---
title: "Bollinger vs Taittinger: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bollinger or Taittinger? Compare estimated monthly branded-search demand and Share of Search inside the Champagne and sparkling wine brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bollinger-vs-taittinger"
publisher: "Brandwave"
---

# Bollinger vs Taittinger: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bollinger or Taittinger? Compare estimated monthly branded-search demand and Share of Search inside the Champagne and sparkling wine brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bollinger and Taittinger
- **Competitive set**: Champagne and sparkling wine brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bollinger Share of Search**: 3.7%
- **Taittinger Share of Search**: 10.1%

## Which is more popular in search, Bollinger or Taittinger?

- In August 2026, Taittinger had more branded searches than Bollinger among champagne and sparkling wine brands in New Zealand. Taittinger was estimated to have 1.1K branded searches compared to Bollinger’s 420, and held a 10.1% Share of Search versus Bollinger’s 3.7%.
- Taittinger was ahead of Bollinger in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bollinger’s estimated Share of Search among champagne and sparkling wine brands in New Zealand moved from 2.8% to 3.7%, and its estimated monthly branded searches moved from 340 to 420.
- Across the 11 months ending August 2026, Taittinger’s estimated Share of Search among champagne and sparkling wine brands in New Zealand moved from 7.9% to 10.1%, and its estimated monthly branded searches moved from 970 to 1.1K.

## How did search popularity change for New Zealand champagne and sparkling wine brands in August 2026?

- In August 2026, Taittinger gained estimated Share of Search among champagne and sparkling wine brands in New Zealand, from 8.9% to 10.1%.
- Estimated monthly branded searches for Bollinger in New Zealand rose 23.5% over 11 measured months, from 340 to 420 in August 2026.

## Month by month

| Month | Bollinger estimated searches | Bollinger Share of Search | Bollinger rank | Taittinger estimated searches | Taittinger Share of Search | Taittinger rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 340 | 2.8% | 5 | 970 | 7.9% | 4 |
| Nov 2025 | 540 | 3.2% | 5 | 1.3K | 8% | 4 |
| Dec 2025 | 1.7K | 4.2% | 5 | 3.6K | 9.1% | 4 |
| Jan 2026 | 530 | 4.1% | 5 | 1.1K | 8.7% | 4 |
| Feb 2026 | 440 | 4.1% | 5 | 1K | 9.7% | 4 |
| Mar 2026 | 490 | 4.7% | 5 | 840 | 8% | 4 |
| Apr 2026 | 380 | 4% | 5 | 930 | 9.7% | 4 |
| May 2026 | 440 | 4.4% | 5 | 920 | 9.1% | 4 |
| Jun 2026 | 340 | 3.6% | 5 | 900 | 9.6% | 4 |
| Jul 2026 | 410 | 3.9% | 5 | 930 | 8.9% | 4 |
| Aug 2026 | 420 | 3.7% | 5 | 1.1K | 10.1% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bollinger’s and Taittinger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bollinger**: Measured on the search terms “bollinger champagne”, “bollinger champagne special cuvee”, “bollinger prosecco”, “bollinger sparkling wine” and “cost bollinger champagne”, summed into one figure.
- **Taittinger**: Measured on the search terms “champagner taittinger”, “taittinger”, “taittinger brut reserve”, “taittinger champagne”, “taittinger champagne cost”, “taittinger com”, “taittinger near me”, “taittinger nz”, “taittinger online”, “taittinger prosecco” and “taittinger sparkling wine”, summed into one figure.

- [Bollinger profile](/demand/nz/brands/bollinger)
- [Taittinger profile](/demand/nz/brands/taittinger)
- [All champagne and sparkling wine brands in New Zealand](/demand/nz/categories/nz-champagne-and-sparkling-wine-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bollinger or Taittinger?

In August 2026, Taittinger had more branded searches than Bollinger among champagne and sparkling wine brands in New Zealand. Taittinger was estimated to have 1.1K branded searches compared to Bollinger’s 420, and held a 10.1% Share of Search versus Bollinger’s 3.7%.

## Cite this page

Brandwave. "Bollinger vs Taittinger: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bollinger-vs-taittinger

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bollinger-vs-taittinger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
