--- title: "Bodum vs KeepCup: Which is searched more in New Zealand?" description: "Is Bodum or KeepCup more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Keep cup brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bodum-vs-keepcup" publisher: "Brandwave" --- # Bodum vs KeepCup: Which is searched more in New Zealand? Is Bodum or KeepCup more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Keep cup brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bodum and KeepCup - **Competitive set**: Keep cup brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bodum Share of Search**: 2.6% - **KeepCup Share of Search**: 13.2% ## Is Bodum or KeepCup more popular in search? - In September 2026, KeepCup had more branded searches than Bodum among keep cup brands in New Zealand. KeepCup had about 1,990 branded searches, while Bodum had 390. KeepCup made up 13.2% of all keep cup brand searches we track, and Bodum accounted for 2.6%. - KeepCup was ahead of Bodum in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bodum’s share of searches among keep cup brands in New Zealand moved from 2.3% to 2.6%, and its estimated monthly branded searches moved from 480 to 390. - Across the 12 months ending September 2026, KeepCup’s share of searches among keep cup brands in New Zealand moved from 6.4% to 13.2%, and its estimated monthly branded searches moved from 1.3K to 2K. ## Top keep cup brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, KeepCup appeared in all five answers. Bodum did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | KeepCup | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Frank Green | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Huskee | 3rd | 1 of 3 | 0 of 2 | 1 of 5 | | Bodum | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Chilly's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Avanti Homewares | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about keep cup brands - Asked ChatGPT "Which keep cup brand should I buy in New Zealand?": 1. KeepCup, 2. Frank Green - Asked ChatGPT "What are the best keep cup brands in New Zealand?": 1. KeepCup, 2. Frank Green, 3. Huskee - Asked ChatGPT "What's the best keep cup brand in New Zealand for commuting?": 1. KeepCup, 2. Frank Green - Searched Google, AI Overview "keep cup nz": 1. KeepCup - Searched Google, AI Overview "reusable coffee cup nz": 1. KeepCup, 2. Frank Green Not named in any answer: Bodum, Chilly's and Avanti Homewares. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand keep cup brands in September 2026? - In September 2026, KeepCup gained share of searches among keep cup brands in New Zealand, from 9.4% to 13.2%. - Estimated monthly branded searches for Bodum in New Zealand fell 18.8% over 12 measured months, from 480 to 390 in September 2026. ## Month by month | Month | Bodum estimated searches | Bodum Share of Search | Bodum rank | KeepCup estimated searches | KeepCup Share of Search | KeepCup rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 480 | 2.3% | 3 | 1.3K | 6.4% | 2 | | Nov 2025 | 590 | 1.9% | 3 | 2.3K | 7.4% | 2 | | Dec 2025 | 720 | 2.3% | 3 | 2.8K | 8.9% | 2 | | Jan 2026 | 480 | 2.3% | 3 | 1.6K | 7.5% | 2 | | Feb 2026 | 320 | 1.9% | 3 | 1.2K | 7.1% | 2 | | Mar 2026 | 390 | 2.3% | 3 | 1.3K | 7.7% | 2 | | Apr 2026 | 390 | 2.7% | 3 | 1.6K | 11.1% | 2 | | May 2026 | 390 | 2.2% | 3 | 1.7K | 9.6% | 2 | | Jun 2026 | 390 | 2.6% | 3 | 1.7K | 11.4% | 2 | | Jul 2026 | 320 | 2.2% | 3 | 1.7K | 11.5% | 2 | | Aug 2026 | 480 | 2.3% | 3 | 2K | 9.4% | 2 | | Sep 2026 | 390 | 2.6% | 3 | 2K | 13.2% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Bodum’s and KeepCup’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bodum**: Measured on the search term “bodum”. - **KeepCup**: Measured on the search terms “keep cup” and “keepcup”, summed into one figure. - [Bodum profile](/demand/nz/brands/bodum) - [KeepCup profile](/demand/nz/brands/keepcup) - [All keep cup brands in New Zealand](/demand/nz/categories/nz-keep-cup-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bodum or KeepCup more popular in search? In September 2026, KeepCup had more branded searches than Bodum among keep cup brands in New Zealand. KeepCup had about 1,990 branded searches, while Bodum had 390. KeepCup made up 13.2% of all keep cup brand searches we track, and Bodum accounted for 2.6%. ## Cite this page Brandwave. "Bodum vs KeepCup: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bodum-vs-keepcup This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bodum-vs-keepcup. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.