---
title: "Bold Subscriptions vs Skio: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bold Subscriptions or Skio? Compare estimated monthly branded-search demand and Share of Search inside the Ecommerce subscription apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bold-subscriptions-vs-skio"
publisher: "Brandwave"
---

# Bold Subscriptions vs Skio: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bold Subscriptions or Skio? Compare estimated monthly branded-search demand and Share of Search inside the Ecommerce subscription apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bold Subscriptions and Skio
- **Competitive set**: Ecommerce subscription apps
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bold Subscriptions Share of Search**: 1.3%
- **Skio Share of Search**: 5.9%

## Which is more popular in search, Bold Subscriptions or Skio?

- In August 2026, Skio had more branded searches than Bold Subscriptions among ecommerce subscription apps in New Zealand. Skio was estimated to have 90 branded searches compared to Bold Subscriptions’ 20, and held a 5.9% Share of Search versus Bold Subscriptions’ 1.3%.
- Skio was ahead of Bold Subscriptions in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bold Subscriptions’ estimated Share of Search among ecommerce subscription apps in New Zealand moved from 0.66% to 1.3%, and its estimated monthly branded searches moved from 10 to 20.
- Across the 11 months ending August 2026, Skio’s estimated Share of Search among ecommerce subscription apps in New Zealand moved from 4.6% to 5.9%, and its estimated monthly branded searches moved from 70 to 90.

## How did search popularity change for New Zealand ecommerce subscription apps in August 2026?

- In August 2026, Bold Subscriptions gained estimated Share of Search among ecommerce subscription apps in New Zealand, from 0.66% to 1.3%.
- In August 2026, Skio gained estimated Share of Search among ecommerce subscription apps in New Zealand, from 5.3% to 5.9%.

## Month by month

| Month | Bold Subscriptions estimated searches | Bold Subscriptions Share of Search | Bold Subscriptions rank | Skio estimated searches | Skio Share of Search | Skio rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 0.66% | 4 | 70 | 4.6% | 2 |
| Nov 2025 | 20 | 1.3% | 4 | 70 | 4.7% | 2 |
| Dec 2025 | 20 | 0.43% | 4 | 90 | 1.9% | 2 |
| Jan 2026 | 20 | 1.3% | 4 | 40 | 2.7% | 3 |
| Feb 2026 | 10 | 0.83% | 5 | 50 | 4.2% | 3 |
| Mar 2026 | 20 | 1.3% | 4 | 90 | 5.9% | 2 |
| Apr 2026 | 10 | 0.66% | 4 | 90 | 6% | 2 |
| May 2026 | 20 | 1.1% | 4 | 80 | 4.3% | 2 |
| Jun 2026 | 20 | 1.3% | 4 | 60 | 4% | 2 |
| Jul 2026 | 10 | 0.66% | 4 | 80 | 5.3% | 2 |
| Aug 2026 | 20 | 1.3% | 4 | 90 | 5.9% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bold Subscriptions’ and Skio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bold Subscriptions**: Measured on the search terms “bold subscriptions”, “bold subscriptions pricing”, “bold subscriptions shopify” and “shopify bold subscriptions”, summed into one figure.
- **Skio**: Measured on the search terms “skio”, “skio app”, “skio com”, “skio shopify”, “skio shopify app”, “skio subscription”, “skio subscription app”, “skio subscriptions” and “skio subscriptions shopify”, summed into one figure.

- [Bold Subscriptions profile](/demand/nz/brands/bold-subscriptions)
- [Skio profile](/demand/nz/brands/skio)
- [All ecommerce subscription apps in New Zealand](/demand/nz/categories/nz-ecommerce-subscription-apps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bold Subscriptions or Skio?

In August 2026, Skio had more branded searches than Bold Subscriptions among ecommerce subscription apps in New Zealand. Skio was estimated to have 90 branded searches compared to Bold Subscriptions’ 20, and held a 5.9% Share of Search versus Bold Subscriptions’ 1.3%.

## Cite this page

Brandwave. "Bold Subscriptions vs Skio: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bold-subscriptions-vs-skio

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bold-subscriptions-vs-skio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.