--- title: "Black & White Mortgages vs The Team: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Black & White Mortgages or The Team? Compare estimated monthly branded-search demand and Share of Search inside the Napier mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/black-white-mortgages-vs-the-team" publisher: "Brandwave" --- # Black & White Mortgages vs The Team: Which is more popular by branded search in New Zealand? Which is more popular in search, Black & White Mortgages or The Team? Compare estimated monthly branded-search demand and Share of Search inside the Napier mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Black & White Mortgages and The Team - **Competitive set**: Napier mortgage advisers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Black & White Mortgages Share of Search**: 2.1% - **The Team Share of Search**: 35.4% ## Which is more popular in search, Black & White Mortgages or The Team? - In August 2026, The Team had more branded searches than Black & White Mortgages among napier mortgage advisers in New Zealand. The Team was estimated to have 170 branded searches compared to Black & White Mortgages’ 10, and held a 35.4% Share of Search versus Black & White Mortgages’ 2.1%. - The Team was ahead of Black & White Mortgages in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Black & White Mortgages’ estimated Share of Search among napier mortgage advisers in New Zealand moved from 1.9% to 2.1%, and its estimated monthly branded searches held steady at 10. - Across the 11 months ending August 2026, The Team’s estimated Share of Search among napier mortgage advisers in New Zealand moved from 37% to 35.4%, and its estimated monthly branded searches moved from 200 to 170. ## How did search popularity change for New Zealand napier mortgage advisers in August 2026? - In August 2026, Black & White Mortgages lost estimated Share of Search among napier mortgage advisers in New Zealand, from 5.3% to 2.1%. - In August 2026, The Team lost estimated Share of Search among napier mortgage advisers in New Zealand, from 36.8% to 35.4%. ## Month by month | Month | Black & White Mortgages estimated searches | Black & White Mortgages Share of Search | Black & White Mortgages rank | The Team estimated searches | The Team Share of Search | The Team rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10 | 1.9% | 3 | 200 | 37% | 2 | | Nov 2025 | 10 | 2.3% | 3 | 160 | 36.4% | 2 | | Dec 2025 | 20 | 5.1% | 3 | 170 | 43.6% | 2 | | Jan 2026 | 10 | 2.2% | 3 | 150 | 33.3% | 2 | | Feb 2026 | 10 | 2.3% | 3 | 170 | 38.6% | 2 | | Mar 2026 | 20 | 4.4% | 3 | 170 | 37.8% | 2 | | Apr 2026 | 10 | 2.4% | 3 | 160 | 38.1% | 2 | | May 2026 | 10 | 2% | 3 | 170 | 34.7% | 2 | | Jun 2026 | 10 | 2.1% | 3 | 190 | 40.4% | 2 | | Jul 2026 | 20 | 5.3% | 3 | 140 | 36.8% | 2 | | Aug 2026 | 10 | 2.1% | 3 | 170 | 35.4% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Black & White Mortgages’ and The Team’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Black & White Mortgages**: Measured on the search terms “black & white mortgages” and “black and white mortgages”, summed into one figure. - **The Team**: Measured on the search terms “the team mortgage brokers”, “the team napier” and “the team property management”, summed into one figure. - [Black & White Mortgages profile](/demand/nz/brands/black-white-mortgages) - [The Team profile](/demand/nz/brands/the-team) - [All napier mortgage advisers in New Zealand](/demand/nz/categories/nz-napier-mortgage-advisers): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Black & White Mortgages or The Team? In August 2026, The Team had more branded searches than Black & White Mortgages among napier mortgage advisers in New Zealand. The Team was estimated to have 170 branded searches compared to Black & White Mortgages’ 10, and held a 35.4% Share of Search versus Black & White Mortgages’ 2.1%. ## Cite this page Brandwave. "Black & White Mortgages vs The Team: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/black-white-mortgages-vs-the-team This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/black-white-mortgages-vs-the-team. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.