 | 6.6% | 5 | | Mar 2026 | 1.2K | 14% | 3 | 550 | 6.4% | 5 | | Apr 2026 | 1.3K | 15.2% | 3 | 700 | 8.5% | 5 | | May 2026 | 1.4K | 16.5% | 3 | 590 | 6.8% | 5 | | Jun 2026 | 1.4K | 18.2% | 3 | 590 | 7.4% | 5 | | Jul 2026 | 1.3K | 16.3% | 3 | 830 | 10.3% | 5 | | Aug 2026 | 2K | 20.5% | 3 | 810 | 8.4% | 5 | | Sep 2026 | 1.4K | 16.1% | 3 | 830 | 9.2% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Boneface Brewing’s and Curry Workz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Boneface Brewing**: Measured on the search terms “boneface”, “boneface beer”, “boneface brewing”, “boneface brewing menu”, “boneface brewtown”, “boneface the juice” and “boneface upper hutt”, summed into one figure. - **Curry Workz**: Measured on the search terms “curry workz” and “curry workz upper hutt”, summed into one figure. - [Boneface Brewing profile](/demand/nz/brands/boneface-brewing) - [Curry Workz profile](/demand/nz/brands/curry-workz) - [All Upper Hutt restaurants in New Zealand](/demand/nz/locations/upper-hutt/restaurants): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Boneface Brewing or Curry Workz more popular in search? In September 2026, Boneface Brewing had more branded searches than Curry Workz among Upper Hutt restaurants in New Zealand. Boneface Brewing had about 1,450 branded searches, while Curry Workz had 830. Boneface Brewing made up 16.1% of all Upper Hutt restaurant searches we track, and Curry Workz accounted for 9.2%. ## Cite this page Brandwave. "Boneface Brewing vs Curry Workz: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/boneface-brewing-vs-curry-workz This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/boneface-brewing-vs-curry-workz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.