---
title: "Blokhaus vs NZ Recruit: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Blokhaus or NZ Recruit? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/blokhaus-vs-nz-recruit"
publisher: "Brandwave"
---

# Blokhaus vs NZ Recruit: Which is more popular by branded search in New Zealand?

Which is more popular in search, Blokhaus or NZ Recruit? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Blokhaus and NZ Recruit
- **Competitive set**: Queenstown recruitment agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Blokhaus Share of Search**: 1.1%
- **NZ Recruit Share of Search**: 1.7%

## Which is more popular in search, Blokhaus or NZ Recruit?

- In August 2026, NZ Recruit had more branded searches than Blokhaus among queenstown recruitment agencies in New Zealand. NZ Recruit was estimated to have 360 branded searches compared to Blokhaus’ 250, and held a 1.7% Share of Search versus Blokhaus’ 1.1%.
- NZ Recruit was ahead of Blokhaus in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Blokhaus’ estimated Share of Search among queenstown recruitment agencies in New Zealand held steady at 1.1%, and its estimated monthly branded searches moved from 230 to 250.
- Across the 11 months ending August 2026, NZ Recruit’s estimated Share of Search among queenstown recruitment agencies in New Zealand moved from 1.6% to 1.7%, and its estimated monthly branded searches moved from 340 to 360.

## How did search popularity change for New Zealand queenstown recruitment agencies in August 2026?

- Blokhaus’ estimated Share of Search among queenstown recruitment agencies in New Zealand has lost ground for 3 months in a row, from 1.9% to 1.1% in August 2026.

## Month by month

| Month | Blokhaus estimated searches | Blokhaus Share of Search | Blokhaus rank | NZ Recruit estimated searches | NZ Recruit Share of Search | NZ Recruit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 230 | 1.1% | 5 | 340 | 1.6% | 4 |
| Nov 2025 | 260 | 1.2% | 5 | 340 | 1.6% | 4 |
| Dec 2025 | 170 | 1.1% | 5 | 310 | 1.9% | 4 |
| Jan 2026 | 170 | 0.78% | 5 | 450 | 2.1% | 4 |
| Feb 2026 | 210 | 1% | 5 | 550 | 2.6% | 4 |
| Mar 2026 | 240 | 1.1% | 5 | 560 | 2.5% | 4 |
| Apr 2026 | 230 | 1.2% | 5 | 470 | 2.5% | 4 |
| May 2026 | 440 | 1.9% | 5 | 450 | 2% | 4 |
| Jun 2026 | 320 | 1.4% | 5 | 530 | 2.4% | 4 |
| Jul 2026 | 290 | 1.2% | 5 | 450 | 1.9% | 4 |
| Aug 2026 | 250 | 1.1% | 5 | 360 | 1.7% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Blokhaus’ and NZ Recruit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Blokhaus**: Measured on the search terms “blokhaus”, “blokhaus nz” and “blokhaus recruitment”, summed into one figure.
- **NZ Recruit**: Measured on the search terms “nz recruit”, “nz recruit christchurch”, “nz recruit jobs” and “nzrecruit”, summed into one figure.

- [Blokhaus profile](/demand/nz/brands/blokhaus)
- [NZ Recruit profile](/demand/nz/brands/nz-recruit)
- [All queenstown recruitment agencies in New Zealand](/demand/nz/categories/nz-queenstown-recruitment-agencies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Blokhaus or NZ Recruit?

In August 2026, NZ Recruit had more branded searches than Blokhaus among queenstown recruitment agencies in New Zealand. NZ Recruit was estimated to have 360 branded searches compared to Blokhaus’ 250, and held a 1.7% Share of Search versus Blokhaus’ 1.1%.

## Cite this page

Brandwave. "Blokhaus vs NZ Recruit: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/blokhaus-vs-nz-recruit

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/blokhaus-vs-nz-recruit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.