---
title: "Bitly vs QR Code Monkey: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bitly or QR Code Monkey? Compare estimated monthly branded-search demand and Share of Search inside the Link shortener and QR code tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bitly-vs-qr-code-monkey"
publisher: "Brandwave"
---

# Bitly vs QR Code Monkey: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bitly or QR Code Monkey? Compare estimated monthly branded-search demand and Share of Search inside the Link shortener and QR code tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bitly and QR Code Monkey
- **Competitive set**: Link shortener and QR code tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bitly Share of Search**: 30.3%
- **QR Code Monkey Share of Search**: 10.9%

## Which is more popular in search, Bitly or QR Code Monkey?

- In August 2026, Bitly had more branded searches than QR Code Monkey among link shortener and QR code tools in New Zealand. Bitly was estimated to have 2.1K branded searches compared to QR Code Monkey’s 750, and held a 30.3% Share of Search versus QR Code Monkey’s 10.9%.
- Bitly was ahead of QR Code Monkey in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bitly’s estimated Share of Search among link shortener and QR code tools in New Zealand moved from 49.5% to 30.3%, and its estimated monthly branded searches moved from 2.6K to 2.1K.
- Across the 11 months ending August 2026, QR Code Monkey’s estimated Share of Search among link shortener and QR code tools in New Zealand moved from 7.9% to 10.9%, and its estimated monthly branded searches moved from 420 to 750.

## How did search popularity change for New Zealand link shortener and QR code tools in August 2026?

- In August 2026, Bitly overtook QR Code Generator to rank 2nd among link shortener and QR code tools in New Zealand, at 30.3%.
- In August 2026, QR Code Monkey lost estimated Share of Search among link shortener and QR code tools in New Zealand, from 19% to 10.9%.

## Month by month

| Month | Bitly estimated searches | Bitly Share of Search | Bitly rank | QR Code Monkey estimated searches | QR Code Monkey Share of Search | QR Code Monkey rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.6K | 49.5% | 1 | 420 | 7.9% | 3 |
| Nov 2025 | 2.2K | 44.8% | 1 | 430 | 8.9% | 3 |
| Dec 2025 | 1.2K | 39.5% | 1 | 360 | 12.2% | 3 |
| Jan 2026 | 1.8K | 45.8% | 1 | 280 | 7.2% | 3 |
| Feb 2026 | 2.1K | 38.4% | 1 | 510 | 9.1% | 4 |
| Mar 2026 | 2.3K | 35.3% | 1 | 650 | 10.1% | 4 |
| Apr 2026 | 2.4K | 38.5% | 1 | 510 | 8.3% | 4 |
| May 2026 | 3.7K | 33.5% | 2 | 800 | 7.3% | 4 |
| Jun 2026 | 2.4K | 18.6% | 3 | 1.4K | 10.8% | 4 |
| Jul 2026 | 1.9K | 22.4% | 3 | 1.6K | 19% | 4 |
| Aug 2026 | 2.1K | 30.3% | 2 | 750 | 10.9% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bitly’s and QR Code Monkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bitly**: Measured on the search terms “bitly”, “bitly com”, “bitly link”, “bitly link shortener”, “bitly near me”, “bitly nz” and “bitly short url”, summed into one figure.
- **QR Code Monkey**: Measured on the search terms “create qr code monkey”, “qrcode monkey com” and “qrcodemonkey”, summed into one figure.

- [Bitly profile](/demand/nz/brands/bitly)
- [QR Code Monkey profile](/demand/nz/brands/qr-code-monkey)
- [All link shortener and QR code tools in New Zealand](/demand/nz/categories/nz-link-and-qr-tools): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bitly or QR Code Monkey?

In August 2026, Bitly had more branded searches than QR Code Monkey among link shortener and QR code tools in New Zealand. Bitly was estimated to have 2.1K branded searches compared to QR Code Monkey’s 750, and held a 30.3% Share of Search versus QR Code Monkey’s 10.9%.

## Cite this page

Brandwave. "Bitly vs QR Code Monkey: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bitly-vs-qr-code-monkey

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bitly-vs-qr-code-monkey. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
