---
title: "Black Olive vs Plough & Feather: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Black Olive or Plough & Feather? Compare estimated monthly branded-search demand and Share of Search inside the Kerikeri restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/black-olive-vs-plough-and-feather"
publisher: "Brandwave"
---

# Black Olive vs Plough & Feather: Which is more popular by branded search in New Zealand?

Which is more popular in search, Black Olive or Plough & Feather? Compare estimated monthly branded-search demand and Share of Search inside the Kerikeri restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Black Olive and Plough & Feather
- **Competitive set**: Kerikeri restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Black Olive Share of Search**: 21.6%
- **Plough & Feather Share of Search**: 55.4%

## Which is more popular in search, Black Olive or Plough & Feather?

- In August 2026, Plough & Feather had more branded searches than Black Olive among kerikeri restaurants in New Zealand. Plough & Feather was estimated to have 3K branded searches compared to Black Olive’s 1.2K, and held a 55.4% Share of Search versus Black Olive’s 21.6%.
- Plough & Feather was ahead of Black Olive in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Black Olive’s estimated Share of Search among kerikeri restaurants in New Zealand moved from 14.5% to 21.6%, and its estimated monthly branded searches moved from 900 to 1.2K.
- Across the 11 months ending August 2026, Plough & Feather’s estimated Share of Search among kerikeri restaurants in New Zealand moved from 59.1% to 55.4%, and its estimated monthly branded searches moved from 3.7K to 3K.

## How did search popularity change for New Zealand kerikeri restaurants in August 2026?

- In August 2026, Plough & Feather lost estimated Share of Search among kerikeri restaurants in New Zealand, from 57.1% to 55.4%.
- Estimated monthly branded searches for Black Olive in New Zealand rose 30% over 11 measured months, from 900 to 1.2K in August 2026.

## Month by month

| Month | Black Olive estimated searches | Black Olive Share of Search | Black Olive rank | Plough & Feather estimated searches | Plough & Feather Share of Search | Plough & Feather rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 900 | 14.5% | 3 | 3.7K | 59.1% | 1 |
| Nov 2025 | 870 | 12.4% | 3 | 4.3K | 60.9% | 1 |
| Dec 2025 | 890 | 8.6% | 3 | 7K | 68% | 1 |
| Jan 2026 | 1.1K | 10% | 3 | 7.1K | 66.6% | 1 |
| Feb 2026 | 1.1K | 12.4% | 3 | 5.6K | 64.2% | 1 |
| Mar 2026 | 910 | 12.5% | 3 | 4.7K | 64.1% | 1 |
| Apr 2026 | 920 | 13.6% | 3 | 4.2K | 61.4% | 1 |
| May 2026 | 1.5K | 22.5% | 3 | 3.5K | 53.4% | 1 |
| Jun 2026 | 1K | 20.2% | 3 | 2.8K | 55.7% | 1 |
| Jul 2026 | 1.2K | 21.4% | 3 | 3.3K | 57.1% | 1 |
| Aug 2026 | 1.2K | 21.6% | 3 | 3K | 55.4% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Black Olive’s and Plough & Feather’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Black Olive**: Measured on the search terms “black olive kerikeri”, “black olive kerikeri menu”, “black olive menu kerikeri” and “the black olive kerikeri”, summed into one figure.
- **Plough & Feather**: Measured on the search terms “plough & feather”, “plough & feather kerikeri”, “plough & feather menu”, “plough and feather”, “plough and feather kerikeri”, “plough and feather menu”, “plough and feather pizza menu” and “the plough and feather kerikeri”, summed into one figure.

- [Black Olive profile](/demand/nz/brands/black-olive)
- [Plough & Feather profile](/demand/nz/brands/plough-and-feather)
- [All kerikeri restaurants in New Zealand](/demand/nz/categories/nz-kerikeri-restaurants): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Black Olive or Plough & Feather?

In August 2026, Plough & Feather had more branded searches than Black Olive among kerikeri restaurants in New Zealand. Plough & Feather was estimated to have 3K branded searches compared to Black Olive’s 1.2K, and held a 55.4% Share of Search versus Black Olive’s 21.6%.

## Cite this page

Brandwave. "Black Olive vs Plough & Feather: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/black-olive-vs-plough-and-feather

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/black-olive-vs-plough-and-feather. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
